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Week 4/2023 slot games releases
Here are this weeks latest slots releases compiled by European Gaming!
As they say, this phrase is meant to bring us extreme luck! So, let’s hop into our most adorable slot game, put this superstitious tale to the test, and shout “Rabbits, Rabbits, Rabbits!” to help Mr. Rabbit find his darling Mrs. Rabbit. Will this phrase increase his charm and luck after all? This is a new 5-reel, 3-row game with 10 paylines. Among the symbols on the reels, you’ll find rabbits, gem-stones, classy cocktails, an old car, and a bouquet of cabbage. The Wild acts as a dollar sign with bunny ears!
MGA Games presents Roma Plus, the premium version of Roma, one of the company’s most emblematic products. The renewed version of the 3-reel classic – the second online slot game created by MGA Games – includes significant game changes and the latest technology making the game playable on mobile, the users preferred channel.
Evoplay has launched its latest release, Mega Greatest Catch Bonus Buy, a new twist on its hit slot, Mega Greatest Catch. Inspired by the original game, Mega Greatest Catch Bonus Buy is an upgrade on its predecessor, integrating all known Bonus Buy features within the game. The Bonus Buy allows players to purchase 10, 15 or 20 Free Spins, so the bigger wins are always within grasp.
Greentube, is kick-starting the year with its most magical release to-date, Manic Potions™. Players looking to unlock the mystery behind this 5-reel, 1024 ways to win slot, will discover a concoction of fantastic features including a respin bonus, Lock & Spin bonus with a Wincreasing™ mechanic, and a medley of mystic modifiers.
Relax Gaming, continues its 2023 content roll-out with its spinetingling new slot, Horror Hotel. Across a quiet graveyard, players are invited to check in to an old lodge where 6×6 high-volatility fun, an RTP of 96.18% and max win of 20,000x bet await. The game sees the return of the Mystery Symbol feature, introduced in Relax’s Santa’s Stack, which is activated on any win.
Lightning Box looks set to harvest another hit after returning to the farm for Stellar Cash Chicken Fox 5x Skillstar. This 3×5 reeler, which boasts 20-win lines, features the studio’s thrilling Stellar Cash feature integrated within one of its most popular games. It will make its debut with Sky Betting and Gaming this week for a fortnight exclusive before a general release across the UK and Europe.
Instant wins are turned up to the max in Kalamba Games’ fresh take on a classic slot with 9 Blazing Cashpots Megaways™. Fruits are synonymous in slots entertainment, being enjoyed by millions over the years, and Kalamba has strolled down memory lane to revisit a player favourite title, bringing with it some brand new flavour – and Megaways™ – in this ultimate homage to the traditional iconography.
Wizard Games has embarked on a journey across the desert in search of glorious rewards in latest release, Sultan’s Palace Fortune. The three-reel slot is packed full of riches fit for a sultan, with glittering gems, wilds and scatters filling the reels. In addition, players can land cash prizes, launch the Sultan’s Treasure feature, initiate Bonus Mini Games, and more for fortunes of fun and payouts.
Inspired Entertainment, Inc. is pleased to announce the launch of two vibrant new online and mobile games: Call of the Wild™ and Lightning Viking™.
Collect your sword and prepare for the pit in Play’n GO’s latest action slot, Game of Gladiators: Uprising, the follow-up to their 2019 title, Game of Gladiators. Follow Spartacus as he embarks on a battle for freedom and fortune. Pitted against the fearsome Bellica by the evil Emperor Gaius only one gladiator will leave the ring victorious.
Spinomenal has returned to Ancient Egypt with its new game release, Lucky Jack – Book of Rebirth – Egyptian Darkness. In Lucky Jack’s latest adventure, the story takes you back to a time when a heavy, all-consuming darkness fell upon Egypt, looming over the empire. Join Lucky Jack on his treacherous journey in an attempt to save the land and restore the sunlight through the mystical powers of the sacred Book of Rebirth.
Pragmatic Play, a leading content provider to the iGaming industry creates monstrous towers of symbols that award multipliers in latest release, Monster Superlanche™. Played across 6×5 reels, the title introduces a crew of colourful creatures that act as symbols within the slot, at least eight of these must be matching anywhere on the reels to award a win.
