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Interview with nanocosmos’ CEO Oliver Lietz: How 2022’s launches of B2B interactive live streaming accelerate the iGaming and betting market to serve increased demands for better user experience
Nanocosmos, well experienced provider of the interactive live streaming solution nanoStream Cloud for iGaming and betting platform operators, was awarded once again by the Streaming Media European Innovation Awards 2022. What is the secret?
It is a great honor to be awarded two yours in a row. Since we entered the market of interactive live streaming, we have helped to shape it. Yet our biggest secret still lies in our customer approach. We work closely with our clients to deliver a service they can rely on. Our 100% stability and 24/7 operations are key differentiators for the gaming industry.
With the a new upgrade of nanoStream Cloud that we launched this year we built on the integrated approach, but added new features for successful interactive live streaming. Our live streaming platform and API spans over a wide range of areas such as Adaptive and secure streaming, ultra-low latency to enable real-time interaction, advanced analytics, live metadata support, stream protection, 100% stability and reliability at a global scale.
What makes your streaming solution work particularly well for iGaming and betting platforms?
When it comes to live casinos and sports betting it is all about a seamless user experience. One of the major advantages that we are very proud of is that our platform is very robust and stable with 100% uptime, for all networks on a global scale. In addition you have adaptive streaming and the integrated approach – it is not about just doing one thing well, but about bringing all components under one roof. This is to make sure everything from ingest to playout, from support to player and analytics works well and supports the profitability of iGaming and betting platforms. It serves end-to-end observability and helps companies to make decisions that will shape profitability, experience and efficiency. nanoStream Cloud is all about 24/7/365 quality of service and quality of experience for the entertainment services of our clients.
With the return of in-person shows – what were the major milestones of this year’s launches that were shared and what are they aiming at?
At ICE 2022 we launched the new version of our nanoStream Player to achieve and maintain sub-second latency, yet stability for even bad networks on all devices, anywhere in the world. This fall at SBC Barcelona we show enhanced adaptive streaming service not only by making it much easier for customers to manage their live transcoded streams. In combination with the new player, nanoStream Cloud is now positioned to cover both as part of the standard package: Interactive live streaming with the possibility to achieve sub-second latency, including live transcoding and adaptive playback.
In addition nanoStream Cloud users can now ingest using the RTMP, SRT and WHIP protocols for WebRTC ingest for improving connectivity, especially for remote ingest locations and higher bitrates and customers can benefit from added misuse protection to secure their streamed content.
What innovation do you see ahead for the iGaming and betting industry?
There is a lot of room for innovation to be picked up by live gaming and betting operators, based on live video to share with their player audiences. Trends like „fast betting“ on sports create new ideas by operators for new types of games.
What core challenges do you help to solve for platform operators?
We have seen continuous growth in terms of the importance and the market of interactive live streaming. It is a great opportunity to engage anyone worldwide based on live video content. We at nanocosmos aim to empower our clients to deliver video-based games and bets to their viewers with a 360 degree angle, end-to-end.
https://info.nanocosmos.de/nanostreamcloud
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Solitics has launched In-Game Pulse, a powerful tool that allows operators to turn real-time sports moments into high-impact engagement with bettors.
With In-Game Pulse, operators can respond to goals, plays and key events with personalised in-play betting offers, delivered to players when their attention peaks, not after.
It’s powered by Solitic’s new Follow Engine, which tracks what each bettor is interested in and then automatically delivers tailored campaigns based on those interests.
This means marketers build just one journey, rather than separate ones for each possibility.
In-Game Pulse works by connecting an operator’s user data with a live sports feed, then the Follow Engine adapts a single flow to match each user’s interests in real time.
Marketers can then trigger journeys based on the most important moments in a game – a goal, red card – as and when they happen, meaning they are no longer limited to just user behaviour.
The best part is that each campaign is tailored to the individual bettor, and based on the teams, athletes and events they care about.
This makes In-Game Pulse the perfect solution for personalised in-play betting engagement.
This is an example of how it works.
A team scores a goal.
All users with that team in their favourites list get notified instantly.
The messaging is kept really simple:
“Big Moment! Your team just scored. Want to double down on the momentum?”.
The great thing about In-Game Pulse is that it’s not a workaround or a third-party add-on; instead, it sits within Solitics’ engagement flows.
This means operators and their marketing teams can deliver hyper-personalised campaigns at peak interest, with the speed and control that Solitics has built its reputation on.
Guy Shemer, VP Product at Solitics, said: “In-Game Pulse will change the game for how marketers engage players with in-play betting communications and offers.
