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Gaming Americas Weekly Roundup – January 9-15
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
Elys Game Technology Corp announced that the company’s wholly owned subsidiary Elys Gameboard Technologies LLC received approval for Type C sports gaming proprietor licensure from the Ohio Casino Control Commission (OCCC).
Penn Sports Interactive and its Barstool Sportsbook have received a temporary mobile sports betting licence for Massachusetts. The US state’s Gaming Commission voted unanimously to hand PSI a Category 3 Sports Wagering Operator Licence following meetings.
FanDuel Group, the premier online gaming company in North America, announced the “Kick of Destiny,” a campaign featuring four-time Super Bowl Champion and five-time NFL Pro-Bowler, Rob Gronkowski, who will attempt to kick a field goal during a live Super Bowl LVII television commercial.
Hard Rock International continues to proactively combat human trafficking by implementing several programmes this month. The company kicked off its programmes on January 11, as part of National Human Trafficking Awareness Day.
VICI Properties Inc. announced that it has acquired the real estate assets of PURE Casino Edmonton in Edmonton, Alberta, PURE Casino Yellowhead in Edmonton, Alberta, PURE Casino Calgary in Calgary, Alberta, and PURE Casino Lethbridge in Lethbridge, Alberta, from PURE Canadian Gaming Corp. for an aggregate purchase price of approximately C$271.9 million (US$200.8 million).
Tipico USA Technology Inc. announced it has received approval to launch from the Iowa Racing and Gaming Commission and that it is now live and accepting bets in the Hawkeye State.
Partnerships
Jackpocket has announced its launch in Arizona in partnership with Circle K. Lottery players in the state can use Jackpocket to play a variety of online games, including Powerball, Mega Millions, The Pick, Fantasy 5 and Pick 3.
Pragmatic Play has further expanded its footprint in the Brazilian market by signing an agreement with experienced operator BetBastet. The deal sees Pragmatic Play continue its expansion plans in Latin America, bringing its Slot, Live Casino and Virtual Sports content to BetBastet’s customers, delivering a variety of player-favourite titles that are proven to boost engagement.
Pollard Banknote Limited announced that it has entered into a joint venture operating agreement with respect to NeoPollard Interactive LLC and amended the parties’ Michigan Joint Venture Agreement with NeoGames S.A. The Agreements reinforce the long‐term approach to ensure the continued success of NPI and accordingly, the operations of its market leading customers.
Everi Holdings announced it was selected by the British Columbia Lottery Corporation to provide its Everi Compliance Anti-Money Laundering solution in support of BCLC’s gaming and online operations.
Brelyon, the MIT spin-off that’s invented the first-ever, headset-free virtual display technology for gaming and enterprise applications, is partnering with Velocity Esports to bring Brelyon Ultra Reality to Velocity locations, the ultimate venues for gamers, from casual to competitive gamers and esports enthusiasts.
Aruze Gaming, a leading developer of gambling entertainment solutions for the global casino market, announced the launch of four Aruze slot titles on BetMGM, a leading iGaming and sports betting operator.
Exacta Systems continues to expand its best-in-class Historical Horse Racing install base through a new deal with Wyoming Downs, an operator of fourteen off track wagering facilities across Wyoming.
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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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