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Yggdrasil and AvatarUX team up for salivating new slot Lollipop™
Yggdrasil, the leading publisher of online gambling content, has partnered with AvatarUX for another tasty PopWins™ treat, Lollipop™!
Incorporating the hugely popular PopWins™ mechanic, every win sees a reel expand in height, with each winning symbol replaced by two more. Reels can expand up to five symbols tall in base play, and up to seven high during free spins. Each successful spin also sees an increasing multiplier awarded if an entire reel is unlocked, up to 6x for huge wins off a single bet.
Lollipop™ also contains an innovative feature, ScatterPops™ that offers not only guaranteed thrill and entertainment for the players, but also huge win potential for the lucky ones. The new feature is triggered during Free Spins when matching Scatters symbols can upgrade to a higher value, creating additional win potential.
This Scatter Rewards upgrade can lead to a chain reaction that can quickly turn multiple scatter upgrades up to 500x the bet size. This chain reaction is an element of the game that is sure to keep players on the edge of their seats.
Before the free spins mode, players are faced with the gamble wheel, where players have the option to gamble their free spins to potentially win more lives or taller reels.
AvatarUX’s thrilling PopWins™ mechanic has gained fans worldwide as it significantly increases the player experience with its fresh take on tumbling wins.
The game is the latest release from the slots studio, which has enjoyed significant growth with major highlights in its portfolio including CherryPop™, PopRocks™, and recent release PapayaPop™ through the YG Masters program.
The title is powered by GATI, Yggdrasil’s state-of-the-art technology enabling partners to employ the preconfigured, regulation-ready, standardised development toolkit to produce consistently cutting-edge content followed by rapid distribution.
Stuart McCarthy, Head of Product & Programs at Yggdrasil, said: “AvatarUX is another fantastic success story of the YG Masters initiative and we are very proud of the hugely innovative products their bring to market. The PopWins™ brand is recognised globally now and enjoyed immensely by players, and we look forward to another successful launch.”
Nicola Longmuir, Chief Executive Officer at AvatarUX, said: “Lollipop™ is an action-packed title that incorporates the hugely exciting PopWins™ mechanic as well as our brand new ScatterPops™ chain reaction.
“We continue to look to add innovative, exciting games and this tasty treat is another fantastic addition to our offering through the YG Masters program.”
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Kambi appoints Michelle Unsworth as Chief People Officer to lead global talent and culture strategy
Unsworth will lead Kambi’s global people strategy, bringing over 20 years’ experience from senior people leadership at companies including Veriff, Expedia Group and The Walt Disney Company
Kambi, the home of premium sports betting solutions, is pleased to announce the appointment of Michelle Unsworth as its new Chief People Officer, overseeing all aspects of the company’s global people strategy, including talent acquisition, leadership development and employee experience.
Based in London, Unsworth brings over 20 years of experience leading people functions and driving transformation across global organisations. She has built an extensive career supporting major brands in the technology, travel and entertainment sectors, building high-performance, people-first cultures at scale.
Most recently, Unsworth served as VP People at online identity verification company Veriff where she created its first company-wide people strategy. She previously held senior people and HR roles at companies including Travelport, Expedia Group and the The Walt Disney Company.
Her appointment further strengthens Kambi’s executive leadership team, expanding female representation at the most senior level of the company.
Werner Becher, CEO of Kambi, said: “Welcoming Michelle as our Chief People Officer reinforces our commitment to making people and culture a true strategic priority for Kambi. Michelle’s leadership and expertise will be instrumental in fostering an environment where our teams can thrive, innovate and grow together. As we continue to establish ourselves as the home of premium sports betting solutions, Michelle will play a central role in aligning our people strategy with our long-term business objectives, ensuring that our culture not only supports but accelerates our long-term growth ambitions.”
Michelle Unsworth, Chief People Officer at Kambi, added: “I’m thrilled to be joining Kambi, which has firmly established itself as a world leader in B2B sports betting provision. The opportunity to work with such talented individuals and to build upon the company’s strong, people-focused culture is incredibly exciting. I look forward to helping empower this team to achieve even greater success.”
