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Betano Becomes Premium Partner of FC Viktoria Plzeň
Betano, Kaizen Gaming’s leading online sports betting and gaming operator, has become the Premium Partner of FC Viktoria Plzeň.
As per the deal, the Betano logo will feature on the back of the reigning champions’ jerseys. This is the first sponsorship agreement for Kaizen Gaming and its brand Betano in the Czech Republic.
Julio Iglesias Hernando, CCO at Kaizen Gaming, said: “Supporting sports and standing behind individuals and teams who write extraordinary sports stories has been a key pillar of our strategy at Kaizen Gaming from early on. When deciding on our first partnership agreement in the Czech Republic, Viktoria FC was for us the obvious choice. Not only is Viktoria the reigning champion, it is also one of the country’s most successful clubs in the last decade. However, it was meeting the people of the team that was the final and deciding factor. We realised then that both our teams share the same passion for football and this means our cooperation does not begin and end with the signing of the contract but goes much deeper than that, and we look forward to winning together more games on and off the field.”
Adolf Šádek, owner of FC Viktoria Plzeň, said: “I would divide the significance of signing with Betano into two areas. Firstly, it is an honour to join the broader family of clubs of the importance of Porto, Benfica, and other great teams with a great history. Viktoria wants to present itself as a European club on the pitch and in business and marketing, and this connection brings us closer to this goal. At the same time, this partnership is an important moment for us in terms of ensuring the economic stability of the club. It is a crucial and long-term cooperation and this is what I value the most. That and the our new partner’s desire to develop our cooperation even further in the future.”
Roman Maco, Country Manager, Kaizen Gaming, confirms that the partnership with the reigning Czech champions is the beginning of the company’s significant entry into the Czech sports environment. “We have teamed up with a big and successful club, a participant in the Champions League. I see this as a successful entry into the field of sports sponsorship. Betano wants to be a major player in the sports betting environment in the Czech Republic, and our activity in the field of sponsorship will correspond to that.”
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Quantum continues expansion streak with two director-level new hires
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One of betting and gaming’s best-known customer acquisition and comparison businesses, Quantum, has announced the next steps in its ambitious growth plan by welcoming two new director-level appointees.
Joining the business are Dimitris Papamichael as commercial director and Luke Watkin as marketing director – both in newly created roles. They come in alongside a full C-suite and a full team of new tech hires that continues a recruitment drive which began in 2023 – and reflects Quantum’s rapid and consistent growth throughout the last five years.
Papamichael will be responsible for all revenue-generating activities across the business in a pivotal leadership role. He’ll shape Quantum’s commercial strategy as the company diversifies into new verticals while maintaining its strong position in the iGaming sector. He’ll also lead an expanding team of commercial and sales managers.
Watkin will lead the development and execution of the marketing strategy across all business verticals. As marketing director, he’ll be instrumental in shaping Quantum’s marketing vision, building scalable systems, and delivering commercial impact as it expands into new markets. Watkin will build and mentor a high-performing marketing team and is also tasked with driving further recruitment.
Speaking of the appointments and new strategic direction, CMO James McCarthy said: “It’s a pleasure to welcome Dimitris and Luke to Quantum during what is undoubtedly a really fascinating time in our growth. From cementing our relationship with some of iGaming’s biggest names to helping us expand into exciting new sectors, both of our new Directors will be integral to the continued success of the business.”
Papamichael said: “I’m thrilled to be joining Quantum at such an exciting stage of its incredible growth journey. The company has already achieved so much, and there’s huge potential ahead as we expand into new markets and sectors. I can’t wait to work with the exceptionally talented team here to seize the many opportunities ahead and drive the next phase of growth.”
Watkin said: “I am delighted to join a business with such a proven track record of excellence in its core markets, as well as highly ambitious plans for strategic expansion into new markets and territories. I am looking forward to contributing towards building on the exceptional progress the team has made to date, and accelerating that growth in the years ahead.”
This people news comes hot on the heels of the company’s exciting rebrand news of last week, moving toward the “quantum” in QiH Group” as well as redefining the business’ purpose and strategic direction.
The post Quantum continues expansion streak with two director-level new hires appeared first on European Gaming Industry News.
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FLY AWAY TO FORTUNE WITH ZITRO’S “RAINBOW BIRDS”
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The post FLY AWAY TO FORTUNE WITH ZITRO’S “RAINBOW BIRDS” appeared first on European Gaming Industry News.
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PHP13 MILLION UP FOR GRABS IN PAGCOR’S LINKED BINGO EVENT
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The post PHP13 MILLION UP FOR GRABS IN PAGCOR’S LINKED BINGO EVENT appeared first on European Gaming Industry News.
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