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GEF Announces Portas Consulting as Global Strategy Partner
Global Esports Federation (GEF) has announced that global sport strategy consultancy Portas Consulting has been named as its new Global Strategy Partner.
“We are proud to welcome Portas Consulting to our Global Esports family. This is an important strategic partnership at an important time in our worldwide development and growth. We are excited to work with the incredible talent at Portas Consulting. Together, we evolve the dynamic strategies for the GEF and the limitless potential for esports,” said Hala Ghandour, GEF Board Member and Chair of the Strategy, Impact, Sustainability Council.
Portas Consulting will work alongside the leadership at the GEF to create, build, develop and activate various strategies across the organisation’s development roadmap.
“This partnership is incredibly exciting for us. Over the past 15 years, we have proudly worked with federations and sports bodies to fulfil our mission of harnessing the power of sport for all. Right now, the frontiers of sport are shifting dramatically – in how we play, how we consume, and how we relate. Esports, digital engagement and the metaverse are at the heart of this revolution. Together with the Global Esports Federation and their amazing partners, we look forward to supporting the community to safely harness the positive social power of esports, and helping to shape an even more inclusive future for sport,” Asahi Takano, Partner and Head of Asia for Portas Consulting, said.
“Following two years of rapidly building the Global Esports Federation, we look to the future with real optimism for our community. The GEF is now a family of 110 Member Federations, a network of publishers, prestigious host cities, and a robust and growing portfolio of strategic and commercial partners and brands providing resources and expertise for robust growth. The GEF Board, our Executive Office, and our #worldconnected community are proud to welcome Portas Consulting to our Global Esports family as we build our organization to be ready for the future and the limitless potential of the metaverse,” Paul J. Foster, CEO of the GEF, said.
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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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