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Evolution Group Signs Deal with Sky Betting & Gaming

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Evolution Group announced that it has signed an agreement with Sky Betting & Gaming, part of Flutter, for the provision of Evolution’s complete, world-leading live casino service.

Sky Betting & Gaming are the latest Flutter brand to sign with Evolution following what it described at the time as “a landmark deal” to provide live casino to two of their other brands, Paddy Power and Betfair.

This latest deal will see Evolution’s live casino content launch on Sky Betting & Gaming’s brands Sky Vegas, Sky Bet and Sky Bingo. Other Sky Betting & Gaming brands include Soccer Saturday Super 6, Sky Sports Fantasy Football and ITV7, which are the UK’s most popular free-to-play sports games.

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The Flutter-owned Sky umbrella gaming brand is already live with Red Tiger online slots games and is soon to re-launch NetEnt online slots too. Both Red Tiger and NetEnt are sister brands of Evolution within the Evolution Group.

“We recognise the strong performance of Evolution’s live casino portfolio and also the sheer breadth and variety of content, which is growing all the time. Sky Vegas is proud to be the UK’s most popular online Casino and we see a great opportunity in the Live Casino market. Evolution has some stand out titles in this space, such as Crazy Time and Lightning Roulette, along with an exciting 2023 roadmap so we’re delighted to be able to put their content in front of our players,” Andrew Rushgrove, Gaming MD at Sky Betting & Gaming, said.

“We are honoured to partner with yet another Flutter company, and one with such an impressive line-up of household name gaming brands. Sky Betting & Gaming delivers incredible experiences in sports betting and online gaming to millions of players across the UK. We are very much looking forward to adding to those player experiences with our world-leading live casino,” Gionata La Torre, Evolution’s Chief Executive Officer Europe, said.

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Bingo Paradise Celebrates 65% Growth in First-Time Depositors in Q3 2024

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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.

“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”

Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.

A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.

The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.

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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024

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Play’n GO announces network-wide US release of hit title Colt Lightning Firestorm

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Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive

Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.

Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.

This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.

Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”

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