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European Gaming Congress 2024

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Yggdrasil sends players on an epic quest for riches in Arthur’s Fortune

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Yggdrasil, the innovative online gaming solutions provider, has travelled back to medieval times in its latest smash hit slot, Arthur’s Fortune.

The 5×3 video slot contains a host of features for players to feast on as they join King Arthur and his legendary Knights of the Round Table in a quest for riches. The free spins mode is triggered if three or more Scatter symbols land simultaneously, with higher rewards for more symbols.

During the bountiful bonus round, players are transported inside the castle where a wheel of fortune transforms a random symbol into wilds, leading to potentially huge wins, with more symbols transforming if more scatters hit the reels.

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Within the base game, Arthur’s Gold can be triggered at any time, converting a random symbol to a wild for a single spin, while Merlin’s Bonus can also occur at any moment as the mysterious magician rewards players on their journey to find the fabled treasure.

Jonas Strandman, Senior Product Strategist at Yggdrasil, said: Arthur’s Fortune transports players to a time of brave knights and spellbinding wizards as they search for kingly riches. The game is packed with lots of features to give players a diverse and exciting gaming experience and it is yet another thrilling addition to the Yggdrasil slot portfolio, with its old-school proven mechanics and a slick, modern feel.

“In Free Spins mode, you just need a couple of wilds to get a big win and remember that ALL symbols can turn wild if you’re lucky. You can enjoy wins of x10,000 or more which is pretty awesome! The base game offers a rich journey with both the random triggered Arthur’s Gold feature and the Merlin’s Bonus orb on the 5th reel.”

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Innovative price prediction game provider teams up with leading cryptocurrency casino gaming platform to bring quick-fire, Bitcoin-based betting to the masses

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Bitblox, the pioneering online software provider behind an innovative new wave of Bitcoin-based titles, has partnered with popular crypto casino and sports betting platform, Betcoin.ag, to bring its innovative price prediction games to a wide new audience.

Known for its signature releases Up or Down? and Up or Down? Turbo – which challenge players to guess whether the price of Bitcoin will rise or fall in a 60 or 20-second window respectively – Bitblox provides a range of products that are both games of skill and games of chance, giving them a unique cross-market appeal that’s proven popular with sports bettors and casino players alike.

Boasting dynamic fixed odds that are tied to the real-time price of Bitcoin, Bitblox’s games aren’t dictated by RNG and therefore offer players a genuine chance of using their understanding of the crypto markets to turn a long-term profit. That said, they’re also highly accessible and require no prior knowledge of Bitcoin, meaning even crypto novices can enjoy their quick-fire betting rounds.

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Of course, with Betcoin.ag being one of the industry’s premier cryptocurrency-based online betting platforms, Up or Down? has already established itself as a staple part of the provider’s line-up and Bitblox will continue sharing titles with the site as and when they launch in 2024 and beyond.

As such, both parties are optimistic that the partnership will continue to be a fruitful one going forward – and Betcoin.ag players will also undoubtedly be looking forward to trying exciting upcoming releases such as 3 in a Row and BitSlap when they debut on the platform later this year.

 

Brandt Page, Chief Executive Officer at Bitblox, said: “We’re very happy to have partnered with BetCoin and have already witnessed a tremendous response to Up or Down? from their players. Over the coming months, we’re looking forward to releasing many more innovative new titles on their platform and hope this will continue to foster interest in the world of crypto-based betting.”

Jessica White, Public Relations Director at Betcoin.ag, said: “With Betcoin being one of the industry’s most popular crypto casino and sports betting sites, we were always going to be a good home for Bitblox content. We really love what the provider is doing with its crypto price prediction games and having seen Up or Down? perform so well, we’re already looking forward to their next release.”

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QiH Group completes C-suite hiring spree with new CFO appointment

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QiH Group has been in the betting and gaming trade press frequently for its exciting yet steady growth the past few months – mainly in scouting and appointing the best-in-class talent from within the industry.

The latest talent acquisition in the iGaming group’s repertoire is finance and industry stalwart Simon Winder, who joins after seven years with Spotlight Sports Group (SSG). Winder, who has an impressive record in finance, including half a decade with the Football Association as well as time in the music and television industry.

As part of the new C-suite layer in the UK side of QiH’s business, Winder will use his growth-oriented financial expertise to support the business’s rapid growth, set out longer-term finance strategies and work with each department to achieve overall P&L goals.

Jamie Walters, CEO and co-founder of QiH Group, said that Winder’s appointment completes the C-level scaling the business set out to achieve at the beginning of FY 2024-2025.