“In the past, they have had to map out multiple journeys, and this has created a tremendous amount of work, let alone the challenge of pushing communications at the right time.
“In-Game Pulse does all the heavy lifting here, allowing marketers to engage players in the moment and when their attention peaks, not after.
“In short, it allows operators to go beyond their own data and react instantly to live sports moments – moments that can drive betting activity.”
The post Solitics launches In-Game Pulse for personalised in-play betting offers appeared first on European Gaming Industry News.
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Studio releases a series of Tap & Reveal games that promise explosive action, extreme volatility and a max win potential of 25,000x
Big Time Gaming has ignited a seismic shift in the gaming world yet again with the launch of TapCards™, the most electrifying tap-and-reveal sensation ever unleashed.
In true Big Time Gaming fashion, TapCards™ deliver an explosive experience for players for a fast-paced dig-for-glory scratch-card style action reimagined at full throttle. With 7 to 16 symbol reveals per card and wilds that substitute for everything, including the mighty Tap Pot.
Wins are triggered by stacking symbols when players match three, four or five symbols anywhere on the card, which uncovers cascading riches! No paylines and no fuss!
Each game allows for multiple winning clusters to stack on a single card, creating dynamic, high-energy gameplay. This is of course amped up with Wilds! They’re your golden ticket, substituting for Tap Pots too. Kaboom.
There are three tiers of Tap Pots – Mini, Midi and Maxi. And then there’s the ultimate goldmine: land 5 Tap Pots and unlock the astronomical 25,000x Maxi win. Stand ready to rain down riches.
The TapCards™ series Four Iconic Titles Taking the World by Storm:
Bonanza TapCards™ – Win big in supercharged volatility and a raw-mining aesthetic of Bonanza TapCards™. It’s pure, unfiltered treasure hunting with a single tap.
Millionaire TapCards™ – brings the drama of the legendary game show to your fingertips, with each tap, the stage is yours and the millionaire moment inches closer. You could be the next big winner on the hot seat!
Extra Chilli TapCards™ is a fiery fiesta of red hot chilli peppers, sizzlin’ Wilds and fiery multi-symbol wins across up to 16 spaces per card. It’s caliente in every card. Oooof!
Big Bucks Deluxe TapCards™ dials up the opulence with gold bars, rings, and fast cars set. This is instant-win gaming in a tuxedo: high class, high volatility, and pure, indulgent opulence.
The simple nature of the gameplay, combined with the extreme volatility and massive win potential, means TapCards™ have broad appeal. With flexible RTP ranges from 86.46%, 94.46% to 96.45%, ensures operators can tailor TapCards™ to every jurisdiction and player preference.
With sleek, intuitive mobile UX and adrenaline-amped design, TapCards™ appeal to both casual players and slot aficionados.
Nik Robinson, CEO at Big Time Gaming, said: “The concept behind TapCards™ is thrillingly simple: Tap, match and win big. But in the innovative world of Big Time Gaming, that journey is anything but ordinary. We’ve taken our most iconic titles—Bonanza, Millionaire, Extra Chilli, and Big Bucks Deluxe and reimagined them into an entirely new format that’s fast, fiery and dangerously fun. Every Tap & Reveal has the potential to unlock mega wins up to 25,000x, and trust me, it’s a wild ride getting there.”
The post Studio releases a series of Tap & Reveal games that promise explosive action, extreme volatility and a max win potential of 25,000x appeared first on European Gaming Industry News.
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Springbok Casino Unveils “Krugerassic Park” Featuring Dino-Wilds to Celebrate Jurassic World: Rebirth Sequel – Plus 25 Free Spins on T-Rex 2 slot
This July, SpringbokCasino.co.za is roaring into action with its July feature that blends South Africa’s legendary wildlife with the awe of prehistoric times. In honor of the highly anticipated sequel Jurassic World: Rebirth releasing on July 2nd, Springbok Casino presents “Krugerassic Park”, a new adventure featuring the Dino-Wilds—powerful hybrid creatures born from the fusion of South Africa’s most iconic animals and ancient dinosaurs.
To celebrate, Springbok Casino is giving away 25 free spins to play the exciting T-Rex 2 slot, valid until July 31, 2025. Players can dive into the action and experience the Jurassic wilds firsthand at springbokcasino.co.za/jurassic-safari
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The post Springbok Casino Unveils “Krugerassic Park” Featuring Dino-Wilds to Celebrate Jurassic World: Rebirth Sequel – Plus 25 Free Spins on T-Rex 2 slot appeared first on European Gaming Industry News.
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