Connect with us
The Esportes Gaming Brasil activation aired in two five-minute slots after Brazil’s opening match, alongside a broader SBT sponsorship and bar program. Esportes da Sorte aired...
Midnite has signed a sponsorship deal with football podcast The Good, The Bad & The Football, running branded integrations across episodes during the World Cup. The...
Bet St George has published new research claiming four in ten England fans expect the Three Lions to win the 2026 FIFA World Cup. The betting...
The talkSPORT and TNT Sports presenter will front BOYLE Sports’ World Cup content and continue through the 2026/27 season. BOYLE Sports has appointed talkSPORT and TNT...
Stake on Monday, 8 June 2026 released its 2026 global football tournament hero video, starring brand ambassadors Sergio Aguero, Patrice Evra, Iker Casillas and Eden Hazard....
MediaTroopers has announced the development of a new local entity in Brazil as it targets the country’s newly regulated gaming market. The company said the initiative...
Betfair has launched Alan Shearer’s ‘Hot Take Hotline’ ahead of this summer’s World Cup, giving fans a way to leave the former England striker voicemails with...
GR8_TECH’s Bet It Drives has won Best Marketing Campaign at the SiGMA Europe Awards 2026, adding another trophy to the brand’s recent awards run. The company...
Former Accenture and BCG executive steps in to lead strategic planning and support the long-term expansion of the local operation Entain, the FTSE-listed British sports betting...
Evoplay has promoted Diana Larina to Chief Marketing Officer, expanding its senior leadership team. The company said Larina will continue to lead its brand, performance and...