Latest News
Yggdrasil and TrueLab launch danger-filled quest in latest YG Masters title Siren Song
Yggdrasil, the leading worldwide publisher of online gambling content, is inviting the most daring and desperate sailors to the cold depths of the ocean to encounter mythical creatures in the latest YG Masters slot, Siren Song, in partnership with True Lab.
Siren Song offers up to x30,000 maximum win, exclusive features of players’ choice, and spellbinding visuals. Gamers are given the option of the three Free Spins with varied volatility. Emerald Free Spins make the Sticky Skull Wilds hold their positions until the end of the bonus. Silver Free Spins place four to twenty Fish symbols on the reels, multiplying winnings by the number of the landed fishes.
If Crimson Free Spins have been selected, the Key symbols appear on reels 1, 3 and 5. The Pick&Click bonus is then granted, with the number of Picks equal to the count of the Keys. The Keys are used to unlock the treasure chests filled with trophies, including more Keys, a prize multiplier and free bets. The Steering Wheel of Fortune is waiting at the end of any of the Free Spins, with random prizes up to a x10 multiplier.
The 25 paylines slot allows wins on every spin, when at least three of the seven regular symbols are lined up. The Bonus Buy is available in certain jurisdictions, providing instant access to the unique game features.
The title is the fifth project to be launched by True Lab through the YG Masters program, following popular games Viking Runes, Victoria Wild, seasonal Christmas Tree, and Crazy Mix, all with top-quality graphics.
The game is developed through Yggdrasil’s state-of-the-art GATI technology enabling partners to employ the preconfigured, regulation-ready, standardised development toolkit to produce consistently cutting-edge content followed by rapid distribution.
Stuart McCarthy, Head of Partner Programs at Yggdrasil, said: “Siren Song is yet another ingenious addition to our YG Masters portfolio with an exciting theme and design true to our roots.
“With its cascading wins, player’s choice of respin features and varying prizes, it adds a fantastic new dynamic to the collection.”
Kate Nastyushkina, Chief Marketing Officer at True Lab, said: “We’re thrilled to release Siren Song, our latest hit through the YG Masters program.
“With staggering win potential, triggerable features on every spin and an enveloping theme, this is a title that will appeal to all slot lovers looking for a captivating experience.”
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Africa
Sun International Appoints Nomzamo Radebe as COO
Sun International has announced that Nomzamo Radebe will join Sun International as Chief Operating Officer: Hospitality & Sales, effective 2 February 2026.
“Nomzamo will play a pivotal role in advancing our hospitality and property businesses, contributing fresh insights as we continue to build world-class capabilities and pursue our ambition to be a digitally led, market-leading, omnichannel gaming company,” said Ulrik Bengtsson, CEO of Sun International.
Nomzamo is a Chartered Accountant with over 27 years of experience, including 20 years in senior leadership roles across the real estate sector. She joins Sun International from SA Corporate Real Estate Ltd, where she served as COO, and has held executive positions at Excellerate JHI, Pareto Limited and National Treasury. Her expertise includes property asset management, portfolio optimisation, mergers and acquisitions, treasury management and stakeholder engagement, having led teams managing portfolios valued at over R10 billion.
Nomzamo has been recognised with the Five Star Woman Award and IPM Business Leader of the Year and serves on the board of SAPOA.
“I am excited to join such a strong brand like Sun International. I look forward to interacting with the various teams to drive performance and deliver on our business strategies and value creation plans in the hospitality division,” said Nomzamo Radebe.
The post Sun International Appoints Nomzamo Radebe as COO appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Daniel Lindsay
Ezugi Launches Over-The-Table (OTT) M!Live Empire Casino Roulette with Metropolitan Gaming from Empire Casino, Leicester Square
Ezugi, a live casino solutions provider, has launched a new Over-The-Table (OTT) Roulette – M!Live Empire Casino Roulette, in collaboration with Metropolitan Gaming, streaming directly from the renowned Empire Casino in Leicester Square, London.
