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Gaming Americas Weekly Roundup – July 4-10
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
HeadsUp Entertainment International has announced that it has taken full control of the LotteryHub platform which has to date been servicing more than 4 million American users as a lottery information platform. In the lead up to the transaction, HeadsUp has secured global partnerships to expand the LotteryHub brand globally and strategically position it as the leader of online sales for state and national lotteries.
Caesars Entertainment has officially reopened Caesars Race & Sportsbook at Harrah’s Las Vegas Casino & Hotel. The newly renovated space now features 760 square feet of LED TV walls, six, 65-inch odds boards, two self-service betting kiosks and six sports betting ticket windows.
Elite Casino Resorts has submitted its paperwork for its Nebraska gaming license application to build and operate Grand Island’s Fonner Park. The Iowa-based company and Fonner Park are hoping for a speedy response to the application.
Jackpocket, the leading third-party app in the US to provide a secure way to order official state lottery tickets, has announced its launch in Montana, offering lottery fans a new way to play. Lottery players in Montana can place ticket orders for beloved lottery games, including Powerball, Mega Millions, Lotto America, Lucky for Life, Montana Cash and Big Sky Bonus on Jackpocket’s easy-to-use mobile app.
Playmaker Capital Inc. has acquired 100% of the digital assets of Double Decker Group LLC dba World Soccer Talk, a US-based, soccer-focused media business that provides breaking news, deep analysis and need-to-know broadcast and streaming information related to soccer events, leagues and clubs globally.
Jackpot Digital Inc. has completed the installation of two Jackpot Blitz ETGs at Rosebud Casino, located in South Dakota.
New Partnerships
Club Deportivo Guadalajara, popularly known as Chivas, have announced a partnership with Chiliz, the leading blockchain providers for the sports and entertainment industry, to launch their official Fan Token $CHVS on the Socios.com all-in-one fan engagement and rewards app.
Digital Gaming Corporation (DGC), Betway’s exclusive US rights holder, has named advertising agency Deutsch NY as the company’s strategic partner in the US. Deutsch NY will work with DGC on growing the Betway brand, market-by-market, eventually taking it nationwide. The agency will also handle creative strategy and in-market activations as the lead agency of record in the US.
BetMGM has partnered with The Tom Joyner Foundation, which provides scholarship distribution and fundraising for Historically Black Colleges and Universities (HBCUs), to offer an Executive Series to HBCUs nationwide beginning this Fall. The partnership will offer HBCU students the opportunity to network with BetMGM executives and navigate the recruitment process in preparation for career opportunities at the company after graduation.
Betfred Sports has signed an agreement with Long Shot’s of Frederick, Maryland to bring retail and online sports betting to Maryland pending regulatory approval.
New Appointment
Gambling.com Group Limited, a leading provider of player acquisition services for the regulated global online gambling industry, has announced that it has welcomed Michael Quartieri to its board of directors. Quartieri’s appointment to the Board was recommended by the Nominating and Corporate Governance Committee and approved by the Board.
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Million Games Launches Million Mine – A Strategic Grid Game Inspired by a Classic

Million Games is pleased to announce the release of Million Mine, a strategic, grid-based casino game inspired by the beloved mechanics of minesweeper. Offering a modern update to the classic format, Million Mine lets players select their difficulty, uncover hidden diamonds, and cash out before disaster strikes.
The game features:
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Customisable grid sizes from 3×3 to 7×7
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Mines selection from 3 to 24 for adjustable volatility
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Instant cashout after any successful pick
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A 96.3% RTP and a high multiplier ceiling
Each tile revealed adds tension and reward, making Million Mine a fast-paced, strategic game of choice and nerve.
“Million Mine is deceptively simple—but a great player experience,” said Thomas Nimstad, CEO of Million Games. “It’s familiar, clean, and highly customisable. We see it becoming a favourite for both casual players and high-stakes explorers.”
Million Mine is now available across all Million Games partner platforms.
The post Million Games Launches Million Mine – A Strategic Grid Game Inspired by a Classic appeared first on European Gaming Industry News.
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ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025

ReferOn, a next-gen affiliate management platform, has officially been nominated for the “Acquisition & Retention Partner (Supplier)” category at SBC Lisbon 2025, cementing its position as a key partner for operators and affiliate teams.
This shortlisting highlights the platform’s rapid growth in 2025 due to its developments that address real problems affiliate managers face, a passionate product-minded team, and ambitious plans to empower users in the affiliate marketing industry.
ReferOn challenges legacy platforms by creating a simple and accessible system built for modern needs and placing affiliate marketing at the forefront of growth strategy. Key features such as full-cycle automation, customisable dashboards and reports in pivot-style format, instant postbacks, and real-time data visibility reduce chaos and bring clarity to operations, ultimately boosting performance. Additionally, powerful tools like the Sub-Affiliate System, No Bundling Model, and dynamic variables provide managers with increased control.
Vlad Bondarenko, ReferOn’s Head of Product, commented on the nomination, “Acquisition and retention aren’t just buzzwords to keep affiliates happy. They’re real benchmarks that help our users drive growth and scale. The ReferOn team has proudly built a platform that gives affiliate managers real control, clarity, and speed over their operations to help achieve their
goals. This nomination reflects our efforts and how far we’ve come regarding pushing the industry forward and challenging the status quo.”
The nomination for the “Acquisition & Retention Partner (Supplier)” category bolsters ReferOn’s roadmap and growth trajectory. Going forward, the team will continue to invest in impactful product developments and customer-facing services to become the leading platform for affiliate managers.
Key ReferOn members will be in attendance at the SBC Lisbon Awards 2025 ceremony on September 18 for a night celebrating excellence and innovation.
The post ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025 appeared first on European Gaming Industry News.
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SHINE ON DRAGON’S DIAMONDS

This text contains puns. Reader discretion is advised.
“Dragon’s Diamonds” is now live, a fang-tastic 6×5 new scatter-pays slot from the Berlin-based developer Hölle Games with wins of up to 12,000x.
Unlike the miserly reputation they’re known for (a tall tail), the Hölle Dragon is a generous beast (with a fiery personality). With every matching cluster that lands, the Dragon will breathe flames onto the reels – removing winning symbols and allowing more to fall into place. There is no limit to the number of potential cascades that can occur here, so lucky players can quickly scale-up their hoard of wins.
Plus, hitting 4 or more scatters to enter the Free Spins will unlock the Feature Multiplier, which cumulates all Multiplier wins across the entirety of the Free Spins. Re-triggers can be clawed out too, with only 3 scatters needed.
For any players who find the base game is dragon-on, there is the Stake Boost feature, which increases the chances of hitting the Feature for a slightly higher stake, or also the option of directly entering Free Spins via the Feature Buy. That’s no fire-drill!
The game is now available for MGA with other territories winging it this way soon.
The post SHINE ON DRAGON’S DIAMONDS appeared first on European Gaming Industry News.
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