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INSPIRED KICKS-OFF THE HOLIDAY SEASON WITH THREE FESTIVE ONLINE & MOBILE SLOT GAMES

Published

4 years ago

November 28, 2022

Reading Time: 2 minutes

Inspired Entertainment, Inc. is pleased to announce the launch of its three festive games: Big Santa Fortune™, Santa LinKing™, and Santa’s Winning Wishlist™.

Combining the thrill of iGaming with the joyful spirit of the holiday season, all three games encompass rich, vibrant graphics and an array of mechanics and gameplay styles, to engage a multitude of players.

Inspired presents its magic three, offering players a fun and festive, best-in-snow slots experience:

Big Santa Fortune

Bringing players festive cheer is Big Santa Fortune, a Christmas-themed 5×3 reel, 10 win-line slot game, with an RTP of 94.8%. As a descendent of Big Fishing Fortune™, a top-performing Inspired game, Big Santa Fortune encompasses exciting mechanics that offer players big wins and a reely engaging experience, where any fin is possible!

Set in the depths of the ocean, three, four or five scatters in the base game trigger the Match 3 Game. Here players determine the value used on the bonus Big Sticky Fish by finding three matching fish symbols and enabling the game’s highly entertaining Big Santa Bonus.

During the bonus, players have unlimited Free Spins until Santa catches the Big Sticky Fish. Other fish values that are collected are also awarded to the player, offering good chances of catching big wins!

Santa LinKing

In full regal and festive glory, comes the launch of Santa LinKing, a 5×3 reel, 20 win-line slot game, with an RTP of 95%, from the iconic and highly popular Reel King™ brand.

Featuring a Santa version of the franchise’s highly popular protagonist, this latest Christmas installment will delight fans with its nostalgic appeal combined with its cutting-edge graphics. Its classic slot symbols and innovative bonus mechanics offer players a unique and entertaining iGaming experience.

Hear the “dings” and light up the reels to kick-start the Santa King Bonus, where players can gamble their prizes or be in with a chance to win up to a staggering 500X their bets. Landing six coins enters players into the Santa LinKing feature, for added fun and excitement. Packed with sticky coins, the feature presents players a chance for even more magical Christmas wins!

Santa’s Winning Wishlist

Getting players firmly in the mood for a traditional Christmas is Santa’s Winning Wishlist, a 5×3 reel, 20 win-line slot game, with an RTP of 95%. Set in the North Pole, the game’s snowy graphics and festive gameplay offers players potentially big wins and bags of festive fun!

Expanding Wilds appear in-game as the colorful Santa, and bonus symbols trigger the Santa’s Winning Wishlist Bonus with 10 Free Spins. A progressive Wishlist trail appears above the reels with multiple stages, collecting Santa symbols throughout. The aim is to advance along the trail for more spins and to knockout the lowest-paying symbols.

Claire Osborne, Vice President of Interactive at Inspired, said: “Inspired is thrilled to announce the launch of its three tree-mendous holiday-themed games to suit an array of players, from the regular bonus hit player to the classic slot lover. Each game adds more festive cheer and a depth of gameplay variety to our growing portfolio of seasonal content. Our festive collection also features top-performing titles including Santa King Megaways™; Merry Christmas Megaways™; Big Christmas Present™; Santa Stacked Free Spins™; Christmas Cash Pots™; Christmas Cash Spins™; Book of Christmas™ and Santa’s Free Spins™.

“With top brands, player-favorite mechanics and a plethora of themes to suit all, Inspired iGaming serves operators in all major jurisdictions, as the one-stop shop for premium slots content.”

Affiliate Industry

SiGMA exclusive: Aleksandra Drigo on traffic shifts, transparency, and the future of SEO affiliates

Published

2 hours ago

July 6, 2026

GamingAmericas.com

sigma-exclusive:-aleksandra-drigo-on-traffic-shifts,-transparency,-and-the-future-of-seo-affiliates

In an exclusive interview for the SiGMA News, Aleksandra Drigo, Chief of Business Development at SEOBROTHERS, shared her perspective on the future of affiliate marketing in Canada.

She discussed how Alberta’s upcoming market launch could reshape competition, why transparency has become a cornerstone of operator-affiliate partnerships, how compliance is changing the way affiliates choose partners, and why localisation, trusted brands, and data-driven decision-making will define the next generation of SEO affiliates.

Regulation will reshape Alberta’s affiliate landscape

As Alberta prepares to regulate its online gambling market, affiliates are entering a more challenging environment. While regulation brings greater transparency, it also increases compliance demands, acquisition costs, and competition – particularly from larger, well-funded companies.

“Many affiliates, especially independent SEO players, may decide not to enter fully regulated markets and instead focus on regions with more predictable economics and lower regulatory pressure,” Aleksandra said.

Bigger brands gain the advantage

According to Drigo, regulated markets naturally favour established affiliate businesses, whereas smaller publishers face much higher barriers to entry despite niche opportunities still existing.

“Regulated markets tend to favour larger players. Big affiliate companies have the resources for legal support, compliance teams, advanced tracking infrastructure, and long-term investment without expecting fast ROI.”

Compliance is now a deciding factor

Operator selection is no longer based solely on commercial terms. Affiliates increasingly assess partners by their transparency, reporting quality, responsible gaming standards, responsiveness, and ability to meet local regulatory requirements.

