Groove, the award-winning iGaming platform and aggregator, has emerged from ICE Barcelona 2026 as the definitive growth partner for ambitious operators in 2026.

The event marked a milestone for the brand, generating high-value partnerships and demonstrating strong market demand for an integrated, scalable, and commercially strategic platform.

Over the three-day summit, Groove positioned itself at the heart of strategic conversations with operators and providers seeking solutions for sustainable growth, market diversification, and deeper player engagement. With an unprecedented volume of meetings, a clear trend emerged: operators are moving beyond basic content access, seeking a collaborative, technology-driven partner to navigate global expansion.

“The energy and focus at ICE 2026 validated our core why: aggregation has evolved into a strategic growth discipline,” said Yahale Meltzer, Co-Founder and COO of Groove.

“Operators aren’t coming to us just for games—they are looking for a roadmap. They want a partner who can provide content, technology frameworks, and commercial tools, like Instant Tournaments, as a seamless growth engine. In a fragmented market, Groove’s integrated approach is not just an advantage—it’s a necessity for serious operators in 2026.”

Groove’s Strategic Edge: Global Content and Localized Growth

Groove’s unique ability to act as a single conduit for global content and localized strategy was a central theme at ICE. The platform’s agility enables operators to thrive in established regulated markets while tapping into high-potential verticals such as Sweepstakes and Crypto gaming. This differentiation empowers operators to diversify portfolios, increase revenue, and streamline operational efficiency.

“We engaged with operators who have concrete 2026 plans, from new entries in Latin America to strategic European expansions,” explained Giusy Campo, Business Development Director at Groove.
“My role is to translate platform capabilities into commercial velocity. At ICE, we moved decisively from concept to pipeline execution. The market recognizes Groove as a partner that delivers with precision.”

Partnerships and Collaboration: Driving Innovation

Groove strengthened its global network by connecting with game studios and exploring exclusive content and technical collaborations designed to deliver innovative gaming experiences faster.

“ICE is ultimately about partnership in its truest sense,” said Rachel Tourgeman, Head of Partnerships at Groove.

“The quality of dialogue with existing and potential partners was exceptional, covering hyper-localized game curation, tournament tools, and strategies for player retention. Groove’s model of acting as an extension of our partners’ teams—providing tools and strategic insight—is exactly what the market needs now.”

Looking Ahead: Defining Growth for 2026

Groove exits ICE Barcelona 2026 not merely as a platform provider, but as the go-to growth partner for the iGaming industry. With a fortified pipeline, strategic market mandate, and a focus on turning aggregation into accelerated growth, Groove is set to define the iGaming landscape in 2026, helping operators expand globally and engage players meaningfully.

For more information, visit groovetech.com.

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New data from Flashscore, the world’s leading platform for live scores and sports content, reveals that almost 34,000,000 users tuned in yesterday for one of the most dramatic nights in UEFA Champions League history.

The intensity of the matches generated a massive wave of digital engagement, with 18 matches all taking place at the same time on the final day of the league format.

From the football-mad streets of Brazil to the frozen research stations of Antarctica, fans across 239 countries and territories checked their phones as Benfica’s goalkeeper scored a 98th-minute header and Real Madrid crashed into the playoffs.

Martin Matejka, Marketing Director of Flashscore, said: “Yesterday wasn’t just a matchday; it was a global event and we were well prepared. When game-changing moments decide matches – from a goalkeeper’s stoppage-time header against Real Madrid to last-minute winners across Europe – the world doesn’t just watch, it reacts. Flashscore sent out over 700 million push notifications to our users as drama unfolded across the continent.

“Our data shows unprecedented engagement from all over the world, and I am glad we could bring these extraordinary moments to fans from Brazil to Antarctica.”

TOP MATCHES ranked by number of users

The drama at the Estádio da Luz dominated the global conversation, with nearly 10 million users following the Benfica-Madrid clash alone.

1 Benfica vs. Real Madrid (9,7M users): The undisputed main event. Fans flocked to the match detail as Benfica goalkeeper Anatoliy Trubin scored a historic 98th-minute header to seal a 4-2 win, sending Real Madrid to the playoffs.

2 Barcelona vs. FC Copenhagen (8,3M users): Massive interest as Barcelona thrashed the Danes 4-1 to secure direct qualification to the Round of 16.

3 Napoli vs. Chelsea (5,9M users): A rollercoaster in Naples. Chelsea fought back to win 3-2, eliminating Napoli despite a stunning “Maradona-esque” pirouette goal from Antonio Vergara.

TOP PLAYERS ranked by number of users

1. Jorginho (995K users): The Kairat Almaty midfielder trended globally after scoring a penalty against his former club, Arsenal, at the Emirates Stadium—a major talking point that drove nearly 1 million profile views.

2. Anatoliy Trubin (725K users): The unlikeliest hero. The Benfica goalkeeper’s stoppage-time header against Real Madrid sent his profile traffic into the stratosphere.

3. Andreas Schjelderup (368K users): The 21-year-old Norwegian announced himself to the world with a brace against Real Madrid.

4. Kylian Mbappé (317K users): Even in defeat, the superstar commanded attention and ranked 4th. He scored twice for Madrid, but his team’s collapse was the bigger story.

TOP TEAMS ranking by users:

1. Real Madrid (1,6M users): The “Kings of Europe” falling into the playoff round after a chaotic 4-2 loss drove massive traffic.

2. Benfica (1,1M users): The victors of the night. Their miraculous comeback and “goalkeeper goal” made them the second most-clicked team worldwide.

3. Barcelona (930K users): Solid interest as they cruised to victory and the next round.

Flashscore Global Reach

While Brazil was the single most active nation, the traffic was evenly split across continents: In Europe the huge engagement was driven by fans in Italy, France, Poland, United Kingdom, Spain, Portugal, and Germany.
Africa’s continent showed massive interest, led by Nigeria, Ghana, and Ivory Coast. Football fever also swept across Asia, with significant user numbers from Indonesia, Kazakhstan, South Korea, and Uzbekistan.
The obsession reached the most remote corners of the Earth. Flashscore recorded active users from Antarctica and Christmas Island, proving that even in the most isolated locations, fans refused to miss the drama.

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