The table is now available to Metropolitan Gaming customers via metgaming.com, delivering a seamless omnichannel experience that bridges the land-based casino environment with the digital world. In addition, the OTT Roulette is set to launch across the wider Ezugi network in the coming weeks, providing players with an authentic, real-casino live Roulette experience.
Ezugi’s OTT solution allows operators to broadcast live casino tables, combining the credibility and atmosphere of a physical venue, with the reach and scalability of online gaming. Streaming from Empire Casino’s vibrant gaming floor, the M!Live Empire Casino Roulette showcases professional dealers and real-time interaction, all designed to replicate the excitement of playing in one of London’s most famous casinos.
Jamie Fish, Regional Manager UK & West EU at Ezugi, said: “We’re delighted to partner with Metropolitan Gaming to implement our OTT solution to support their digital expansion plans and deliver an omnichannel experience to their customers across the UK.
“We’re equally thrilled to share the energy of this pulsating gaming floor in Leicester Square, London with our operators and partners across the globe.”
Daniel Lindsay, Managing Director of Interactive, added: “Partnering with Ezugi allows us to extend the unique atmosphere of Empire Casino beyond our walls and into the homes of our customers.
“This OTT M!Live Empire Casino Roulette launch is a key step in our omnichannel strategy, enabling us to engage players in new ways while staying true to the premium, authentic casino experience that Metropolitan Gaming is known for.”
The post Ezugi Launches Over-The-Table (OTT) M!Live Empire Casino Roulette with Metropolitan Gaming from Empire Casino, Leicester Square appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Betting and Gaming Council
UK Betting Sector at Risk: Budget Tax Changes Fuel Black Market Fears
As 2026 begins, the UK’s betting and gaming sector stands at a critical juncture—not due to market instability, but as a result of deliberate political intervention.
Long celebrated as a global leader in innovation and investment, the UK’s regulated industry supports over 100,000 jobs while maintaining world-class consumer protections. However, the sweeping tax hikes confirmed in the 2025 Budget have introduced a profound risk. Industry experts warn that these punitive measures will inevitably distort consumer behavior, undermining the safe, regulated market and funneling billions in revenue towards the dangerous, untaxed illegal black market.
The Treasury’s decision to hike taxes on online betting and gaming is not just short-sighted but dangerous, particularly given the scale of regulatory reform the sector is already delivering in good faith. Those reforms were designed to protect consumers within a safe, regulated market. Piling significant new taxes, on top risks achieving the opposite, driving customers away from regulated operators and towards the black market.
The betting and gaming industry currently contributes £6.8bn to the UK economy, supports 109,000 jobs, pays £4bn in tax and underpins large parts of British sport and culture. Around 22.5 million adults place a bet each month in a safe, regulated environment, with problem gambling rates at just 0.4% according to recent NHS surveys. That is not an accident, it is the result of a regulatory system that has worked.
Independent analysis from Frontier Economics shows up to 1.5 million people in Britain are already gambling on unlicensed sites, staking as much as £4.3bn a year outside UK regulation. Even the Office for Budget Responsibility warned that the tax plans will push more consumers into the black market.
Once customers leave the regulated market, they are very hard to get back. Illegal operators do not carry out age checks, offer safer gambling tools, contribute to treatment or pay a penny in UK tax. They exist entirely beyond the reach of British regulators, yet government policy has put rocket boosters under their competitive advantage over regulated operators.
“At the crossroads the Government has already headed down the wrong road. The question is whether it is prepared to turn back before lasting damage is done, or will they simply allow the black market to dictate the future of betting and gaming in the UK which will only result in harm for the consumer, the Exchequer, jobs, sports and business,” Grainne Hurst, CEO of Betting and Gaming Council.
The post UK Betting Sector at Risk: Budget Tax Changes Fuel Black Market Fears appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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