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Week 49/2020 slot games releases
Here are this weeks latest slots releases!
Yggdrasil, the leading global publisher of online gambling content, has partnered with AvatarUX to launch the latest game of its popular Popwins. The exhilarating win-all-ways game, produced through the supplier’s YG Masters program, is packed with fun-filled features including expanding reels, random multipliers, free spins and no less than three Bonus Wheels. BountyPop mechanic.
Kalamba Games has launched a festive edition of its smash-hit Griffin’s Quest, just in time for the Christmas period. Kalamba’s hugely popular title released earlier this year has been given a yuletide makeover, with the main character, the Mighty Griffin, adorning twinkling Christmas lights to give players an extra festive experience. Set in a snow-covered landscape, Griffin’s Quest – X-mas Edition comes with all the features that made Griffin’s Quest one of Kalamba’s most successful title launches this year.
Tuned with the winter season, the newest CT Gaming Interactive slot game Winstorm takes on an exciting journey filled with stormy and thrilling experiences. The journey will lead players through a strong storm that offers many winning opportunities. When the hurricane expands on the screen, it starts revealing additional wilds in form of diamonds and Scatters pictures as a tornado on the reels. Winstorm is 5 reels and 30 pay lines cascading reels game and the winning symbols are replaced with new symbols which means players can win another turn without taking any actions.
Relax Gaming, the igaming aggregator and supplier of unique content, has released its slot game, Frequent Flyer, to its entire network of operators following a successful six-month period of exclusivity with Kindred. The 6-reel, 40-fixed win line slot begins at an airport, where players try to land five Split Flap symbols to reveal a destination and fly off to the Jetsetter Free Spins bonus round, where each location offers its own number of free spins, multipliers and wilds. A passport stamp is awarded every time a destination’s bonus round is triggered, unlocking the Frequent Flyer Free Spins when all have been collected to send win potential rocketing to new heights.
GAMING1 has released a thrilling new game, Dice of Mystery. The enthralling journey through the ages features WILD dice, which replace all other dice including the Bonus, with the most fortunate gamblers rewarded with a column of three WILD Dice to place wherever they please. The game’s immersive Treasure Wheel bonus offers multiple rewards, including the chance to uncover the secrets of the Book of Mystery by winning one to five Mystery games, or locate the holy pages providing 10 or 30 Mystery games. Players can also decline the bonus up to four times in order to spawn exciting new opportunities to enter the Mystery round, where the potential for huge wins increases significantly for time-travellers in pursuit of ancient gold.
Wazdan is inviting players to feast their eyes on the jewel-filled world of its latest title, Gem Splitter
FBM gets a massive new achievement in its slots´ offer by launching the first Multi-Game product. Catch the Gold, Underwater Riches are the four spin reel adventures now available to play in the same cabinet, providing a different gaming experience to the players. The global gaming brand is now installing Multi-Game in the first casinos in Mexico as a meaningful step of an international expansion strategy that will take place during the next few months.
Green Jade Games, the progressive Game developer, has launched its first branded game after partnering with REDNEX, the multi-platinum artist from Sweden behind the iconic Cotton Eye Joe song. Rednex K.O has been designed to get player’s tapping their feet as they spin the reels and land potentially big wins. The slot comes hooked up to Green Jade’s innovative Knock Out engine which allows players to knock symbols making the gambling experience much more engaging.
Play’n GO has added a new addition to their popular Joker series of slot games, the 3-reel slot Ice Joker. The Joker series of games is one of many games ‘families’ that Play’n GO has produced in order to create a more captivating experience for players. Described as ‘creating the next level of slot entertainment’, these series’ have given players, not just great gaming but, as well as creating first-class entertainment, they also invest in the intellectual properties of their stories. That means developing rich characters, stories and worlds that people connect with and immerse themselves in.
Inspired Entertainment, Inc is pleased to announce the launch of Bonus Island
Pragmatic Play, a leading content provider to the gaming industry, has issued a call to arms in its latest hit, Spartan King. The 5-reel, 40-payline slot transports players to Ancient Greece as players look to defend the King and return home with their well-earned battle loot. The King is a regular-sized Wild on the reels, while the Shield symbol will take a 2×2 position on the grid, substituting for any symbol and also acting as a Wild. To trigger the Free Spins mode, three or more Bonus symbols must appear on the reels, where players are granted up to 12 free spins. During the Bonus Round, any Shield symbols that land will also have a random multiplier attached of up to 25x.
NetEnt has given a festive makeover to one of its greatest hits, Aloha! Cluster Pays is a 6-reel, 6-row video slot featuring the famous Cluster Pays offers players the chance to escape the cold this winter for a feature-packed slot adventure set against the sandy shores of Hawaii.
Playson has launched its latest engaging slot game, Legend of Cleopatra: Megaways within this Egyptian adventure now offers up to 200,704 ways of winning from each spin. Playson has also upped the ante with a collapsing symbols mechanic, meaning that winning combinations are replaced by new symbols.
