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Gaming Americas Weekly Roundup – October 24-30

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Kindred Group has signed an agreement with the Swinomish Tribe in Anacortes, Washington. Kindred and Swinomish will launch the Unibet & Swinomish Sportsbook at Swinomish Casino & Lodge in Anacortes, Washington, pending licensure and regulatory approvals. Once operational, Washington will mark the seventh state in which Unibet is live with its sportsbook product in the US.

Saskatchewan’s first and only legal online gaming and sports betting site, PlayNow.com, will be available to Saskatchewan residents beginning Thursday, November 3, 2022. SIGA will be the official operator of PlayNow.com in Saskatchewan as per an operating agreement with SaskGaming.

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Bayes Esports has become a licensed sports betting supplier in New Jersey and Colorado. This makes Bayes Esports the first registered supplier in the US to leverage official esports live data directly from a game publisher, to support the next generation of online betting experiences.

Caesars Sportsbook & Casino, a division of Caesars Entertainment Inc, announced the launch of actor Vince Vaughn as the face of Caesars iGaming and Casino platforms. Taking the reins as the Sultan of Slots and the Ruler of Roulette, the newly dubbed “Prince Vaughn” will appear in upcoming marketing campaigns, promotions and social media content.

GamerSaloon has announced the re-launch of its competitive esports team Dot City Gaming (DCG). Founded in 2017, the team featured some of the top Madden players in North America and competed at the highest level in the game.

Elys Game Technology Corp, an interactive gaming and sports betting technology company, announced that the Company and its partner, Wright Bet, have surpassed 100 host locations signed up for the Company’s land-based sportsbook services in the state of Ohio.

The International Center for Responsible Gaming (ICRG) has announced the election of Eileen Moore Johnson, Vegas Loop General Manager of the Boring Company, to its governing board.

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New Partnerships

ODDSworks Inc, a North American leader in Remote Gaming Server technology and interactive content, has announced that the company has signed an agreement to distribute Galaxy Gaming Digital content online. The first of these games include Split to Double Blackjack, Roulette Up and Rising Phoenix Baccarat, all featuring progressive jackpots. Using its BETguard Remote Gaming Server (RGS) platform, ODDSworks is well suited to handle the huge volume Galaxy games create.

ZEAL has entered into a partnership with Park Avenue Gaming. As per the deal, Park Avenue Gaming will integrate the successful online games of ZEAL Instant Games into its video lottery terminal business in Argentina and its online platforms in Peru.

XP League has announced its first official pro-team partner, DarkZero Esports. Through this powerful partnership, DarkZero will lend its name and recognition to XP League and add a jolt of excitement for athletes by establishing a positive connection with a global audience.

Jackpot City has entered into partnership with two major Canadian sports franchises, the Toronto Maple Leafs and Toronto Raptors. The Super Group owned brand will become an official online casino partner of both the Maple Leafs and Raptors and will have a visible presence at Scotiabank Arena for all home games.

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Bingo Paradise Celebrates 65% Growth in First-Time Depositors in Q3 2024

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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.

“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”

Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.

A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.

The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.

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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024

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Play’n GO announces network-wide US release of hit title Colt Lightning Firestorm

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Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive

Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.

Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.

This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.

Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”

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