Yggdrasil and Reflex Gaming are looking to chase the pot of gold at the end of the rainbow in their latest collaboration, Double Lucky Mushrooms DoubleMax™. The 5×3, 20 payline slot is adapted from Reflex Gaming’s original Lucky Mushrooms title. It has a distinctly Irish feel, with leprechaun hats, pots of gold, and colourful Gaelic runes acting as symbols, while the game’s bonus round is enhanced by Yggdrasil’s popular Game Engagement Mechanic (GEM) DoubleMax.
BF Games is serving up a treat in its latest mouth-watering release Sweet Reward. This satisfying 5×3 game is set in the colourful Candyland, packed with scrumptious features and sweet rewards. Landing three cream-filled scatter symbols triggers 12 free spins along with up to a x15 multiplier. The feature is served up on a different set of reels and can be retriggered, unlocking another 12 spins that are added to the current spin serving with the same multiplier.
Playson, the fast-growing digital entertainment supplier, has released Pirate Chest: Hold and Win – its first slot launch of 2023 which showcases a new Boost feature to award cash prizes instantly. This feature-rich game promises to be a huge hit for the supplier and comes on the back of a very successful 2022. In this newest title, Playson takes players on a journey to the seven seas with an opportunity to discover mega wins.
Wazdan, the innovative games provider, has released the fifth title in its top-performing and engaging Hot Slot™ series, Hot Slot™: 777 Stars. The straightforward and satisfying gameplay is brimming with classic traits and symbols that give off classic retro vibes. The inclusion of such a popular theme will see operators’ metrics boosted significantly with the title set to follow its predecessors in becoming a player-favourite before long.
Stakelogic is launching players into the cosmos where out-of-this-world wins await in its latest video slot release, Star StaxxTM. This game is all about Multipliers and Stacked symbols with players being encouraged to strap themselves in for a wild, intergalactic big-win ride. Star Staxx takes the 5×3 reel format with 20 pay lines active. The game sits at the high end of the volatility scale with a max win Multiplier of 7,500x the player’s bet.
Iron Dog Studio brings players a furiously fishy frenzy of a slot with Feeding Fury, a gorgeous addition to the 1X2 Network portfolio, with general release across the 1X2 Network on 26th January. And with the ‘Feed or Die’ bonus round offering a dynamic freespins experience with a powerful expanding collector feature, this game is really something to sink your teeth into.
Realistic Games has launched one of the fieriest releases of the year with Chilli Master. A highly volatile title that provides players with incrementally increasing multipliers and big win potential. Played across 5×3 reels this Latin American-inspired slot has symbols depicting tacos, burritos, avocados and more which must form a matching combination across the game’s 20 paylines to award a win.
Red Rake Gaming has kicked off the new year by releasing a new 5×3 reel slot game, with a highly retro theme and two main characters – Captain Wild and the villain – who will battle it out to accumulate multipliers, increasing them on the “Intergalactic Wheel” and discovering “Mystery” symbols along the way.
Red Tiger has launched Blood Suckers™ Megaways™, a chilling revamp of the renowned NetEnt classic enhanced by the industry-changing MegawaysTM mechanics. This macabre game, where players are advised to hang tight onto their wooden stakes as they slay the vampires, comes in addition to great Red Tiger remakes of further successful heritage NetEnt titles, such as Gonzo’s Quest™ Megaways™ and Piggy Riches™ Megaways™.
BGaming, a fast-growing iGaming provider, has announced the launch of its latest online slot Potion Spells with elements of Match-3 games. The magic-infused 7×7 slot offers players high volatility and 96.24% RTP, along with a variety of features including refilling reels, Spin and Match-3 elements.
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Jack Watson Brand Manager at Zingo Bingo
Zingo Bingo pushes “community, accessibility” message for National Bingo Week
Brand manager Jack Watson argues bingo’s growth should focus on social play and cultural moments, as the operator plans a free-to-play day on 27 June.
