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Sweden has failed to protect the vulnerable players

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The Ministry of Finance has proposed that the temporary restrictions on the online gambling market, that were introduced on July 2 this year, should be extended to June 30, 2021. The proposed restrictions are a weekly deposit limit of a maximum of SEK 5,000 and that bonus offers are limited to a maximum of 100 SEK.

The Ministry of Finance claimed during the spring that the gaming on online casino was strongly increasing during the pandemic and that the government needed to protect the Swedish consumers.

The minister stated that there where an increase in problem gaming during the spring, but that statement was not based on facts. Neither The Swedish Gambling Authority nor other authorities did see that as a fact.

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Scientific studies

This is also something that later on was proofed by scientific studies conducted.  https://www.frontiersin.org/articles/10.3389/fpubh.2020.554542/full

“Results:  Total gambling activity decreased by 13.29% during the first phase of the outbreak compared to forecast. Analyses of online gambling data revealed that although betting decreased substantially in synchrony with a slight increase in online casino gambling, there was no increase in likely problematic, high-intensity gambling and neither did total online gambling increase.

Conclusions: This first, preliminary study revealed no increase in Swedish gambling activity, total or specifically online, in the first phase of the covid-19 outbreak. Future research should examine whether pandemic-induced transitioning between gambling modalities and/or increased participation in gambling, leads to long-term effects on prevalence of problem gambling.”

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Moving to the unlicensed market

Setting a deposit limit of 5,000 SEK per week does not solve the need to help people who have a gambling problem as it is always possible to gamble at different companies. Alternatively, you can play at the unlicensed companies. The effects will instead be that the individual gaming companies cannot follow the individual players’ behaviour and, if necessary, support it.

 

7 out of 10

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It is an extremely worrying development in Sweden that 7 out of 10 of those who seek help for gambling problems have banned themselves from playing breaks and still continue to play. The idea of a game break is good, but there is a lack of power against the unlicensed gaming companies that target Swedish players and then the problems remain. A first step in resolving this is to prevent the possibility of paying with a number of well-known Swedish payment services at the unlicensed gaming companies. We have to close the holes! (https://www.spelfriheten.se/ Pelretin, organization for gambling addiction.)

This means that the blocking service Spelpaus (Spelpaus enables Swedish gamblers to paus them from all gambling on licensed operators https://www.spelpaus.se/ ) does not fulfil any major function as long as a number of different gaming companies without a Swedish gaming license are allowed to flourish freely. Several help seekers have also told us that these gaming companies provide the opportunity to pay with a number of well-known Swedish payment services

 

Lack of tax revenue

In 2019, the licensed companies in Sweden paid SEK 3.6 billion to the Treasury. An amount that is now steadily declining in step with the shift to the unlicensed companies.

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Focusing on those who try to behave

No unlicensed company or person linked to unlicensed gaming activities has been fined or prosecuted since 1 January 2019, at the same time 26 fines have been issued for a total of 236.4 MSEK against the licensed gaming market.

The government’s mission should be to protect consumers and that should be their priority. On the contrary, the effects have been that they have shifted vulnerable players to the unlicensed companies. Sweden has failed to protect the vulnerable players and the extended regulations will not protect them.

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Industry News

Flutter receives formal approval of its science-based targets

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Flutter Entertainment Plc announced that the Science Based Targets initiative (SBTi) has formally approved its near and long-term science-based emissions reduction targets. The SBTi has also verified Flutter’s net-zero science-based target by 2035.

Flutter’s net-zero target conforms with the SBTi Corporate Net Zero Standard and has been classified to be in line with a 1.5°C trajectory, aligning to the levels required to meet the goals of the Paris Agreement.

Scope 1, 2 and 3 targets approved by the SBTi are as follows:

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Overall Net-Zero Target:Flutter commits to reach net-zero greenhouse gas (“GHG”) emissions across the value chain by 2035. This is broken down as follows:
Near-Term Targets: Flutter commits to reduce absolute scope 1 and 2 GHG emissions 45% by 2030 from a 2022 base year. Flutter also commits to reduce absolute scope 3 GHG emissions 45% within the same timeframe.
Long-Term Targets: Flutter commits to reduce absolute scope 1 and 2 GHG emissions 90% by 2035 from a 2022 base year. Flutter also commits to reduce absolute scope 3 GHG emissions 90% within the same timeframe.
Flutter will provide regular reporting on progress against these targets, in addition to the approach to managing climate-related risk and opportunities.

Flutter’s Group Director of Sustainability and Regulatory Affairs, Sue Albion, said: “At Flutter, we are committed to playing our part in moving toward environmental sustainability, for the health of our planet and the future success of our business. Around the world, our brands are taking steps to track their carbon footprint and reduce emissions, and we’re collaborating with partners across our supply chain to support them to do the same. Setting clear, science-based targets and holding ourselves accountable to deliver against them is a key part of this journey.”

