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Week 31/2020 slot games releases

Here are this weeks latest slots releases!
Summer is here and EGT Interactive team keeps on with the good work. Their July video slot release will take you to a journey Far East, a journey full of spins and rewards, a journey back in time! In the middle of the summer, EGT Interactive is inviting you to a journey of a lifetime with its new Imperial online slot game – Emperor’s Palace. Each spin is revealing a different story from these majestic times. The only question is: are you brave enough to enter into the palace of the Emperor and win great fortunes? This 5-reel, 30 paylines video slot, will take you in the glorious palace full of gold and magic.
Swintt, the Malta-based game developer, are releasing their most ambitious game to date in the pirate themed Sea Raiders. With echoes of video games, Sea Raiders offers up a player journey whereby collecting special symbols unlocks new islands on an in-game map. Each island corresponds to a particular theme with a specific bonus round, effectively creating 5 games in one. Each of the progressive meters in Sea Raiders have five milestones which in the base game trigger the respective bonus rounds – walking wilds re-spins, random wilds re-spins or stacked wilds re-spins – and once all 5 have been reached, the new island is unlocked.
Wazdan introduces a new title to its sizeable portfolio of over 120 games –Infinity Hero feature, a Unique Gamble Feature which allows players to interact with the game’s lead character in a mini-game with the chance to double their wins, and a Free Spins feature with Infinite Multiplier that increases the win-multiplier with every win.
GAMOMAT, the leading independent slot game developer, and ORYX Gaming have teamed up to launch the first instalment of The Book Beyond. This hotly anticipated title follows GAMOMAT’s new corporate rebrand and is being implemented and distributed exclusively via ORYX Gaming’s RGS platform. The Book Beyond encourages intrepid explorers to immerse themselves in an exhilarating adventure to save the world. It’s a 5-reel and 3-rows, 10 fixed-payline slot enhanced with an absorbing Egyptian soundtrack and alluring graphics.
iSoftBet, the leading online and mobile casino content provider, takes players on an epic adventure with its latest innovative slot, Book of Sheba. The newest title from the world-renowned games provider is designed with thrills in mind and incorporates a unique Free Spins bonus round where players can discover a magical Golden Book. Look out for the special Bonus Book Scatter symbols in the base game, as any three or more in view will trigger 10 Free Spins as well as a cash prize of up to 200 x total bet for five symbols.
Greentube is offering massive jackpot wins in its bright and bold new slot, Sevens Staxx have been upgraded with jeweled 7’s, shining Diamonds and mounds of cash in an online casino game that gives players 1,024 ways to win. Stacked symbols further increase winning chances, while the Bonus Wheel feature adds even more excitement to the fun-filled slot, with three huge jackpots up for grabs.
Spearhead Studios announces the release of Super 7 Deluxe, the fifth game of the Super July campaign. Following the launch of other 4 titles, Super 7 Deluxe is the last title of the month and will be targeting several European markets. Super 7 Deluxe is a classic fruit slot with an RTP of 95.81%. The title is both fun and simple to master, especially by novices or frequent online players.
Stakelogic, has relaunched its popular Book of Cleopatra feature for even greater big-win potential. Stakelogic, the innovative and hugely popular online slot developer, has launched a new and updated version of its blockbuster Book of Cleopatra system. Book of Cleopatra
Habanero has announced the launch of its latest slot title, Wealth Inn. The engrossing 3×3 release offers eight paylines and provides a timeless gaming experience for classic gaming fans across the globe, featuring a curved 3D display to bring the lifelike feeling of a real slot machine. Cai Shen, the Far Eastern God of Wealth, features heavily throughout in a beautifully simple game that is jam-packed with inviting symbols including Expanding Wilds.
RubyPlay® has announced the launch of a brand new slot, Dragon 8s 25x. This slot invites players to be brave and be bold as they enter the Dragon’s lair to uncover treasures and rewards, the 8-shaped dragons promising impressive rewards as they breathe fire in the game. It is loaded with dragons, firecrackers and golden good luck coins. Dragon 8s 25x has 3 reels, plus an extra special reel filled with multipliers and a wheel. After each line win, the dragons unleash their fire on the lucky reel, which could award a multiplier or a spin of the wheel for a potential jackpot which provides a fast-paced, captivating experience.
