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Gaming Americas Weekly Roundup – May 2-8

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and new appointments. Read on and get updated.

Latest News

Light & Wonder Inc has announced that the Company has completed the previously announced legal entity name change from Scientific Games Corporation to Light & Wonder Inc in connection with its recently announced rebranding pursuant to the sale of its Lottery business.

Beach Point Capital Management LP has announced a $30 million private credit investment in GAN Limited, a leading full-service internet gaming software-as-a-service provider.

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Kings Entertainment has announced that the company’s common shares commenced trading on the OTCQB market under the ticker “JKPTF”. Kings Entertainment’s common shares will also continue to trade on the Canadian Securities Exchange (CSE) under the ticker “JKPT”.

Brazil’s Senate has passed a cryptocurrency law project that seeks to give more clarity and protect users from different cryptocurrency-related scams that have happened in the country. The project will now advance to the Chamber of Deputies, which will be responsible for debating and approving or rejecting this new project.

The Massachusetts Senate has passed a bill that would allow legal sports betting – but with a prohibition on many forms of marketing – in the state. The chamber reviewed Senate Bill 2844, which added a clause to the Massachusetts General Laws clarifying that sports betting, whether online or land-based, was not a form of illegal gaming.

Aristocrat Gaming has broken ground on a new manufacturing facility in Henderson, Nevada. Henderson Mayor Debra March joined hundreds of Aristocrat team members for the groundbreaking celebration.

International Game Technology PLC (IGT) has announced that it has become the first U.S. supplier in the gaming industry to receive Global Gambling Guidance Group (G4) responsible gaming accreditation for its sports betting operations.

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Maine governor Janet Mills has signed a bill that would allow for both retail and tribal-operated online sports betting into law. LD 585 would allow for the state’s four Native American tribes to apply for a license to operate online sports betting.

Ainsworth Game Technology has successfully installed its award-winning Historical Horse Racing System (HHR) and 100 machines at The Brook in Seabrook, N.H. It marks the first time HHR machines have been utilised in the recently opened New Hampshire market.

The Michigan Gaming Control Board (MGCB) has announced the addition of fantasy contest operator license applications to its official website. The agency may now issue two types of licenses.

FlowPlay has announced the launch of a new in-game fundraising campaign to benefit the American Cancer Society (ACS).

Partnerships

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FanDuel Group has announced a multi-year partnership renewal to become an Official Sports Betting Partner of the New York Yankees.

playAWARDS has added experiential entertainment brand Lighthouse Immersive to its growing portfolio of reward partners.

New Appointment

FanDuel Group has appointed David Jennings as its Chief Financial Officer. Jennings will be responsible for oversight of all FanDuel’s finance functions including FP&A, strategy, accounting, procurement, tax and treasury in support of the company’s Sportsbook, Casino, Racing, Daily Fantasy, Retail and corporate functions.

New Acquisition

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Playmaker Capital Inc. has acquired The Sports Drop, a US-based sports media company that focuses on NFL, NBA, MLB and collegiate sports coverage.

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Bingo Paradise Celebrates 65% Growth in First-Time Depositors in Q3 2024

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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.

“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”

Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.

A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.

The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.

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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024

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Play’n GO announces network-wide US release of hit title Colt Lightning Firestorm

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Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive

Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.

Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.

This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.

Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”

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