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Bragg Gaming Launches Metric Gaming Sportsbook with Betnation in The Netherlands

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Bragg Gaming Group announced the launch of the Betnation sportsbook, utilising technology developed by Metric Gaming across the Dutch market for the first time.

Under the terms of the extension agreement, Bragg provides access to Metric’s sportsbook technology through its existing relationship with the developer, with Bragg working to integrate this technology into Betnation’s current set up.

The integration benefits Betnation further through access to Bragg’s in-house regulatory reporting tools, as well as access to cutting-edge marketing and promotional tools available through Bragg’s Fuze toolset.

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The agreement marks the first usage of Metric’s sportsbook technology via Bragg Gaming Group to a Bragg client, with similar launches with other Bragg clients set to follow.

This relationship aims to allow an operator to have all the autonomy and control of an in-house developed sportsbook but through an outsourced solution which is more cost effective for the operator, making it easier for operators to focus on customers.

The launch follows the award of a sports betting license to Betnation by the Dutch Gambling Regulator, the Kansspelautoriteit (KSA) last month, following an extensive application review process and building on Betnation’s prior iGaming license award.

The sportsbook debut comes at a crucial time in the sporting calendar, with the UEFA European Championship Football tournament kicking off in Germany on June 14, 2024, and with the Paris 2024 Olympics beginning a month later in July.

Betnation are a long standing client of Bragg Gaming, first agreeing a turnkey technology, content aggregation and managed services deal covering the Dutch market in April 2022.

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Betnation currently utilizes Bragg’s constantly updated, cutting-edge Player Account Management (PAM) platform in the Dutch market, as well as Bragg’s iGaming content aggregation services, which include casino content from multiple in-house studios as well as exclusive content from multiple studio partners.

Betnation also uses the Fuze customer engagement toolset in its iGaming, benefitting from market leading tools proven to increase user engagement through enabling automated, real-time in-game gamification, conversion and retention mechanisms.

Tools available to iGaming operators under the Fuze toolset include an AI-powered Game Recommendation System, Game-based leaderboards, tournaments and quests.

Matevž Mazij, Chief Executive Officer at Bragg, commented: “We’re delighted to help Betnation expand their existing iCasino offering into sportsbook for the first time, in this first-of-its kind agreement.

“We hope that this arrangement with Metric Gaming will offer our operator clients a unique, game-changing way to offer sports betting but in a way which removes many of the associated financial and operational concerns.”

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Robert Schouten, Chief Executive Officer at Betnation, commented: “We’re grateful to the KSA for granting us a sports betting licence, and we’re looking forward to launching our debut sportsbook offering with Bragg and Metric.

The upcoming summer of sporting events will undoubtedly be a busy one for Dutch bettors and we’re looking forward to being able to offer a wide range of betting opportunities for our customers.”

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eSports

Kambi and Abios Join ESIC as Anti-Corruption Supporters

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The Esports Integrity Commission (ESIC) has announced Kambi and Abios, its esports data subsidiary, as new ESIC Anti-Corruption Supporters. This partnership signals the alignment of Kambi’s longstanding commitment to corporate probity and sports integrity with ESIC’s ongoing battle against match-fixing and corruption in esports.

Kambi and Abios join a distinguished class of other Anti-Corruption Supporter stakeholders who have historically worked with ESIC to ensure that attacks against the competitive integrity of esports competition are appropriately reported and dealt with. Anti-Corruption Supporters assist ESIC in investigating suspicious betting activity, supporting ESIC’s broader mission to combat cheating and betting fraud in the esports industry. Kambi and Abios’ entrance into the Anti-Corruption Supporter class will see the entities actively work with ESIC to assist in ESIC’s mission to disrupt, prevent, investigate and prosecute all attempts to compromise competitive integrity in esport competition.

Abios’ Managing Director and Founder, Anton Janér, commented: “Our mission at Abios has always been to enable the sustainable growth of esports. As such, we’re incredibly excited to join ESIC in their mission to future-proof esports through combatting match-fixing and other integrity-related malpractices. Fair play is a crucial component in ensuring the viability of esports as a long-term community and investment and we hope to be able to support the industry together with ESIC going forward.”

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Stephen Hanna, ESIC’s Chief Executive Officer, commented: “We are pleased to welcome Kambi and Abios as Anti-Corruption Supporters. Kambi and Abios are well trusted and recognised operators in their respective industries, and their entrance into the Anti-Corruption Supporter class of ESIC membership emphasises their shared commitment to upholding the highest standards of integrity and fair play within the esports industry.”

The post Kambi and Abios Join ESIC as Anti-Corruption Supporters appeared first on European Gaming Industry News.

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