Microgaming launched Diamond Inferno
Play’n GO announced an exciting new title release into the market, their mystery-themed slot Riddle Reels: A Case of Riches. The slot is inspired by the adventures of the world’s most famous detective, Sherlock Holmes. The game features Holmes, his assistant Dr Watson and an array of characters synonymous with his exploits in its design. It is described as an “interactive experience that puts players right at the heart of the mystery”.
Blueprint Gaming’s blockbuster release this summer features the long-awaited return of ted experience. In ted, triggering the fully loaded bonus round provides players with 12 Thunder Buddies free spins and a guaranteed minimum entry of 1,000 Megaways
Pragmatic Play, a leading content provider to the gaming industry, has released Great Rhino Deluxe, the latest addition to its popular safari saga. The 3×5, 20 lines video slot sees the creatures of the wild gather on the reels as players search the Serengeti for riches with Golden Rhino coins acting as Wilds throughout the game. If two or more full stacks of thundering Rhino symbols land, the Super Respin Feature is triggered. A 2x multiplier is added for every additional Rhino that lands during the bonus.
Realistic Games has lit the fuse with its newest explosive release Fireworks Game Changer. The new 5-reel slot combines the smash-hit Game Changer bonus round mechanic with the classic Realistic Fireworks theme to offer players the opportunity to win the top prize of 20,000x bet on over 2,500,000,000 different board game layouts. Fireworks Game Changer also marks both the 4th title to feature the Game Changer mechanic, and the 4th release in the much-loved Fireworks series.
Booongo, the global online slots developer, is taking players on a spiritual journey in the latest addition to its portfolio of Hold and Win tiles, Buddha Fortune. Set against a backdrop of beautiful cherry blossom trees along with a soothing soundtrack, the developer’s new 3×5, 25 lines slot offers players the chance to reach an elevated state by winning big prizes. Buddha Fortune is equipped with Hold and Win mechanics and three in-game jackpots that have proven to be a real hit with Booongo’s growing fan base, along with a new mystery symbol which transforms into extra respins during the bonus round, or even revealing the Mini or Minor jackpot.
Do you want to become a rock star? Now it is possible thanks to Thunder Rock, the new game from the Valencian studio Triple Cherry that will be released at the end of this month, specifically on July 28th. In this new game, which features 5×3 reels and 25 different paylines, you will be able to win incredible prizes at the hands of a great guitarist. Thunder Rock features a total of 10 symbols: A vest, a hat, sunglasses, a gun with roses, a letter A, a crown, lipstick, a skeleton hand, the WILD symbol represented by the word ROCK and the BONUS symbol represented by a record deal.
Red Rake Gaming, the specialist casino games provider, has just released its latest game, a terrifying and exciting 6×10 reel video slot where the rows reveal themselves as you gain wins. This new video slot adds even more excitement by offering players up to 1 million different ways to win. To enter Dracula’s castle, players will need to gradually lift the grate at the castle’s entrance while getting wins at the same time. Starting with 3×6 reels, you will continue revealing rows until you reach 6×10, when the grate will drop down again to show the three initial rows and then start rising again while granting further wins. Dracula is a WILD symbol in this video slot and replaces all other symbols, except the BONUS symbol.
Innovative game development studio Evoplay Entertainment has served up a treat with its latest slot, Jelly Boom. Tasty prizes are on the menu for those who discover a winning combination of Fruit Symbols on the reels, with another appetising boost coming from the generous portion of Multipliers found in the Free Spins Game. The title transports bettors to an entrancing new universe inhabited by four charismatic jelly characters. In an immersive new twist on classic fruit-based casino game, players are encouraged to stuff the bellies of the team of jellies with strength-building fruits – and sugary payouts.