The post Kambi appoints Michelle Unsworth as Chief People Officer to lead global talent and culture strategy appeared first on European Gaming Industry News.
Mindway AI, a leader in player protection solutions for the gaming industry, is pleased to announce a partnership with Crown Resorts to introduce GameScanner to their Australian operations. This partnership marks the largest global implementation of Mindway’s technology in a physical setting and is the first land-based application in Australia, setting a new industry standard and aligning with Crown’s commitment to safe and sustainable gaming.
GameScanner is an award-winning AI solution, trained by gambling harm experts, researchers, and psychologists, to better enable effective checks, with a focus on player well-being and preventative measures. GameScanner’s highly advanced technology enables operators to understand the risk distribution among their guests, allowing these risks to be identified and addressed to enhance player protection.
“The introduction of this technology at Crown is yet another example of our commitment to continuous safety improvements and harm minimisation,” said Dr Jamie Wiebe, Group EGM of Crown PlaySafe. “This will greatly assist in identifying risks and preventing harms from occurring in the first place, which is a major focus for us at Crown. In collaboration with our Crown PlaySafe initiatives, technology plays a critical role in helping us provide a safe environment and uphold our industry-leading standards for our guests.”
This partnership marks a new era for the growing Mindway AI, as the company expands its application of AI solutions into land-based settings. GameScanner currently engages with just over 12.8 million active players in 64 global jurisdictions each month.
“We are thrilled to partner with Crown Resorts in this significant initiative,” said Rasmus Kjaergaard CEO at Mindway AI. “Our shared vision for player welfare is the foundation of this collaboration. Our move into land-based applications signifies a significant milestone for Mindway AI. With GameScanner, we are reinforcing our commitment to player welfare across all gaming platforms, creating an environment where care and safety are paramount.”
The implementation of GameScanner marks a pivotal enhancement to Crown Resorts’ harm minimisation framework and reiterates the company’s dedication to industry-leading standards.
The post Mindway AI and Crown Resorts Partner to Launch Revolutionary Player Protection appeared first on European Gaming Industry News.
3 Pots mechanic further enhances latest addition to top-performing Royal Coins series
Playson, the accomplished digital entertainment supplier, has enhanced its Royal Coins series with the release of 3 Royal Coins: Hold and Win, featuring its popular 3 Pots mechanic and a rewarding new Twin Feature.
In the latest instalment of the popular series, Special Coins elevate gameplay by triggering the Hold and Win Bonus Game with Special Coin Features. Each pile of coins above the reels collects Special Coins of the same colour and the combination determines the feature awarded.
Players can activate one or more of the following Special Coin Features:
Twin Feature – all-new feature doubles all Royal Coin symbols in the Bonus Game when the green Special Coin is triggered.
Multi Feature – adds multipliers of up to 32x to random cells on reels one and three during each spin when unlocked by red Special Coin.
Expand Feature – triggered by the blue coin, the Expand Feature adds one additional reel to the field.
During the Bonus Game, slot enthusiasts may also discover the Royal Coin Symbols, which land on reel 2 and gather all Coin and Jackpot Symbol values. Those with a touch of fortune also stand a chance of landing one of the game’s four fixed jackpots with Mini, Minor, Major and Grand Jackpots offering comprehensive values worth up to 1,000x.
Playson’s latest release showcases the provider’s strength in refreshing its popular slot series with fresh features and mechanics.
Tamas Kusztos, CCO at Playson, said: “The Royal Coins series has always been a player favourite. With the addition of the 3 Pots mechanic and our brand-new Twin Feature, we’ve taken gameplay to an even higher level.
“This majestic title combines familiar thrills with fresh twists that significantly boost winning potential, ensuring our partner’s players remain engaged and entertained throughout.”
The post Playson introduces new Twin Feature in regal release 3 Royal Coins: Hold and Win appeared first on European Gaming Industry News.
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