Uncategorized
Fully Zambian-owned Betting Company “Betta1” Officially Launched
The first fully Zambian-owned betting company Betta1 was launched in Lusaka at Sarovar Hotel.
Betta1 country manager Ray Phiri said in his briefing that Betta1 has been brought to the Zambian people for their enjoyment, money-making, and leisure. He further on went to distinguish how unique the Betta1 platform is from other betting platforms already operating in the country. He said that Betta1 has over 30 sports events, including Formula 1 racing, Ice Hockey, Tennis, Football and many more.
Mr. Phiri went on to talk about the various games on the platform, from the live clubhouse section with mathematical games that require one to think, to virtual games, slot games and rare games like Aviator and Rocketman that has recorded a lot of wins from the Zambian people already betting on the platform.
Mr. Phiri emphasised the highest winning bonus of 600% that Betta1 has brought to the Zambian people, explaining why Betta1 decided on that approach; by stating that Betta1’s goal is to bring the most effective, most entertaining, and most profitable solutions to the Zambian people.
Mr. Phiri said that the entire Betta1 interface was created with the Zambian people in mind, and that’s what makes Betta1 a proudly owned Zambian betting company. He concluded by thanking the Zambian government, the Ministry of Finance and the President of the Republic of Zambia Mr. Hichilema Hakainde for the good policies they have put in place that allow for economic stability and attract investors both locally and internationally, which adds to the country’s economic development.
The other keynote speaker was Betta1 CEO Angad Chhabra who started off by congratulating the Betta1 team and the Zambian people at large for producing what the people are calling the cream de la cream, as well as being the only betting company with its origin from Zambia. Chhabra praised Zambia’s peaceful environment, and the economic system in place, which makes Zambia a grand destination for investment in Africa.
He further on went to say that the Zambian people can only expect excellence and good service delivery going forward, and the company’s focus is providing jobs for the Zambian youth who are disfranchised and excluded from leadership opportunities. Chhabra concluded by appreciating all partners and clients who have come on board to partner with Betta1 and welcomes every Zambian over the age of 18 to start betting on the Betta1 platform for an enjoyable, profitable, and lasting betting experience.
Also speaking was Zambian renowned musician Moses Wesley Chibambo, popularly known as Dandy Krazy, who expressed his happiness and excitement to associate with a Zambian-owned betting company that has its core values centered on providing job opportunities for the Zambian youth.
Dandy Krazy went on to say that Betta1 is something extraordinary and exclusively created for the Zambian people to benefit, as people can bet from as low as K1, and stand a chance to win up to a 600% win bonus, which is the highest in the country proudly brought to the Zambian people by a Zambian owned betting company.
Powered by WPeMatico
A brand-new industry-facing name has been announced: Wildz Group™, powered by award-winning iGaming platform Rootz. In recognition of industry developments and company growth, Wildz Group™ has formed, as a collective of leading gambling entertainment brands.
The name directly references the Group’s iconic online casino and sports superbrand, Wildz.
Highlighting Our Products
The new Group will contain the Rootz Platform, powering the six existing gambling brands – Wildz™ Casino, Caxino™ Casino, Wheelz™ Casino, Spinz™ Casino, Chipz™ Casino, and Tuplaus™ Casino – with some exciting new additions in 2025 and beyond.
The leadership team believes Wildz Group will be the catalyst for even greater growth with suppliers, business partners, and collaborators across the gaming industry.
The post Wildz Group: iGaming Industry Leaders appeared first on European Gaming Industry News.
A company-wide commitment that will guide all its locations and future sustainable initiatives.
Zitro is reinforcing its Corporate Sustainability Policy—a strategic framework integrating environmental, social, and governance (ESG) principles across all its global operations.
This policy applies to every office, employee, supplier, and part of the value chain, laying the foundation for responsible management that minimizes environmental impact, promotes inclusion and diversity, and upholds transparency and corporate ethics. Zitro reaffirms its dedication to sustainable development and making a positive difference in the communities where it operates.
Key focus areas include:
- Environmental commitment:Optimizing resources, improving energy efficiency, reducing emissions, and responsibly managing waste, aligned with international standards ISO 14064-1 and ISO 14067.
- Social commitment:Fostering diversity, inclusion, workplace wellbeing, and initiatives supporting community development and workplace safety.
- Governance commitment:Ensuring transparency, regulatory compliance, and cybersecurity, as well as encouraging responsible gaming.
With this policy, Zitro takes a step toward responsible and sustainable management across all business areas.
The post ZITRO STRENGTHENS ITS CORPORATE SUSTAINABILITY POLICY appeared first on European Gaming Industry News.
Solitics has launched In-Game Pulse, a powerful tool that allows operators to turn real-time sports moments into high-impact engagement with bettors.
With In-Game Pulse, operators can respond to goals, plays and key events with personalised in-play betting offers, delivered to players when their attention peaks, not after.
It’s powered by Solitic’s new Follow Engine, which tracks what each bettor is interested in and then automatically delivers tailored campaigns based on those interests.
This means marketers build just one journey, rather than separate ones for each possibility.
In-Game Pulse works by connecting an operator’s user data with a live sports feed, then the Follow Engine adapts a single flow to match each user’s interests in real time.
Marketers can then trigger journeys based on the most important moments in a game – a goal, red card – as and when they happen, meaning they are no longer limited to just user behaviour.
The best part is that each campaign is tailored to the individual bettor, and based on the teams, athletes and events they care about.
This makes In-Game Pulse the perfect solution for personalised in-play betting engagement.
This is an example of how it works.
A team scores a goal.
All users with that team in their favourites list get notified instantly.
The messaging is kept really simple:
“Big Moment! Your team just scored. Want to double down on the momentum?”.
The great thing about In-Game Pulse is that it’s not a workaround or a third-party add-on; instead, it sits within Solitics’ engagement flows.
This means operators and their marketing teams can deliver hyper-personalised campaigns at peak interest, with the speed and control that Solitics has built its reputation on.
Guy Shemer, VP Product at Solitics, said: “In-Game Pulse will change the game for how marketers engage players with in-play betting communications and offers.
“In the past, they have had to map out multiple journeys, and this has created a tremendous amount of work, let alone the challenge of pushing communications at the right time.
“In-Game Pulse does all the heavy lifting here, allowing marketers to engage players in the moment and when their attention peaks, not after.
“In short, it allows operators to go beyond their own data and react instantly to live sports moments – moments that can drive betting activity.”
The post Solitics launches In-Game Pulse for personalised in-play betting offers appeared first on European Gaming Industry News.
-
Central Europe5 days agoGerman Federal Government Significantly Increases the Budget for Games Funding
-
BETBY6 days ago
BETBY EXPANDS LATAM FOOTPRINT WITH MOBADOO ESPORTS PARTNERSHIP
-
Eastern Europe6 days ago
Thunderkick enhances presence in Romania through MaxBet partnership
-
California State Assemblymember Avelino Valencia5 days ago
New Bill in California Could End Online Sweepstakes Gaming
-
Africa6 days ago
BetKing Delivers Healthcare Services and Nutrition Support to Underserved Nigerian Communities
-
Compliance Updates5 days ago
New Initiative from DI Council Aims to Enable Betting on Professional Sports
-
Conference5 days ago
Amatic Industries Showcased its Latest Innovations at Peru Gaming Show 2025
-
Africa5 days ago
New Governing Board of the Gaming Commission of Ghana Sworn in