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Eastern Europe
Totogaming Joins Cernica Pantelimon RunFest: Not Just Present, But Fully Participating

“We weren’t just present — we were participants of Runfest. And that’s one of the most important aspects,” said Artak Ashkhatoyan, Deputy CEO of Totogaming.
On July 6, Totogaming joined the Cernica Pantelimon Runfest in Romania, once again emphasizing the importance of promoting amateur sports and a healthy lifestyle.
“Supporting such initiatives is a priority for TotoGaming. First, 50% of the proceeds from RunFest will be donated to the CLOVES Romania Foundation, supporting children affected by CLOVES Syndrome. And second, we’ve always believed in showing our passion for sports through actions, not just words. Have you noticed how we’re constantly rushing through life, yet when we look back, it often feels like we haven’t moved at all? It’s important for us to lead by example and show the importance of participation. This is exactly the message we’re promoting through our team’s active involvement in the marathon. After all, there can never be too much sport in our lives,” said TotoGaming’s Deputy CEO, Artak Ashkhatoyan.
A Simple Concept, a Powerful Impact
The concept of this sports event is straightforward: choose a distance between 1 to 21 kilometers and run. The goal? Make sport an integral part of everyday life. The crowd certainly embraced that, gathering as early as 8:30 a.m. — on a Sunday morning.
Totogaming contributed in two distinct capacities: as an official sponsor and as an active participant. A dedicated team of 13 employees represented the company at the Cernica Pantelimon RunFest, with 7 of them proudly taking part as runners.
More Than Just a Run
It wasn’t an easy challenge — especially because among Totogaming’s runners were people for whom running isn’t a daily habit, or even part of their life at all. Yet they couldn’t miss the opportunity, not least from the perspective of corporate responsibility.
“We just finished the 7.5-kilometer race!” shared Petrut-Adrian Toea from the Totogaming team.
“It was amazing, honestly. Around the 2-kilometer mark, I had this little battle with myself — I told myself I had to finish the race, no matter what. And I did it! I came in around 60th place out of over 100 runners, which for me is a really good result.”
“I see my participation as a small contribution toward promoting a healthy lifestyle. In my close circle, everyone knows I’m not exactly the sporty type. I’m not athletic, and I usually prefer having fun in other ways. But showing up here, early in the morning, in this intense heat, and completing almost 8 kilometers with just one short break — I think it set a good example.”
“I hope seeing someone like me finish this challenge motivates my friends to try something similar for their own health. I believe that’s a meaningful contribution”, – added Petrut-Andrea.
Totogaming also made it possible for every attendee to bring sport into their lives — quite literally. At the Totogaming tent, participants could ride stationary bikes and receive prizes based on the number of points they earned through their efforts.
Whether they were running, cycling, or simply cheering for friends, the goal for everyone was the same: to reach the destination of champions — by bringing sport into everyday life.
The post Totogaming Joins Cernica Pantelimon RunFest: Not Just Present, But Fully Participating appeared first on European Gaming Industry News.
BMM
BMM TESTLABS PROMOTES SACHA MCLAUGHLIN TO VICE PRESIDENT OF GLOBAL QUALITY ASSURANCE

BMM Testlabs, the world’s original gaming test lab renowned for exceptional product compliance and certification services, today announced the promotion of Sacha McLaughlin to Vice President of Global Quality Assurance.
BMM’s President of Land-Based Gaming & Inspections, Kirk White, said, “Sacha has consistently demonstrated exceptional leadership, operational excellence, and a customer-first attitude. Her experience and passion will be critical as we continue to grow our QA services to meet the always-evolving needs of the global gaming industry.”
With over 18 years of experience in software implementation and seven years in the gaming industry, McLaughlin brings extensive knowledge of both agile and waterfall development methodologies, test planning, project management, and cross-regional team leadership. She is recognized for her ability to build and scale QA organizations that deliver quality, speed, and value to customers.
