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R Franco Digital launches Spain’s most advanced native betting platform

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IRIS 4.0 to revolutionise market with next-generation delivery

 Leading Spanish betting and gaming technology supplier R. Franco Digital has launched the country’s most advanced native betting platform, IRIS 4.0.

The result of more than two years of R&D, IRIS 4.0 has been designed to provide its Spanish partners with a solution that can deliver a true competitive advantage across the Spanish and LatAm markets when deployed.

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Whether for online or in the retail space via gaming or sports betting terminals, IRIS 4.0 offers a powerful armoury of engagement-boosting bonusing, campaign and promotional tools, as well as newly built event-driven architecture to offer an extensive range of scalability.

The supplier of choice for Spain’s leading operator brands, including 1XBet, DafaBet, Suertia and Degestec, IRIS 4.0 will be initially going live with Wanabet and Genesis Group, with full migration of R Franco’s partner network by the end of the year.

Commenting on the launch of the platform, Javier Sacristan, Director at R Franco Digital said: “The wait is finally over! Our development teams have been working overdrive on getting this ready for our operator partners to take full advantage of the return of the sporting calendar.

“IRIS 4.0 is by far the most advanced solution we have built, and we’ve designed it to truly push the boundaries of native platform technology for the Spanish and LatAm regions. With plans to scale globally in the coming months – we look forward to delivering a true competitive advantage to our partners.”

As the first provider to debut on the Colombia market on behalf of BetPlay, as well as pioneering the use of regulatory and compliance tools with Spain’s DGOJ and Colombia’s ColJuegos, R Franco Digital has a well-earned reputation for regional leadership.

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The company has signed a host of partnerships in recent months with global heavyweights including GAMING1, SBTech and BetConstruct.

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Altenar extends partnership with Swish Analytics to upgrade baseball betting offering

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Leading sportsbook provider enhances US sports portfolio with expanded markets and micro-betting features

Altenar, a leading sportsbook and iGaming software provider, has extended its partnership with Swish Analytics to significantly upgrade its baseball betting markets, further strengthening its focus on US sports.

The Major League Baseball upgrade builds on Altenar’s existing offering, which includes same-game parlays, player specials, and pitcher lines. Powered by its partnership with Swish Analytics, the supplier is adding fast markets and micro-betting options, allowing players to wager on outcomes such as the next pitch, number of runs or speed of next pitch.

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Founded in 2014, Swish Analytics is a leader in the US sports analytics, betting and fantasy sports verticals, renowned for its next generation predictive data products across the core four US sports. The provider has built its top-tier reputation as an Authorized MLB Data Distributor in the States since 2019.

Looking ahead to the 2025 MLB season, Altenar will expand its platform with live same-game parlays and live player specials, giving operators even more tools to engage baseball bettors.

These enhancements will provide Altenar’s operator partners with a broader range of betting options and reinforces the provider’s commitment to delivering tailored and engaging solutions for the US market.

Dinos Doxiadis, Sportsbook Product Development Manager at Altenar, commented: “We have invested heavily to create a great US product. At Altenar we’ve already built a top-tier offering for American football, ice hockey, and basketball, and this baseball upgrade completes the final piece of the puzzle.

“These new features will secure a competitive edge for our partners in the US sports betting market, providing them with more dynamic and engaging options.”

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The post Altenar extends partnership with Swish Analytics to upgrade baseball betting offering appeared first on European Gaming Industry News.

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betParx

Pavilion Payments Announces Strategic Partnership with betPARX

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Pavilion Payments, the leading omnichannel payments provider exclusively serving the gaming industry, has announced a strategic partnership with betPARX. This partnership will integrate Pavilion Payments’ cutting-edge Real-Time Payments (RTP) solution—fully supporting FedNow and RTP networks—into betPARX’s platform, revolutionizing the payout experience for patrons by enabling instant access to their winnings.

The RTP solution offers patrons instant access to funds within minutes, a significant improvement over traditional payout methods that often take days. By supporting both FedNow and RTP networks, Pavilion Payments ensures broad coverage across various financial institutions. If a patron’s account is ineligible for RTP or FedNow, payouts are seamlessly processed via Same-Day ACH. Real-time notifications provide added convenience and security throughout the process.

“At betPARX, we are dedicated to providing our customers with the best possible experience, and that includes how quickly they can access their winnings. By partnering with Pavilion Payments and implementing their Real-Time Payments solution, we are able to meet our patrons’ expectations for instant payouts, enhancing their overall gaming experience,” said John Dixon, COO of betParx.

“At Pavilion Payments, we are committed to putting our customers first, which is why we developed our Real-Time Payments solution. This feature directly addresses a common concern among patrons: while deposits are instant, withdrawals should be too. By partnering with betPARX, we’re ensuring that their customers can enjoy not just a seamless deposit experience but also the instant access to their funds that they expect and deserve,” Brian Clayton, Senior Vice President of iGaming at Pavilion Payments, said.

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Genius Sports

Genius Sports partners with Reddit to supercharge new sports scores feature for NFL Season

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Reddit and Genius Sports announced a partnership to power the new live sports scores feature with official NFL data. When users visit team and league Subreddits with dynamic NFL scoreboards enabled, they will be able to instantly access live scores and real-time stats, powered by the highest quality official data.

Available on both the Reddit app and website, this feature brings the power of live game data to real-time fan conversations. As the provider of NFL Official League Data, Genius Sports brings the fastest, most accurate, and relevant NFL stats to fans across Reddit.

“We know sports fans flock to Reddit for discussions with other passionate fans about their favorite teams and top games,” said Sarah Rosen, Senior Director, Business Development at Reddit. “By working with Genius Sports, we’re able to make these conversations even more immersive and engaging and bring NFL fans on Reddit closer to the play-by-play action.”

More than 90% of Gen Z fans use social media to consume sports content, and Reddit’s partnership with Genius Sports gives fans the immersive experiences they expect in their social media platforms. Reddit users can stay up to date on live scores from their favorite teams, while actively participating in the conversations happening about the game on relevant Subreddits.

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“The NFL season marks the pinnacle of global sports, and our partnership with Reddit streamlines how users interact with teams, scores and stats,” said Josh Linforth, CRO at Genius Sports. “We’re thrilled to further extend the reach of our Official NFL League Data, helping fans interact with the action before, during and after every game.”

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