Zingo Bingo is using National Bingo Week to argue that bingo’s next phase should prioritise “community, accessibility and shared cultural experiences” over “innovation for innovation’s sake,” according to Jack Watson, Brand Manager at Zingo Bingo.
In the statement, Watson says technology is reshaping gaming, but that bingo’s core appeal remains social interaction and shared entertainment. He points to sector shifts including mobile-first experiences, personalised content and themed gameplay, while claiming players still want “the shared excitement that comes from participating alongside others.”
Watson also flags nostalgia as a product and marketing lever, describing it as an “instant emotional connection” that can help online bingo feel “both fresh and recognisable.” He adds that operators should focus on presentation—such as “mobile optimisation, themed rooms, contemporary branding and strong community experiences”—rather than changing the fundamentals of the game.
Zingo Bingo said it will mark National Bingo Day with “a full day of free bingo, running from 12pm to 8pm on Saturday 27 June,” allowing players to participate without purchasing tickets. Watson positions free-to-play events as a way to reduce friction for first-time players who may hold outdated views of online bingo.
The company also highlights responsible gambling measures, stating it offers tools including deposit limits, session reminders and self-exclusion.
The post Zingo Bingo pushes “community, accessibility” message for National Bingo Week appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Boomerang Partners
Boomerang Partners’ case study: how affiliates prepare traffic campaigns around major sports events
On June 11, the FIFA World Cup 2026 starts in North America. It will be the biggest sports event of the year, but the real challenge for affiliates is the rest of the schedule. Throughout 2026, dozens of major tournaments – from football and tennis to Formula 1 – are running almost back-to-back across the sports calendar. This creates one of the most overloaded sports calendars affiliates have worked with in recent years.
Periods like these usually bring some of the highest traffic volumes and strongest audience engagement of the year for affiliate teams.
But data from Boomerang Partners shows that old tactics no longer work. You cannot just launch a campaign on match day and expect good results. Today, teams have to plan their traffic and content weeks before the first game begins.
Regular leagues create more stable traffic
The pressure of this busy schedule became clear during the recent TIME TO WIN affiliate tournament, organized by Boomerang Partners. The project became a live test for different traffic strategies during major events.
The tournament highlighted one clear pattern. Teams like Fumma LTD pointed to the UEFA Champions League and the English Premier League as some of the most reliable traffic drivers. This approach gives affiliates several advantages:
- Fixed schedules make it easier to prepare content and distribute traffic across several tournament stages.
- Recurring match cycles help teams plan campaign timing and prioritize key fixtures well before kick-off.
The real problem in sports is overlapping events. Several big tournaments now run simultaneously across different regions and time zones.
For sports-focused affiliates, this means competing for the same audience attention at the same time. In many cases, the audiences overlap as well. If two major match cycles collide, teams have to choose quickly where to push traffic. Otherwise, they will lose their visibility entirely.
Campaigns must start before kick-off
The timeline for traffic preparation has completely changed. Affiliate teams increasingly start campaign preparation long before the opening match. By the time the live event starts, much of the preparation work is already done.
Preparation now involves several steps. Content teams need to prepare match materials in advance, and media buyers must schedule traffic around the most important fixtures and play-offs.
During the live match, there is no time to fix mistakes. Audiences move too fast between different games. This is especially true when several big matches happen on the same day. If a campaign fails at kick-off, fixing it on the fly is almost impossible.
This is why arbitrage remains one of the strongest sources for sports campaigns. As Sanan Kamilli, CBO at Fumma LTD, noted during TIME TO WIN: “Google PPC works best for sports-focused campaigns because it captures high-intent users actively searching for event-related queries, allowing precise targeting, scalable volume, and strong conversion rates compared to other channels.”
Users searching for specific matches, teams, or betting odds usually show much stronger intent than broader tournament audiences. This makes search traffic particularly valuable during major sports events.
Sports traffic extends beyond the final match
Many affiliates think that sports traffic disappears once the final whistle blows. This is a mistake.
As Fumma LTD noted during TIME TO WIN, sports-driven audiences typically remain valuable for several weeks after the event. The company continues working with these users through retargeting, promoting upcoming matches, and using CRM campaigns to drive repeat engagement and increase lifetime value.