“We pay close attention to how consistent an operator is in terms of reporting, responsible gaming policies, speed of communication, and local regulations compliance. Reputation risks affect both sides. If an operator lacks transparency or fails to follow compliance standards, it directly impacts the affiliate business as well.”

Communication matters more than financial disputes

Drigo believes that most partnership conflicts arise not from payment issues, but from poor communication and limited access to performance data.

“Financial disagreements can usually be resolved quickly if there is trust and clear communication between both sides. Whereas, when affiliates do not receive timely information, face unclear reporting, or get no explanation for performance changes, tensions escalate very quickly. In regulated markets, communication and transparency become just as important as the financial terms themselves.”

The future belongs to trusted brands and localisation

Looking ahead, Drigo expects meticulous localisation, brand authority, first-party audiences, and community-driven products to define success in regulated North American markets. As AI reshapes search, affiliates will need stronger technology, diversified traffic sources, and compliance-friendly SEO strategies to remain competitive.

“With AI and online search ecosystem changes already transforming the SEO landscape, affiliates need to become much more flexible and technology-driven than before. And compliance-friendly SEO strategies and diversification beyond traditional search traffic are becoming increasingly important.”

The post SiGMA exclusive: Aleksandra Drigo on traffic shifts, transparency, and the future of SEO affiliates appeared first on Americas iGaming & Sports Betting News.

Belgium

EveryMatrix to replace Betcenter Belgium sportsbook platform in omnichannel deal

Published

3 hours ago

July 6, 2026

Wladimir P.

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Merkur Group-owned operator will migrate retail and online sports betting across 50+ shops and hundreds of terminals onto EveryMatrix’s full stack.

EveryMatrix has agreed an omnichannel partnership with Betcenter Belgium to power the operator’s sports betting platform, replacing an in-house legacy setup with EveryMatrix’s full technology stack.

Under the deal, EveryMatrix will migrate Betcenter’s customer activities and operations and deliver sportsbook services across both retail and online channels. Betcenter operates online and in more than 50 retail betting shops, with 600 Self Service Betting Terminals (SSBTs) and 300 SSBT-light units, according to the companies.

The agreement extends EveryMatrix’s relationship with Betcenter owner Merkur Group, following a March announcement that EveryMatrix would power Merkur’s Cashpoint brand in Denmark for online sports and casino and more than 1,000 sports betting terminals in 230 shops.

Ebbe Groes, Group Co-CEO & Co-Founder, EveryMatrix, said: “To be able to extend our partnership with Merkur Group in Belgium so soon after agreeing to work with its Cashpoint brand in Denmark is something you rarely see in our industry.

“There has been, and continues to, be an enormous amount of hard work put into both making and delivering these deals on both sides so I’d like to thank the Merkur Group and my own internal EveryMatrix teams for making this a reality.”

Mathias Dahms, Managing Director of the Sports Betting Division, Merkur Group, said: “We have learned to regard EveryMatrix as a reliable and competent partner and look forward to taking the next step with them on this challenging project in Belgium.

“Through this partnership, we will consolidate our market-leading position in Belgium and further expand it with new products.”

The post EveryMatrix to replace Betcenter Belgium sportsbook platform in omnichannel deal appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Blueprint Gaming

Blueprint Gaming rolls out Rapid Fire Jackpots to NetBet UK

Published

4 hours ago

July 6, 2026

Wladimir P.

blueprint-gaming-rolls-out-rapid-fire-jackpots-to-netbet-uk

The expanded integration will bring Blueprint’s full Rapid Fire Jackpots portfolio into NetBet’s casino lobby over time.

Blueprint Gaming has expanded its partnership with UK-facing operator NetBet by rolling out its Rapid Fire Jackpots progressive jackpot content to the operator’s casino lobby.

The companies first partnered in 2025, with NetBet already offering Blueprint releases including Fishin’ Frenzy Lure ‘Em In, Eye of Horus and King Kong Cash. NetBet has also run a selection of Rapid Fire Jackpots titles, including Fishin’ Frenzy Big Catch 3, The Goonies Quest for Treasure 2 and Fishin’ Frenzy Even Bigger Fish 2.

Under the extended collaboration, Blueprint said the entire Rapid Fire Jackpots portfolio will be integrated into NetBet’s casino lobby over time, starting with an initial batch of titles now made available to NetBet players.

Rapid Fire Jackpots launched in June 2024 and is positioned by Blueprint as a complementary mechanic to its Jackpot King product, designed to deliver more frequent jackpot wins. Jack Lawson, Senior Account Manager at Blueprint Gaming, said: “Rapid Fire Jackpots has added a new dimension to our portfolio since launch, giving players access to more frequent jackpot drops alongside the premium gameplay experiences our content is known for.

“Expanding the rollout of the mechanic with NetBet allows us to build on the strong momentum already generated through our partnership, while further cementing our position as a leading supplier in the UK market.” Claudia Georgevici, PR Manager at NetBet Casino, said: “Blueprint Gaming’s titles have proven to be a strong addition to our casino lobby over the past year, and the integration of Rapid Fire Jackpots is set to further boost that offering.

“The mechanic’s combination of achievable, frequent jackpot wins and engaging gameplay delivers exactly the type of experience that resonates with our players, making it a valuable addition to our growing content selection.”

The post Blueprint Gaming rolls out Rapid Fire Jackpots to NetBet UK appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.