McLaughlin joined BMM in 2018 and has held roles of increasing responsibility within the Company, most recently serving as Senior Director of Quality Assurance. Throughout her tenure, she has been instrumental in expanding BMM’s QA capabilities and helping customers launch products into the global gaming market more quickly, with a focus on regulatory compliance, functionality, fairness, and security.
The post BMM TESTLABS PROMOTES SACHA MCLAUGHLIN TO VICE PRESIDENT OF GLOBAL QUALITY ASSURANCE appeared first on Gaming and Gambling Industry in the Americas.
AI
Liftoff’s 2025 Mobile Ad Creative Index Reveals UGC Is a Key Differentiator for Top Apps

Major findings from the newly launched report include playable ads having the potential to deliver impression-to-install rates 16 times that of non-playable formats for emerging gaming apps and a 20% increase in spending on interactive ads year over year.
Liftoff, a leading AI-enabled growth platform for the mobile app economy, has published its seventh annual Mobile Ad Creative Index. The report explores top creative trends that are attracting and scaling in ad spend across consumer apps and games. It also highlights the expanding role of AI in creative production, testing, and optimization.
This year’s Mobile Ad Creative Index specifically analyzes creative concepts that have excelled in scale for Liftoff’s highest-spending advertisers over the past 12 to 48 months. It is based on findings from over 4.7 trillion impressions, 263 billion clicks, and 1.1 billion installs between 1 January 2023 and 31 May 2025.
Highlights from the report include:
Top consumer apps are investing in interactive ads to compete for engagement
In 2024, the share of spend on interactive ads for top apps increased by 20% year over year. The share of spend increased by 2% for spenders outside the top tier. Top-spending apps differentiate their campaigns by adding innovations to evergreen concepts such as social scrollers, carousels, and scratch-offs.
Playable ads deliver returns across ad budgets for mobile game advertisers
In 2024, the share of spend on playable ads for top games averaged 35% higher than other games. Across all ad budgets, however, playable ads delivered higher conversion rates. Impression-to-install rates were 8 times that of non-playable formats for top spenders and 16 times that of non-playable formats for other game advertisers.
Tailoring “metaplay” elements to motivations can improve performance
“Metaplay” elements—gameplay that diverges from an app’s core design to appeal to a broader audience—are widespread, but top games gain an edge by tailoring their metaplay ads to the publisher audience. The report found that aligning “metaplay” creative with publisher audiences resulted in a 93% increase in installs-per-mille.
UGC is becoming a key differentiator in driving scale for consumer apps
The share of spend on user-generated content (UGC) increased 11% for top-spending apps, with social and utility apps seeing the most significant jump of nearly 30% between 2023 and 2024.
Widespread adoption of Gen AI leads to more customized ad experiences
Creative teams increasingly leverage AI to enhance top-performing assets with 3D and motion and to create and test variations. Top advertisers also use AI to recombine their assets in customized ad experiences that break away from standard video to playable formats.
Yann Zeller, Chief of Staff, Creative at Liftoff, said: “Today’s creative landscape is shaped by a single, powerful truth: attention is the commodity, and brands, games, and influencers are all vying for it. Great mobile ad experiences can earn attention by aligning context with behavior. As ad formats become richer and AI expands our ability to personalize and adapt creatives at scale, we’re able to unlock new insights into user behavior and motivation. We see users spend meaningful stretches with the right content, sometimes 60 to 90 seconds when the ad feels personal or prompts meaningful participation. This isn’t just a better way to advertise—it’s a better way to tell stories and the most exciting brief we’ve had in years.”
Soren Steelquist, Director of Creative Production, said: “The proof is in the data—more and more consumer apps are incorporating UGC into every stage of their marketing, and programmatic is no different. UGC works because it’s authentic and relatable, and users are more likely to be influenced by ad when it’s coming from a trustworthy source. To see higher impact from UGC creatives, work with a partner that can match the right creator with your brand and develop winning concepts that resonate with audiences.”
The post Liftoff’s 2025 Mobile Ad Creative Index Reveals UGC Is a Key Differentiator for Top Apps appeared first on Gaming and Gambling Industry in the Americas.
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