Fumma LTD also highlighted conversion rate (CR), earnings per click (EPC), and player lifetime value (LTV) as some of the key metrics for evaluating traffic quality and long-term profitability in sports-focused campaigns.
For affiliate teams, this creates opportunities beyond a single tournament window. Large finals still generate the biggest traffic peaks, but audience activity often continues into the following match cycles as well.
Using the 2026 Calendar to manage niche traffic
With so many tournaments running back-to-back in 2026, the main difficulty is managing multiple campaigns at once. Content creation, publishing, and ad buying must happen simultaneously.
To help with this, Boomerang Partners launched the Sports Marketing & Betting Calendar 2026. This tool gathers major leagues, global tournaments, and niche events in one place.
For teams like Paradise Media, this centralized schedule solved a major workflow problem. As the company noted during TIME TO WIN, football still accounts for more than 80% of online sports betting activity, so having all World Cup match days, groups, and teams in one place helps speed up research and campaign preparation. To make their workflow faster, the team also combines the calendar with different AI and LLM tools to gather information and cross-check with the calendar to enrich their content, said Mehdi, Director of Affiliates at Paradise Media.
Niche sports also play an important role during quieter periods between major football tournaments. They may not generate the same traffic volume as top leagues, but they help affiliates maintain publishing activity and keep audiences engaged throughout the year.
For many teams, this is no longer just about traffic volume. Covering niche events also helps build authority and positions affiliate platforms as more consistent sports sources outside the biggest football peaks.
A structured calendar always beats reaction
The main takeaway from the market is simple: sports marketing is no longer about quick reactions. 2026 requires good coordination, pre-made content, and smart scheduling across overlapping tournament cycles.
The strongest affiliate teams are already moving toward structured, calendar-based strategies where preparation starts weeks before kick-off and continues well beyond the final match.
About Boomerang
Boomerang Partners is a rapidly growing global marketing agency offering a wide range of services. Boomerang Partners is an Official Regional Partner of AC Milan. In 2024, it launched the inaugural Golden Boomerang Awards – a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. Partners of the Agency launched six new products in 2024-2025, contributing to a nearly 1.5-fold increase in product users.
The Agency’s clients’ portfolio contains 10+ brands offering affiliate and entertainment services across multiple markets in compliance with local regulations. These products provide incentive programs and 24/7 multilingual support.
FIFA World Cup and other third companies are made for descriptive purposes only. Boomerang Partners is not affiliated with, endorsed by, or officially connected to these entities in any way.
The post Boomerang Partners’ case study: how affiliates prepare traffic campaigns around major sports events appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Boomerang Partners
Boomerang Partners’ case study: how affiliates prepare traffic campaigns around major sports events
On June 11, the FIFA World Cup 2026 starts in North America. It will be the biggest sports event of the year, but the real challenge for affiliates is the rest of the schedule. Throughout 2026, dozens of major tournaments – from football and tennis to Formula 1 – are running almost back-to-back across the sports calendar. This creates one of the most overloaded sports calendars affiliates have worked with in recent years.
Periods like these usually bring some of the highest traffic volumes and strongest audience engagement of the year for affiliate teams.
But data from Boomerang Partners shows that old tactics no longer work. You cannot just launch a campaign on match day and expect good results. Today, teams have to plan their traffic and content weeks before the first game begins.
Regular leagues create more stable traffic
The pressure of this busy schedule became clear during the recent TIME TO WIN affiliate tournament, organized by Boomerang Partners. The project became a live test for different traffic strategies during major events.
The tournament highlighted one clear pattern. Teams like Fumma LTD pointed to the UEFA Champions League and the English Premier League as some of the most reliable traffic drivers. This approach gives affiliates several advantages:
- Fixed schedules make it easier to prepare content and distribute traffic across several tournament stages.
- Recurring match cycles help teams plan campaign timing and prioritize key fixtures well before kick-off.
The real problem in sports is overlapping events. Several big tournaments now run simultaneously across different regions and time zones.
