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SEON LAUNCHES FOREVER-FREE FRAUD PREVENTION TOOL IN FIGHT AGAINST CYBER CRIME

As part of its continued efforts to democratize the fight against online fraud for businesses of all sizes, SEON has officially launched a ‘forever free’ version of its industry-leading fraud prevention platform accessible to any online business.
Since its inception, SEON has been making effective online fraud prevention more accessible for all businesses operating online. Now, the company has taken the next step in that mission by announcing a ‘forever free’ version of its online fraud prevention platform. The free plan will help SEON to support businesses across countless verticals, including iGaming, payments, BNPL, online lending, as well as crypto exchanges, and marks a significant advancement in the company’s commitment to building a fraud-free world.
Simply put, SEON is not a typical fraud prevention company. The business operates on a product-led growth (PLG) strategy, which is a first within the broader online fraud prevention space. What’s more, by offering its solution through a software-as-a-service (SaaS) model, SEON provides a platform that’s perfectly aligned with modern buying behaviours and highly accessible to businesses of all sizes. Now, by launching the free version of its solution, the company has gone further than ever before in opening access to a leading fraud prevention solution.
The exciting announcement will be officially made as part of SEON’s CEO and co-founder, Tamas Kadar’s Keynote Speech live at the Web Summit conference in Lisbon, between 1st to 4th November. The business has chosen to make the announcement at the conference to ensure the news reaches as many online innovators and start-up businesses as possible.
The free plan will support up to 2000 API calls each month at a rate of two queries per second (QPS). As such, the free version is an ideal solution for any small business that needs immediate and effective fraud prevention. The free version also includes email support from the company’s top-class customer success team. This leading team is made up entirely of ex-fraud managers with the expert industry knowledge to assist businesses as they tackle fraud head-on.
As always, all new SEON users can access the full power of the company’s fraud detection solution on a 14-day free trial. However, at the end of this trial, users will now be automatically moved onto a ‘forever free’ plan. Alongside this, SEON continues to offer its industry-leading Pro plan, which supports businesses that need to process volumes of transactions or data at speed. The Pro service is tailored to serve bulk API calls in real-time responses at 10 QPS, or even faster.
Speaking on the launch, Tamas Kadar CEO and Co-Founder of SEON commented: “We’re determined to tackle fraud head on. To do this effectively, we need everyone to have access to sufficient tools and education, and we have therefore chosen to launch a ‘forever free’ version of our platform. This version will help us to serve a greater number of online businesses than ever before, and it is a major step towards building a truly fraud free world.
“Research shows that online fraud rises in moments of economic strife. Therefore, as we brace for a downturn, the tools we use to stop online fraud need to become more robust. Sadly, for too long, this level of protection has only been available at a very high price point. That’s why for years, we’ve strived to make our service as accessible as possible. Through our ‘forever free’ option we’re able to go even further in that effort.”
“As a company, we make it tough for fraudsters by intelligently combining real-time social signals, phone, email, and IP lookup details with device intelligence and machine learning to uncover fraud patterns and discover revenue opportunities. We enable fraud prevention teams to go further with access to insightful, real-time data from one source.”
SEON’s latest announcement comes off the back of a busy period for the company. In the last few weeks, SEON has announced several important updates to its system, including the continuous improvement to the accuracy of its IP, BIN, email, phone, and platform checks. Fuelled by these updates, the company’s innovative platform continues to achieve exceptional results for its users.
This performance has been highlighted in several recent projects, including an exciting partnership with chargeback management service, Chargeflow. In the past couple of months, SEON has also achieved outstanding results through its partnerships with innovative SaaS anti-money laundering company, Lucinity and AI-powered decisioning platform, Provenir. In addition, SEON continues to operate as the go-to fraud prevention solution of choice for companies like Revolut, NuBank, Afterpay, Patreon, Sorare and mollie.
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TESTA debuts TESTA Score, allowing operators to benchmark UX

TESTA, the crowd testing platform for the iGaming industry, has launched its innovative TESTA Score with CasinoCompare.ph, a Philippine-focused online casino affiliate—and the only platform exclusively listing PAGCOR-licensed online casinos.
TESTA Score is a new UX quality benchmark developed by TESTA that shines a light on online casino brands in markets with new regulatory compliance standards.
Using real testers with local devices, IDs and bank accounts, TESTA evaluates each operator’s performance across four key processes – registration, deposit, withdrawal and KYC.
Each process is scored against strict usability parameters such as the number of required input fields, page clicks, lead times for verification and fund arrival, as well as the number of KYC attempts required.
The total possible score is 100, divided across:
The TESTA Score provides objective, player-centric transparency in any market.
With local connectivity, device preferences and regulatory friction in mind, the scoring system reflects the real-world user journey and highlights where improvements are most needed.
This then provides a chance for operators to improve their key flows, especially KYC, and then apply for a re-test to update their published score.
CasinoCompare.ph becomes the first online casino affiliate to deploy TESTA Score, with six Philippine-licensed online casinos now ranked. The site is operated by AFFILI.ph whose aim is to set a new industry standards for transparency, trust, and player confidence.
The six sites include Casino Plus, Desk Game, FBM E.Motion, Bet88, PlayTime and Crazy Win.
While most operators performed well on the core user flows, the KYC process emerged as the main differentiator.
Operators that lacked a working KYC step at withdrawal automatically received a zero in that category, pulling down their overall TESTA Score significantly.
This is how they fared:
Casino Plus led the pack with a total score of 97/100, earning perfect marks in registration, withdrawal, and KYC, and only dropping points on deposit due to a single extra page click.
As well as accessing TESTA Score through their affiliate partners, operators can work directly with TESTA to determine their TESTA Score.
Chris Johnson, TESTA CMO, said: “Born out of frequent client requests for key processes testing, and competitor benchmarking, the TESTA Score measures the parts of the customer journey, outside of game play, that make or break player acquisition and retention.
“Operators can use their TESTA Score to understand where they stand out over their rivals and where there is a gap they need to close.
“It’s great to see that six Philippine-licensed casinos have already used TESTA Score to benchmark their UX and acquisition flows, and we look forward to working with more moving forward, both in the Philippines and other markets around the world.”
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Yolo Investments completes raise for €100m Fund II

Yolo Investments has closed fundraising for its flagship Fund II after hitting its €100 million target.
The fund comprises €50 million in external capital, as well as a €50 million commitment from Yolo Group.
It brings together a network of 23 investors, including founders and industry thought leaders, further strengthening the Yolo Investments ecosystem and enhancing the strategic value it can offer portfolio companies.
Fund II has already backed 12 companies across igaming, blockchain and fintech, with notable investments including Dabble, Kraken and Syfe. It expects to make a further 10 investments over the next 12 months.
Tim Heath, GP at Yolo Investments, said: “We’re absolutely thrilled to be closing our raise for Fund II having hit our target. This took place during challenging market conditions, with global VC fundraising facing significantly more headwinds compared with previous vintages. But investors have looked at our previous funds’ track record and the strength of our ecosystem, and have strongly backed us.
“We are humbled by that response as a real vote of confidence, not just in what we’ve built so far, but in where we’re heading next. We will continue to back more brilliant founders and help them scale faster, smarter and with the full power of the Yolo ecosystem behind them.”
Yolo Investments’ Fund II is structured as a Guernsey-registered limited partnership, and is licensed by the Guernsey Financial Services Commission (GFSC).
The post Yolo Investments completes raise for €100m Fund II appeared first on European Gaming Industry News.
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