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Gaming Americas Weekly Roundup – March 13-19

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Affinity Interactive (AI) announced that its affiliates have entered into a definitive agreement to sell Rail City Casino (Rail City) to affiliates of Truckee Gaming LLC (Truckee Gaming). The financial terms of the transaction were not disclosed.

WynnBET, the online sports betting and casino app from the global leader in luxury hospitality, Wynn Resorts, announced that its online sports betting platform is live in the Commonwealth of Massachusetts. Players can download WynnBET on the Apple and Google Play Stores or register for an account at www.wynnbet.com/ma.

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The Alcohol and Gaming Commission of Ontario (AGCO) announced that Tom Mungham, its current registrar and chief executive officer, has decided to retire from his current roles this fall. Tom will continue in these roles while the Board conducts its search for the agency’s next Registrar and CEO and will remain to support a smooth transition until that individual begins.

Federated Indians of Graton Rancheria and the State of California have entered into a Tribal-State gaming compact as announced by Governor Newsom’s office on March 9, 2023. This will replace the agreement signed in 2012. The new compact increases the number of authorised slot machines at Graton Resort & Casino from 3000 to 6000.

Tiidal Gaming Group announced that it and its wholly-owned subsidiary, Tiidal Gaming Holdings, have entered into a share sale and purchase agreement with Entain Holdings (UK) Limited, pursuant to which Tiidal Holdings will sell all of the shares of the Company’s operating subsidiary, Tiidal Gaming NZ Limited (Sportsflare), to Entain.

Partnerships

Betplay has extended its partnership with Colombian football’s governing body Dimayor for a further six years. For the past three years, as a sponsor of Dimayor, the operator has held the naming rights to the body’s competitions, including the First Division (Betplay League), Second Division (Betplay Tournament), Colombia Cup (Betplay Cup), Super League and Women’s League.

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The United Soccer League (USL) and global sports marketing agency SPORTFIVE have reached a new, long-term, expansive partnership to help the league grow its business globally. Under the agreement, SPORTFIVE will continue to secure key international media distribution partnerships across television and digital platforms for USL’s professional leagues, including the USL Championship and USL League One men’s competitions and the USL’s new professional women’s competition, the USL Super League, which will launch in August 2024.

Playtech has announced a landmark strategic partnership with Hard Rock Digital (HRD). Under the partnership, HRD will license a range of the company’s proven technology solutions and iGaming content to deliver the authentic experience customers have come to expect across Hard Rock’s global ecosystem of entertainment, hospitality and bricks and mortar casinos.

Elray Resources announced it has signed up its first operator, Maxibet Technology N.V., and is in the process of finalising the operator’s blockchain casino under the brand name Maxibet, licensed in Curaçao and to be operated globally.

Rush Street Gaming and Rivers Casino announced a partnership with MSC Cruises that grants Rush Reward Members at all Rivers Casino locations an annual cruise benefit that applies to most of the company’s sailings worldwide.

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Million Games Launches Million Mine – A Strategic Grid Game Inspired by a Classic

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Million Games is pleased to announce the release of Million Mine, a strategic, grid-based casino game inspired by the beloved mechanics of minesweeper. Offering a modern update to the classic format, Million Mine lets players select their difficulty, uncover hidden diamonds, and cash out before disaster strikes.

The game features:

  • Customisable grid sizes from 3×3 to 7×7

  • Mines selection from 3 to 24 for adjustable volatility

  • Instant cashout after any successful pick

  • A 96.3% RTP and a high multiplier ceiling

Each tile revealed adds tension and reward, making Million Mine a fast-paced, strategic game of choice and nerve.

“Million Mine is deceptively simple—but a great player experience,” said Thomas Nimstad, CEO of Million Games. “It’s familiar, clean, and highly customisable. We see it becoming a favourite for both casual players and high-stakes explorers.”

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Million Mine is now available across all Million Games partner platforms.

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ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025

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ReferOn, a next-gen affiliate management platform, has officially been nominated for the “Acquisition & Retention Partner (Supplier)” category at SBC Lisbon 2025, cementing its position as a key partner for operators and affiliate teams.

This shortlisting highlights the platform’s rapid growth in 2025 due to its developments that address real problems affiliate managers face, a passionate product-minded team, and ambitious plans to empower users in the affiliate marketing industry.

ReferOn challenges legacy platforms by creating a simple and accessible system built for modern needs and placing affiliate marketing at the forefront of growth strategy. Key features such as full-cycle automation, customisable dashboards and reports in pivot-style format, instant postbacks, and real-time data visibility reduce chaos and bring clarity to operations, ultimately boosting performance. Additionally, powerful tools like the Sub-Affiliate System, No Bundling Model, and dynamic variables provide managers with increased control.

Vlad Bondarenko, ReferOn’s Head of Product, commented on the nomination, “Acquisition and retention aren’t just buzzwords to keep affiliates happy. They’re real benchmarks that help our users drive growth and scale. The ReferOn team has proudly built a platform that gives affiliate managers real control, clarity, and speed over their operations to help achieve their

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goals. This nomination reflects our efforts and how far we’ve come regarding pushing the industry forward and challenging the status quo.”

The nomination for the “Acquisition & Retention Partner (Supplier)” category bolsters ReferOn’s roadmap and growth trajectory. Going forward, the team will continue to invest in impactful product developments and customer-facing services to become the leading platform for affiliate managers.

Key ReferOn members will be in attendance at the SBC Lisbon Awards 2025 ceremony on September 18 for a night celebrating excellence and innovation.

The post ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025 appeared first on European Gaming Industry News.

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SHINE ON DRAGON’S DIAMONDS

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This text contains puns. Reader discretion is advised.

“Dragon’s Diamonds” is now live, a fang-tastic 6×5 new scatter-pays slot from the Berlin-based developer Hölle Games with wins of up to 12,000x.

Unlike the miserly reputation they’re known for (a tall tail), the Hölle Dragon is a generous beast (with a fiery personality). With every matching cluster that lands, the Dragon will breathe flames onto the reels – removing winning symbols and allowing more to fall into place. There is no limit to the number of potential cascades that can occur here, so lucky players can quickly scale-up their hoard of wins.

Plus, hitting 4 or more scatters to enter the Free Spins will unlock the Feature Multiplier, which cumulates all Multiplier wins across the entirety of the Free Spins. Re-triggers can be clawed out too, with only 3 scatters needed.

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For any players who find the base game is dragon-on, there is the Stake Boost feature, which increases the chances of hitting the Feature for a slightly higher stake, or also the option of directly entering Free Spins via the Feature Buy. That’s no fire-drill!

The game is now available for MGA with other territories winging it this way soon.

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