Yggdrasil, the leading worldwide publisher of online gambling content, has released its swashbuckling slot game, Pirates 2: Mutiny. Sail the seven seas to plunder the treasure buried in the reels of this fun-filled and captivating slot with the chance to win big. Pirates 2: Mutiny comes packed with features to help you bag the booty of the menacing brigands and bandits drifting around the briny depths of this innovative game. There are no win lines in Pirates 2: Mutiny. Instead, players win when a cluster of six or more symbols appear together and they remain on the game screen until no new winning symbols are revealed after each spin. The Tsunami feature washes away all the losing symbols to create a new Dropdown which increases the chance of more wins. The Mutiny feature guarantees a win while the Canon Blast one destroys more losing symbols to display another Dropdown.
Gamzix’s Burning Power is a perfect mix of the fruity slots, elegant design and the classic feel of gambling. The juicy fruits are mixed with red hot chilly pepper! This is a perfect 5*4 game with 100 pay lines, where we have REEL wild symbol that substitutes for all symbols, but the scatter. The slot will warm you up and the winning symbols will give fire of excitement! Of course there is a gamble game which gives you a chance to double your win. The animation of the flames is something you definitely want to see, giving a true feel and burn for bigger wins.
Blueprint Gaming has made an electrifying addition to its industry-leading diverse slots portfolio with the launch of Lion Thunder, the second title to feature the company’s new Spin Boost mechanic. The innovative slot developer’s feature invites adventurers to spin the wheel and collect up to 50 extra spins for the Bonus game, with each attempt to boost their free spins coming at the cost of x2 the bet. The roaring new concept, which first appeared in Blueprint’s Big Cat King Megaways
Evoplay Entertainment has released its latest immersive slot game for all players looking for an adventure this winter, Tree of Light. Set in the magical forest of Winland, and crammed with adorable characters, the title takes players on a voyage with the brave adventurer Lupine and his loyal companion, Mino. On a quest to discover the legendary Tree of Light, which grows the tastiest fruits and largest prizes of all, players are in for a tumble of fun as they look to trigger winning combinations by activating an ancient scroll displaying supernatural patterns. The right sequences give strength to the game’s charming characters, powering the quest for eye-catching rewards if players are brave enough to take on the challenge.
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Africa Bet Partners
How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads
This case highlights the impact of systematic optimization in Moloco Ads for the Betting vertical. Despite market turbulence in East Africa, Traffy not only maintained Africa Bet’s KPIs but also significantly improved ROI through deep, data-driven optimization.
Project Overview
Africa Bet Partners Offer: Betting
Traffic Partner: Traffy
Source: Moloco Ads (Google Play Inventory)
Geo: Tanzania (TZ)
Period: 2 months
Total Spend: ~$42,000
Final CR (Reg-to-FTD): 60%
Final CR (FTD 1-to-FTD 2): 45%
Challenge and Initial Metrics
At the launch of the campaign, the situation was challenging. The complex economic and political environment in Tanzania had a direct impact on consumer purchasing power and the stability of payment systems.
Initial Cost per FTD: $15.00
Goal: Reduce the cost of the target action to below $8 and identify scaling potential.
Optimization Strategy: What Was Done
The success of this case is the result of Traffy’s consistent work across four key areas:
1. Traffic Quality Management (Exchanges & Publishers)
Traffy conducted a comprehensive audit of publishers (placements) through which Moloco acquired inventory.
- Blacklists were created based on low deposit conversion.
- Collaboration was optimized with specific ad exchanges that demonstrated stronger Retention.
2. Creative Strategy
Traffy moved away from standard approaches and implemented a system of regular testing of new creative packs. Creative optimization significantly increased CTR and IPM, providing the Moloco algorithm with more data for learning.
3. Traffic Cleanup to Avoid Paying for Bots
- Placements with suspicious install times (CTIT) were filtered out to protect against click flooding.
- Device “farms” were identified and banned through Device ID analysis.
- Using BI tools, installs were cross-checked with real user activity. Placements with no engagement were added to the Blacklist.
4. Funnel Optimization
Through targeting optimization at the campaign level, Traffy attracted more relevant users. This led to an increase in the CR from registration to FTD up to 60%, which is an abnormally high indicator for this region.
Key Insight
Deep publisher analytics in Moloco Ads combined with category segmentation allows reducing deposit cost by more than 2x while maintaining high player quality (Retention and repeat deposits).
Result
Traffy not only met Africa Bet’s KPIs but also built a stable model for further scaling. Even in “difficult” geos, a systematic optimization approach makes it possible to achieve outstanding results. At the moment, the campaign continues to run, and user Retention (FTD 2) shows organic growth.
