Gaming Arts, LLC, a leading technology provider of electronic gaming machines, bingo, and keno, has inked an exclusive content agreement with Gamesys, a Bally Corporation arm.
As per the five-year deal, Gamesys will get access to full library of games from Gaming Arts for deployment into online, real money gaming.
The Gaming Arts games will be featured prominently in the online offering of Gamesys in all the markets it operates in. In addition, Gaming Arts will develop new games for Gamesys.
Mike Dreitzer, CEO of Gaming Arts, said:
“This is a truly defining moment for Gaming Arts. As one of our first forays into online gaming, we couldn’t be more pleased than to partner with Gamesys/Bally to deliver our exciting game portfolio to online real money global gaming markets everywhere. Gamesys/Bally is a proven, world class provider of online games. The fact that they are partnering with us in this exclusive way, and have committed to feature our games within their global portfolio, represents a very exciting opportunity to introduce Gaming Arts content to an entirely new segment.”
Nick Wright, SVP Business Development, Interactive at Bally Corporation, added, “Bally is delighted to partner with Gaming Arts and to have exclusive access to their popular and proven game portfolio for use in online gaming. We look forward to expanding our relationship with Gaming Arts across multiple channels.”
David Colvin, Chairman and Founder of Gaming Arts, added:
“Gaming Arts is very pleased with this new partnership. This partnership with Gamesys/Bally is a big step forward for us on so many levels. We look forward to working together in the exciting days ahead.”
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