For sports-focused affiliates, this means competing for the same audience attention at the same time. In many cases, the audiences overlap as well. If two major match cycles collide, teams have to choose quickly where to push traffic. Otherwise, they will lose their visibility entirely.
Campaigns must start before kick-off
The timeline for traffic preparation has completely changed. Affiliate teams increasingly start campaign preparation long before the opening match. By the time the live event starts, much of the preparation work is already done.
Preparation now involves several steps. Content teams need to prepare match materials in advance, and media buyers must schedule traffic around the most important fixtures and play-offs.
During the live match, there is no time to fix mistakes. Audiences move too fast between different games. This is especially true when several big matches happen on the same day. If a campaign fails at kick-off, fixing it on the fly is almost impossible.
This is why arbitrage remains one of the strongest sources for sports campaigns. As Sanan Kamilli, CBO at Fumma LTD, noted during TIME TO WIN: “Google PPC works best for sports-focused campaigns because it captures high-intent users actively searching for event-related queries, allowing precise targeting, scalable volume, and strong conversion rates compared to other channels.”
Users searching for specific matches, teams, or betting odds usually show much stronger intent than broader tournament audiences. This makes search traffic particularly valuable during major sports events.
Sports traffic extends beyond the final match
Many affiliates think that sports traffic disappears once the final whistle blows. This is a mistake.
As Fumma LTD noted during TIME TO WIN, sports-driven audiences typically remain valuable for several weeks after the event. The company continues working with these users through retargeting, promoting upcoming matches, and using CRM campaigns to drive repeat engagement and increase lifetime value.
Fumma LTD also highlighted conversion rate (CR), earnings per click (EPC), and player lifetime value (LTV) as some of the key metrics for evaluating traffic quality and long-term profitability in sports-focused campaigns.
For affiliate teams, this creates opportunities beyond a single tournament window. Large finals still generate the biggest traffic peaks, but audience activity often continues into the following match cycles as well.
Using the 2026 Calendar to manage niche traffic
With so many tournaments running back-to-back in 2026, the main difficulty is managing multiple campaigns at once. Content creation, publishing, and ad buying must happen simultaneously.
To help with this, Boomerang Partners launched the Sports Marketing & Betting Calendar 2026. This tool gathers major leagues, global tournaments, and niche events in one place.
For teams like Paradise Media, this centralized schedule solved a major workflow problem. As the company noted during TIME TO WIN, football still accounts for more than 80% of online sports betting activity, so having all World Cup match days, groups, and teams in one place helps speed up research and campaign preparation. To make their workflow faster, the team also combines the calendar with different AI and LLM tools to gather information and cross-check with the calendar to enrich their content, said Mehdi, Director of Affiliates at Paradise Media.
Niche sports also play an important role during quieter periods between major football tournaments. They may not generate the same traffic volume as top leagues, but they help affiliates maintain publishing activity and keep audiences engaged throughout the year.
For many teams, this is no longer just about traffic volume. Covering niche events also helps build authority and positions affiliate platforms as more consistent sports sources outside the biggest football peaks.
A structured calendar always beats reaction
The main takeaway from the market is simple: sports marketing is no longer about quick reactions. 2026 requires good coordination, pre-made content, and smart scheduling across overlapping tournament cycles.
The strongest affiliate teams are already moving toward structured, calendar-based strategies where preparation starts weeks before kick-off and continues well beyond the final match.
About Boomerang
Boomerang Partners is a rapidly growing global marketing agency offering a wide range of services. Boomerang Partners is an Official Regional Partner of AC Milan. In 2024, it launched the inaugural Golden Boomerang Awards – a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. Partners of the Agency launched six new products in 2024-2025, contributing to a nearly 1.5-fold increase in product users.
The Agency’s clients’ portfolio contains 10+ brands offering affiliate and entertainment services across multiple markets in compliance with local regulations. These products provide incentive programs and 24/7 multilingual support.
FIFA World Cup and other third companies are made for descriptive purposes only. Boomerang Partners is not affiliated with, endorsed by, or officially connected to these entities in any way.
The post Boomerang Partners’ case study: how affiliates prepare traffic campaigns around major sports events appeared first on Americas iGaming & Sports Betting News.
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