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Azerion announces acquisitions totalling approximately €12 million

Published

3 years ago

October 17, 2022

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Azerion has announced the completion of several acquisitions for an aggregated consideration of approximately €12 million (cash and share consideration). The acquisitions include Vlyby Gmbh, a fast growing ad tech company focused on programmatic video advertising and self-service publisher solutions, as well as a number of asset deals consisting of full monetization solutions for digital publishers in Italy (TakeRate) and France. These acquisitions generated approximately €14 million revenue in 2021.

Atilla Aytekin, co-CEO of Azerion, commented: “Our M&A pipeline remains strong, as demonstrated through this latest round of acquisitions. With every new integration we are delighted to see the Azerion platform growing ever stronger and improving the way we are able to satisfy the needs of our customers and partners. We will continue working actively and selectively on strategic M&A opportunities to complement our organic growth.”

To further enhance its monetization capabilities, Azerion will integrate VlyBy’s advertising technology including a product suite that allows publishers to offer video advertising inventory to multiple demand partners simultaneously, optimize pricing with machine learning and combine high performance video player solutions with self-service management and real-time performing interface.

European Gaming Congress 2024 (Warsaw, Poland)

In addition, the asset deals (including TakeRate) will supplement the Azerion platform with fully managed solutions for publishers, simplifying the process of advertising sales and maximizing ad revenue. The acquired assets are already highly effective in solving publisher challenges, offering features such as fixed revenue guarantees based on page view performance. With these integrations Azerion will reinforce its full monetization offering in Europe and significantly improve its level of support for local customers.

The aggregated paid consideration includes up to approximately 50% cash payment (combination of upfront and deferred payments). The remaining balance is settled through an Azerion ordinary shares consideration, resulting in 785,540 treasury shares being transferred to the selling shareholders. The acquisitions were completed at the end of Q3 2022.

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Kongebonus statement: Norway’s election result signals gambling policy continuity, but licensing debate is set to intensify

Published

13 hours ago

September 11, 2025

Adrienn Sarkany

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With the centre-left retaining a narrow majority, Norway’s gambling framework is set to remain largely unchanged in the near term.

Norsk Tipping’s monopoly will continue, and enforcement tools such as payment and DNS blocking of unregulated operators are likely to remain in focus. While a shift to a licensing model appears unlikely this parliamentary term, the Progress Party’s stronger position as the main opposition keeps the reform debate active.

For industry stakeholders, the sensible course is to concentrate on compliant, sustainable strategies and to track policy signals closely as the debate continues.

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Slots Temple Announces Exclusive Free-to-Play Tournament Partnership with Pragmatic Play

Published

15 hours ago

September 11, 2025

Adrienn Sarkany

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Leading online casino operator Slots Temple is excited to announce a brand-new partnership with the UK’s number one slot provider, Pragmatic Play. This exclusive new deal will allow Slots Temple to integrate Pragmatic Play’s industry-leading products into its free-to-play tournament platform.

As part of this collaboration, Pragmatic Play’s renowned online slot portfolio, which features popular titles like Big Bass Bonanza, Big Bass Splash, and Gates of Olympus, will be available on Slots Temple’s tournament platform.

This is a landmark moment for Slots Temple as it continues establishing itself as a unique proposition in the UK marketplace. The operator became the first affiliate site to receive a full United Kingdom Gambling Commission license, enabling it to offer real-money prizes and slots to its customers. Through this partnership, Slots Temple will also be the first operator in the UK to offer free to play Tournaments (on Pragmatic Play Slot Games) that award real cash prizes

Slots Temple is committed to giving its players access to the latest and best slots available, and this new partnership underscores that dedication.

Fraser Linkleter, CEO of Slots Temple, said: Tournaments are the beating heart of everything we offer here at Slots Temple. By signing this exclusive partnership, we are continuing to demonstrate to our players our commitment to collaborating with the best the industry has to offer.

“Slots Temple has repeatedly proven itself to be a trailblazer in the UK slot scene, and we’re excited for their players to engage with our titles through dynamic tournaments. Our games are designed with player engagement in mind, making them a perfect match for this format.” Beatriz Chamero, Business Development Manager at Pragmatic Play commented.

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iGP Partners With BetComply to Support Strategic Expansion

Published

15 hours ago

September 11, 2025

Adrienn Sarkany

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iGP, the full-service iGaming platform, aggregator, and lottery provider, has partnered with regulatory consultancy BetComply to accelerate its strategy to expand its presence in regulated markets. This marks a key milestone in iGP’s multi-year transformation project into a leading B2B iGaming solutions provider, following a strategic shift to become a purely B2B-focused business.

BetComply, the leading compliance advisory business, will provide iGP guidance across licensing applications, documentation preparation, internal controls, and technical compliance. This ensures iGP and its operator partners are fully equipped to launch and scale successfully in regulated markets.

The strategic collaboration adds further strength to iGP’s full-suite offering, which includes a feature-rich iGaming Platform, the next-generation iGaming Deck aggregator, turnkey casino and sportsbook offering, integrated crypto and retail capabilities, as well as the latest lottery solution. With BetComply’s expertise, iGP reinforces its ability to deliver long-term compliance assurance alongside the robust infrastructure operators depend on.

Having evolved from a fast-growing tech provider to a trusted partner for scalable growth, iGP empowers operators to expand with confidence and achieve sustainable success in competitive regulated markets.

Jovana Popovic Canaki, CEO at iGP, said: “Partnering with BetComply marks a significant milestone that underscores both our ambition and momentum. It strengthens iGP’s position as a serious player in regulated markets worldwide, and I’m immensely proud of the teams and partners who made this possible. With BetComply’s support, we are ready to deliver our technology and vision to operators across regulated markets. We look forward to announcing our new market launches shortly.”

Mike de Graaff, Chief Compliance Officer at BetComply, said: “We’re excited to support iGP as they target to expand into regulated markets. Our role is to ensure that iGP and its partners enter every jurisdiction on a strong and sustainable compliance foundation, giving operators the confidence to focus on growth.”

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