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ONE Esports Enters into Partnership with HSBC
HSBC bank and ONE Esports have formed a partnership that will look to “evolve player engagement in esports”.
The financial powerhouse HSBC will guide ONE Esports, a subsidiary of Group ONE Holdings, in managing in-game resources and prizes on multiplayer platforms on MOBA games.
Players will gain insight, tips and hints through tailor-made content. Both companies are hoping for the expert knowledge to be transferable from outside of gaming too.
Jonathan Castleman, HSBC’s Global Head of Brand and Global Partnerships, said: “We are hugely excited to partner with ONE Esports and work together to help gamers, fans, and teams with their in-game and real life financial fitness.
“Our wider partnership with ONE Esports will help us to learn about an industry that is growing fast, and that is increasingly important to many of our existing and future customers.”
In addition to HSBC’s expertise, ONE Esports will use their analytics and insight teams to conduct research into players’ preferences and behaviours in relation to the financial services.
Carlos Alimurung, CEO of ONE Esports, said: “HSBC has a proven track record of helping individuals and businesses unlock opportunities, and this partnership can help us all reach new heights.”
“Esports has already achieved huge growth, and its potential continues to soar.”
HSBC and ONE Esports will partner on 10 community tournaments and one major event this year, starting as a pilot in Malaysia and Indonesia.
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Gaming Corps appoints new Chief Commercial Officer to drive next growth phase
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Gaming Corps Gaming Corps, a publicly listed game studio based in Sweden, today announces a key hire for the Company’s growth journey. Graham Greensmith, Gaming Corps new Chief Commercial Officer, joins with more than 20 years experience from a multitude of commercial management roles within the industry.
Greensmith was most recently heading the growth journey at British iGaming giant Inspired as Head of Commercial Development, where he played a fundamental role in expanding market presence and driving sales.
Juha Kauppinen, CEO of Gaming Corps says: “As we continue to grow, we’re entering a new and exciting phase of our journey. With a strong and unique game portfolio, best in-class distribution and top talents on board we are now focused on scaling our commercial efforts, to further accelerate our growth journey.
We need to review our commercial strategies so they align with the company we are growing into and bringing Graham on board feels great and is an exciting example of the increased attention Gaming Corps are experiencing from the industry. We will now continue to work hard to become one of the industry’s most innovative and respected game studios.”
Greensmith joins Gaming Corps following several impressive commercial successes, most recently leading a strong growth journey with iGaming giant Inspired. Having operated at senior level within a fast-growing PLC, he brings valuable experience from scaling operations and driving strategic expansion in a public company environment as well as strong connections and relationships from the European iGaming scene. Graham holds a Bachelor of Science in Business Management from the University of Surrey, and started his new role November 10th 2025.
Graham Greensmith commented, “I am thrilled to be joining Gaming Corps at the most exciting phase of their ambitious journey. The goal is clear, to become the vendor of choice for operators, producing games of the highest quality, known and enjoyed on a global scale. I’m grateful to Juha and the upper management team for the trust and opportunity to be part of this next chapter and I can’t wait to play my part in the undoubted success that is to come.”
The post Gaming Corps appoints new Chief Commercial Officer to drive next growth phase appeared first on European Gaming Industry News.
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JACK BUTLAND CALLS ON RANGERS FANS TO HELP END HOMELESSNESS IN GLASGOW
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The post JACK BUTLAND CALLS ON RANGERS FANS TO HELP END HOMELESSNESS IN GLASGOW appeared first on European Gaming Industry News.
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Quantum continues expansion streak with two director-level new hires
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One of betting and gaming’s best-known customer acquisition and comparison businesses, Quantum, has announced the next steps in its ambitious growth plan by welcoming two new director-level appointees.
Joining the business are Dimitris Papamichael as commercial director and Luke Watkin as marketing director – both in newly created roles. They come in alongside a full C-suite and a full team of new tech hires that continues a recruitment drive which began in 2023 – and reflects Quantum’s rapid and consistent growth throughout the last five years.
Papamichael will be responsible for all revenue-generating activities across the business in a pivotal leadership role. He’ll shape Quantum’s commercial strategy as the company diversifies into new verticals while maintaining its strong position in the iGaming sector. He’ll also lead an expanding team of commercial and sales managers.
Watkin will lead the development and execution of the marketing strategy across all business verticals. As marketing director, he’ll be instrumental in shaping Quantum’s marketing vision, building scalable systems, and delivering commercial impact as it expands into new markets. Watkin will build and mentor a high-performing marketing team and is also tasked with driving further recruitment.
Speaking of the appointments and new strategic direction, CMO James McCarthy said: “It’s a pleasure to welcome Dimitris and Luke to Quantum during what is undoubtedly a really fascinating time in our growth. From cementing our relationship with some of iGaming’s biggest names to helping us expand into exciting new sectors, both of our new Directors will be integral to the continued success of the business.”
Papamichael said: “I’m thrilled to be joining Quantum at such an exciting stage of its incredible growth journey. The company has already achieved so much, and there’s huge potential ahead as we expand into new markets and sectors. I can’t wait to work with the exceptionally talented team here to seize the many opportunities ahead and drive the next phase of growth.”
Watkin said: “I am delighted to join a business with such a proven track record of excellence in its core markets, as well as highly ambitious plans for strategic expansion into new markets and territories. I am looking forward to contributing towards building on the exceptional progress the team has made to date, and accelerating that growth in the years ahead.”
This people news comes hot on the heels of the company’s exciting rebrand news of last week, moving toward the “quantum” in QiH Group” as well as redefining the business’ purpose and strategic direction.
The post Quantum continues expansion streak with two director-level new hires appeared first on European Gaming Industry News.
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