Latest News
AvatarUX introduces brand new mechanic and shiny new characters in its latest slot LooneyPop™
Award-winning slots studio AvatarUX has rolled out LooneyPop™, the first title to feature its thrilling new mechanic ZapReel™, taking the playing experience to new heights.
The Mad Professor takes centre stage in the latest release from the producer to use the popular PopWins™ mechanic, as he looks to bring monsters from his nightmares to life.
In base play, winning combinations ‘pop’ and symbols are replaced by two more, increasing reel height and expanding the paylines available up to a whopping 118,098 ways to win.
The studio’s new ZapReel™ mechanic sees an additional reel added atop the grid, holding three cells. On each spin, the ZapReel™ displays the special Feature Rewards, which can be awarded at random. Every new spin resets it to display a new set of rewards. The potential rewards include an additional Multiplier, Expanding Wins, Synced Reels or brand new Split Symbols.
During base play, increasing the reels to six symbols high triggers the Free Spins. During this mode, reels start at six symbols high and can increase up to nine, while the ZapReel™ is present throughout, rewarding players significantly.
Before entering the feature, players can increase the number of free spins by spinning the Gamble Wheel with 18 spins up for grabs.
During the free spins, a multiplier increases by 1x after every consecutive win. If a reel is unlocked to its full height, then a 2x multiplier is added.
In certain jurisdictions, players can progress directly to free spins via the Buy Bonus Feature.
LooneyPop™ is the latest release by the award-winning studio, with its portfolio of content significantly expanding over the course of 2022 to incorporate numerous engaging mechanics and themes, such as PopWins™, MultiPop™ and the brand new ZapReel™.
The game is initially available exclusively to AvatarUX’s partners with direct integrations and will be rolled out globally later in the year.
Nicola Longmuir, CEO at AvatarUX, said: “LooneyPop™ sees us explore a cartoon world filled with colourful characters, while we also roll out the fantastic ZapReel™ mechanic for the first time for a unique gaming experience.
“We strive to combine bold, immersive mechanics and themes in all our titles, and this is evident once again with LooneyPop™. Last year was a banner one for us, and we can’t wait for fans to see what 2023 has in store.”
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Gambling in the USA
Gila River Resorts & Casinos hosts $5.9 million Big Game prop play contest
The post Gila River Resorts & Casinos hosts $5.9 million Big Game prop play contest appeared first on Gaming and Gambling Industry in the Americas.
Gambling in the USA
Spinomenal makes US debut with New Jersey market entry
Spinomenal, the leading iGaming content provider, has made its US debut after launching an exciting collaboration with a leading operator in the state of New Jersey, and is anticipating many more valuable collaborations with top tier online casinos.
Following impressive growth rates, Spinomenal is making a major move into the New Jersey iGaming market, marking a key step in its global expansion. By entering this crucial U.S. region, Spinomenal will bring its innovative games to a new audience, strengthening its presence and leadership in the iGaming industry.
Spinomenal’s specially selected titles will be going live via Pariplay’s Fusion aggregation platform in the New Jersey market. Some of the outstanding titles being made available for NJ players are Demi Gods II, Majestic Wild Buffalo and Kitsune’s Scrolls.
This marks a major milestone in Spinomenal’s strategic expansion plan, as this debut establishes the company’s initial presence within the New Jersey market, with further growth anticipated across the US iGaming ecosystem. This move underscores Spinomenal’s commitment to expanding its global footprint and further solidifying its position as a leader in the online casino industry.
Lior Shvartz, CEO for Spinomenal commented: “After a decade of establishing and positioning Spinomenal as a leading provider in the iGaming industry, we have now taken a big leap and will provide our exciting content to the esteemed New Jersey audience. We are highly optimistic about entering this prominent market, following the process of obtaining approval from the DGE.”
The post Spinomenal makes US debut with New Jersey market entry appeared first on Gaming and Gambling Industry in the Americas.
eSports
NIP Group Partners with Abu Dhabi Investment Office to Accelerate Abu Dhabi’s Esports Industry
NIP Group Inc., a leading digital entertainment company, announced that it has entered a multi-year partnership with the Abu Dhabi Investment Office (ADIO) to drive gaming, media and entertainment growth in Abu Dhabi.
The five-year landmark agreement will see ADIO support NIP Group’s expansion in the region. Under the agreement, ADIO will support the Company with access to financial and non-financial growth opportunities valued at up to US$40 million over a four-year period. The NIP Group will establish its global headquarters in Abu Dhabi and will contribute to local employment in the esports and gaming sector. The Company will also increase its capacity across key business verticals in the region, including esports operations, creative studios and game publishing, alongside events and talent management.
Through the partnership, NIP Group will work directly with ADIO to advise on its gaming and esports strategy, leveraging Abu Dhabi’s location and resources to build a thriving local gaming ecosystem and deliver innovative digital entertainment solutions worldwide.
“We’re delighted to partner with ADIO as we bring together our Eastern and Western businesses, establishing a truly global headquarter that represents not only our growth as a company but the growth of gaming and entertainment in the Middle East. Our selection as a key partner is the ultimate testament to NIP Group’s industry legacy and leadership,” said Hicham Chahine, Co-CEO of NIP Group.
Mario Ho, Chairman and Co-CEO of NIP Group, said: “This partnership underscores our dedication to sustainable global expansion and operational excellence. This collaboration with ADIO not only reflects our growth ambitions but also our commitment to creating meaningful opportunities for local talent. By creating new jobs and amplifying Abu Dhabi’s leadership in esports and gaming, we aim to empower a new generation of professionals who will drive the gaming and entertainment sector forward in the Middle East and beyond.”
H.E. Badr Al-Olama, Director General of ADIO, said: “ADIO’s partnership with NIP Group reflects our shared ambition to lead in innovative industries of the future at the cutting edge of entertainment and technology. Welcoming NIP Group to Abu Dhabi represents an important addition to this endeavour, and we look forward to collaborating to ensure a dynamic future for Abu Dhabi’s esports and gaming industries.”
Through the partnership, NIP Group will have support from the broader Abu Dhabi ecosystem, which will help the Company expand its business in the Middle East and globally.
The post NIP Group Partners with Abu Dhabi Investment Office to Accelerate Abu Dhabi’s Esports Industry appeared first on European Gaming Industry News.
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