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Playgon Games Enters into a Licensing and Distribution Agreement with EveryMatrix
Playgon Games Inc. has signed a multijurisdictional software license and distribution agreement with EveryMatrix Software Ltd.
EveryMatrix is a leading provider of iGaming software, solutions, content and services for casino, sports betting, payments, and affiliate/agent management to Tier-1 operators as well as to newer brands. EveryMatrix empowers clients to unleash bold ideas and deliver outstanding player experiences in regulated markets. The company has 700+ employees across ten countries and serves 200+ customers worldwide, including the regulated U.S. market.
Under the terms of the agreement, EveryMatrix will add and market Playgon’s proprietary mobile-first live dealer and eTable offerings under the VegasLounge brand to its content library for availability and distribution to all of EveryMatrix’s global client base. The agreement is for three years with license fees based on commercial revenue sharing rates. Integration work is already underway and should complete soon and client onboarding will begin soon afterwards.
“Partnership with EveryMatrix Games is another milestone for our company and again validation of the innovation we are bringing to the live dealer market. This relationship with a top tier aggregator will give our Company extensive reach in highly lucrative key markets through one integration, and we expect it will play a significant role in our revenue growth. Our live dealer technology is garnering the attention of some of the largest operators and content aggregators globally, and we look forward to working with the team at EveryMatrix,” Darcy Krogh, President and CEO of Playgon Games, said.
“We are more than happy to have Playgon, a live dealer that streams its tables live from Las Vegas, on board. Their offering of mobile-first content is among the best in the industry, and including their content into our network of T1 operators will be equally beneficial for both of us. CasinoEngine has the tools to promote and deliver market-relevant content to its targeted territories, so we look forward to seeing how this partnership will develop in the future,” Amund Stensland, CasinoEngine COO at EveryMatrix, said.
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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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