The post How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa Bet Partners
How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads
This case highlights the impact of systematic optimization in Moloco Ads for the Betting vertical. Despite market turbulence in East Africa, Traffy not only maintained Africa Bet’s KPIs but also significantly improved ROI through deep, data-driven optimization.
Project Overview
Africa Bet Partners Offer: Betting
Traffic Partner: Traffy
Source: Moloco Ads (Google Play Inventory)
Geo: Tanzania (TZ)
Period: 2 months
Total Spend: ~$42,000
Final CR (Reg-to-FTD): 60%
Final CR (FTD 1-to-FTD 2): 45%
Challenge and Initial Metrics
At the launch of the campaign, the situation was challenging. The complex economic and political environment in Tanzania had a direct impact on consumer purchasing power and the stability of payment systems.
Initial Cost per FTD: $15.00
Goal: Reduce the cost of the target action to below $8 and identify scaling potential.
Optimization Strategy: What Was Done
The success of this case is the result of Traffy’s consistent work across four key areas:
1. Traffic Quality Management (Exchanges & Publishers)
Traffy conducted a comprehensive audit of publishers (placements) through which Moloco acquired inventory.
- Blacklists were created based on low deposit conversion.
- Collaboration was optimized with specific ad exchanges that demonstrated stronger Retention.
2. Creative Strategy
Traffy moved away from standard approaches and implemented a system of regular testing of new creative packs. Creative optimization significantly increased CTR and IPM, providing the Moloco algorithm with more data for learning.
3. Traffic Cleanup to Avoid Paying for Bots
- Placements with suspicious install times (CTIT) were filtered out to protect against click flooding.
- Device “farms” were identified and banned through Device ID analysis.
- Using BI tools, installs were cross-checked with real user activity. Placements with no engagement were added to the Blacklist.
4. Funnel Optimization
Through targeting optimization at the campaign level, Traffy attracted more relevant users. This led to an increase in the CR from registration to FTD up to 60%, which is an abnormally high indicator for this region.
Key Insight
Deep publisher analytics in Moloco Ads combined with category segmentation allows reducing deposit cost by more than 2x while maintaining high player quality (Retention and repeat deposits).
Result
Traffy not only met Africa Bet’s KPIs but also built a stable model for further scaling. Even in “difficult” geos, a systematic optimization approach makes it possible to achieve outstanding results. At the moment, the campaign continues to run, and user Retention (FTD 2) shows organic growth.
The post How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads appeared first on Americas iGaming & Sports Betting News.
Latest News
How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads
This case highlights the impact of systematic optimization in Moloco Ads for the Betting vertical. Despite market turbulence in East Africa, Traffy not only maintained Africa Bet’s KPIs but also significantly improved ROI through deep, data-driven optimization.
Project Overview
Africa Bet Partners Offer: Betting
Traffic Partner: Traffy
Source: Moloco Ads (Google Play Inventory)
Geo: Tanzania (TZ)
Period: 2 months
Total Spend: ~$42,000
Final CR (Reg-to-FTD): 60%
Final CR (FTD 1-to-FTD 2): 45%
Challenge and Initial Metrics
At the launch of the campaign, the situation was challenging. The complex economic and political environment in Tanzania had a direct impact on consumer purchasing power and the stability of payment systems.
Initial Cost per FTD: $15.00
Goal: Reduce the cost of the target action to below $8 and identify scaling potential.
Optimization Strategy: What Was Done
The success of this case is the result of Traffy’s consistent work across four key areas:
1. Traffic Quality Management (Exchanges & Publishers)
Traffy conducted a comprehensive audit of publishers (placements) through which Moloco acquired inventory.
- Blacklists were created based on low deposit conversion.
- Collaboration was optimized with specific ad exchanges that demonstrated stronger Retention.
2. Creative Strategy
Traffy moved away from standard approaches and implemented a system of regular testing of new creative packs. Creative optimization significantly increased CTR and IPM, providing the Moloco algorithm with more data for learning.
3. Traffic Cleanup to Avoid Paying for Bots
- Placements with suspicious install times (CTIT) were filtered out to protect against click flooding.
- Device “farms” were identified and banned through Device ID analysis.
- Using BI tools, installs were cross-checked with real user activity. Placements with no engagement were added to the Blacklist.
4. Funnel Optimization
Through targeting optimization at the campaign level, Traffy attracted more relevant users. This led to an increase in the CR from registration to FTD up to 60%, which is an abnormally high indicator for this region.
Key Insight
Deep publisher analytics in Moloco Ads combined with category segmentation allows reducing deposit cost by more than 2x while maintaining high player quality (Retention and repeat deposits).
Result
Traffy not only met Africa Bet’s KPIs but also built a stable model for further scaling. Even in “difficult” geos, a systematic optimization approach makes it possible to achieve outstanding results. At the moment, the campaign continues to run, and user Retention (FTD 2) shows organic growth.
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