Compliance Updates
EGBA Urges Finland to Fix its Gambling Policy
The European Gaming and Betting Association (EGBA) has urged the Finnish government to “fix” its gambling policy by bringing an end to Veikkaus’ monopoly in the country. EGBA pointed out Finland is the only European Union member state that still maintains a gambling monopoly.
“Yet these days you are more likely to hear criticisms of Veikkaus and its prevalence across Finnish society,” Maarten Haijer, secretary-general of EGBA, said.
Haijer said its slot network was so large that for every one ATM in the country, there were ten slot machines, something Veikkaus is looking to address by taking 8000 machines out of service by the end of the year.
However, this is accompanied by public opinion shifting in favour of an end to the monopoly, as evidenced by a widely circulated 2019 survey from affiliate Kasino Curt.
This growing demand for alternative forms of gambling, Haijer explained, was largely down to the fact it is simply impossible to enforce a monopoly system online.
“This means that more choice or alternatives to Veikkaus can easily found on the internet with international betting websites. A recent survey showed that last year 16.4% of Finland’s online gambling revenue, equivalent to €105m in taxable revenue, was spent by Finns on international betting websites which pay their taxes elsewhere,” he said.
These sites, he said, offer better returns, higher winnings and a wider selection of products.
“Replacing the monopoly with an open-licensing system is not about getting more people in Finland to gamble, nor is it about killing off Veikkaus,” he said. “Rather, it is the sensible way to meet the demands of those Finnish gamblers who seek an alternative to the monopoly and currently gamble on international gambling websites – and to regulate and tax this activity.
“Introducing open-licensing for online gambling is not revolutionary, it is evolutionary, and will ensure that most Finns gamble in a regulated and protected environment. But adapted to the realities of our times.
“All other EU countries have already done this, it makes sense, and it’s time for Finland to do the same.”
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Compliance
The Mill Adventure wins GLI-19 certification ahead of Ontario market entry
The Mill Adventure has obtained GLI-19 certification as it prepares to enter regulated online gaming in Ontario, a key step in the platform provider’s North American expansion plans.
The company said the certification supports technical compliance requirements common across regulated North American markets, including platform functionality, reporting processes, KYC measures and geolocation. GLI-19 is a technical standard used for interactive gaming systems.
The milestone comes ahead of The Mill Adventure’s planned launch with its first client in Ontario. The company said it will build on experience in multiple European regulated jurisdictions as it targets further growth in North America.
The Mill Adventure also pointed to recent developments including the launch of Dutch operator Winz.nl and a wider integration with Optimove’s CRM suite.
Bjørnar Heggernes, Chief Commercial Officer at The Mill Adventure, said: “Achieving GLI-19 certification reinforces that our platform and compliance framework are built to support the complexity regulated operators face in markets like Ontario, without compromising performance or scalability.
“Our focus is not simply on entering North America, but on becoming a long-term technical partner for operators looking to scale efficiently across regulated jurisdictions.”
The post The Mill Adventure wins GLI-19 certification ahead of Ontario market entry appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
EveryMatrix gets conditional AGLC approval ahead of Alberta iGaming launch
EveryMatrix has received conditional licensing approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC) to offer its iGaming technology in Alberta.
The approval allows the supplier to provide casino and sports platform technologies to licensed operators in the province, which is expected to launch a regulated iGaming market in July. Alberta would become Canada’s second regulated iGaming territory after Ontario.
At launch, EveryMatrix said it will offer titles from its in-house studio Fantasma Games and aggregated content, with plans to expand its portfolio over time.
The company said the Alberta approval adds to its North American licensing footprint, which includes Ontario (since 2022) and US states New Jersey, Michigan, West Virginia, Connecticut, and Pennsylvania. EveryMatrix also said it has signed agreements to deliver platform and in-house gaming content in Alberta.
Rani Axon, Market Manager, North America, EveryMatrix, said: “Entering Alberta marks an exciting step for the Group as we expand further into one of North America’s most attractive regulated markets. This approval shows the strength of our compliance team and our readiness to meet regulatory requirements in any market.”
The post EveryMatrix gets conditional AGLC approval ahead of Alberta iGaming launch appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AGLC
EveryMatrix secures licensing approval in Alberta Canada
EveryMatrix has received conditional licensing approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC) to offer its iGaming technology in the Canadian province, marking another step in the company’s expansion across North America.
The approval enables the Group to provide its award-winning casino and sports platform technologies to licensed operators in Alberta, soon to become Canada’s second regulated iGaming territory following Ontario.
Alberta’s regulated iGaming market is expected to launch in July this year, opening the door for licensed operators to enter the province under its new framework.
At launch EveryMatrix will offer premium titles from its in-house studio, Fantasma Games, as well as aggregated content with further opportunities to expand its portfolio.
The approval further strengthens EveryMatrix’s position as a tier-1 provider in North America, where it already holds licences in multiple North American jurisdictions, including Ontario since 2022, New Jersey, Michigan, West Virginia, Connecticut, and Pennsylvania.
With a population of approximately five million, high digital adoption, and one of the strongest GDP per capita profiles in North America, Alberta is a high-potential iGaming jurisdiction.
EveryMatrix has already secured commercial opportunities in the province, with agreements in place to deliver both platform and in-house gaming content.
Rani Axon, Market Manager, North America, EveryMatrix, said: “Entering Alberta marks an exciting step for the Group as we expand further into one of North America’s most attractive regulated markets. This approval shows the strength of our compliance team and our readiness to meet regulatory requirements in any market.”
The post EveryMatrix secures licensing approval in Alberta Canada appeared first on Americas iGaming & Sports Betting News.
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