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“We’ve made no secret of the fact that our business is growing fast. FY2023 delivered 75 percent growth in both revenue and profit and 2024 is on track to achieve the same again,” Walters explains. “Simon is an integral part of the formula we need to support this growth and to help take QiH Group into the next phase of our business. Massive thanks to our incredible HR Director, Andrea Talreja, and her incisive and insightful executive search that has brought us the support at C-level that we need to forge ahead.”

Winder, who will take up his post 1 November 2024, said: “After a wonderful and rewarding seven years with SSG, it’s great to be moving to a young company with the reputation for  innovation, growth and compliance that QiH Group has. Having watched the affiliate’s progress from the outside these past four years, it will be extremely fulfilling to be part of the action!”

Winder joins newly appointed CMO David Murphy, CTO Sachin Saxena and COO Andrew Lee in managing the company from the London office, but across both the Skopje and London teams.

* * *

For more information on QiH, Simon or to arrange an interview, please contact: [email protected] or [email protected]

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About QiH Group

Founded in 2014, QiH is an innovative and industry-leading digital marketing business in the iGaming industry. With offices in London, UK and Skopje, North Macedonia, we specialise in digital marketing within the iGaming industry in multiple markets around the globe. Our companies include: Digital Adventures, with its suite of iGaming aggregator brands that deliver traffic to the biggest operators in the industry; Wizard Interactive, an affiliate partner for top-tier US-based online casinos looking for high-quality traffic and Tau Marketing Services, a suite of three consumer-facing, multi-geo casino brands run through the Aspire network.

The post QiH Group completes C-suite hiring spree with new CFO appointment appeared first on European Gaming Industry News.

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VIRGIN BET AND PRESENTING STAR NATALIE PIKE BRING ‘WOMEN’S DAY’ TO DONCASTER RACECOURSE

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Virgin Bet is excited to announce the second iteration of its ‘Women’s Day’ event, which will take place at the Virgin Bet November Handicap on Saturday, 9th November, at Doncaster Racecourse.

 

The day will serve as a platform to celebrate women in racing, making it the latest effort in Virgin Bet’s long line of social impact initiatives to help create a more inclusive environment.

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 Building on the success of the inaugural Women’s Day at Ayr Racecourse last season, this celebration aims to further highlight and honour the invaluable contributions of women in racing.

The event at Doncaster Racecourse is open to everyone, embodying Virgin Bet’s brand mission, ‘A Good Bet’. This campaign emphasises the brand’s dedication to breaking down pre-existing barriers within sports and culture at large.

As part of the day’s proceedings, in addition to enjoying Doncaster’s spectacular race offerings, attendees can attend two panels led by presenter Natalie Pike, with the first starting at 10:45 am in the Exhibition Hall. Combining celebration with insight, these discussions will encourage reflection and spark conversation, connecting racing fans with legendary women transforming horse racing while also addressing diversity in the sport.

Panellists will include:

 

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Panel 1: Women of Horse Racing

  • Sophie Green (Trainee Clerk of the Course, Southwell Racecourse)
  • Charlotte Russel (General Manager, Go Racing In Yorkshire)
  • Rachel Harwood (Executive Director, Doncaster Racecourse)

 

Panel 2: Creative Inclusivity in Racing

  • Dawn Goodfellow (CEO, Racing Welfare)
  • Emma Kay (Founder, WalkSafe)

 

Additionally, as part of Virgin Bet’s raceday sponsorship, a donation will be made to Racing Welfare. Their work ensures the well-being and success of British horseracing’s workforce. Virgin Bet’s support for Racing Welfare highlights the importance of giving back to the community that keeps the industry running.

The Virgin Bet November Handicap marks the beginning of Virgin Bet’s continued partnership with Arena Racing Company (ARC) for a series of key meetings throughout the 2024/25 season. This partnership extends to fellow LiveScore Group brand LiveScore Bet.

Virgin Bet’s Personal Safety Partner, WalkSafe, will also be integrated into the race day. Founded in 2020, WalkSafe was developed to give the public as much information about their surroundings as possible. The app, WalkSafe+, enables users to plan the safest route home, along with a host of additional features to help ensure a safer experience for all.

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Racegoers will be able to learn more about the innovative and free-to-download app over the course of the raceday, and get the chance to speak with its founder, Emma Kay, who strives every day to educate and highlight the importance of safety in all walks of life. Emma will also feature on one of the panels, sharing her insights and experiences as part of the discussions.

This second iteration of Women’s Day, now making its debut at Doncaster, serves as a potential alternative to traditional Ladies’ Day. Virgin Bet, in partnership with Doncaster Racecourse, is proud to continue fostering a celebratory environment, reminding everyone that racing truly welcomes all.

 

Dominic Vye, Marketing Director, Virgin Bet, said:

“Horse racing owes much of its success to the incredible women who contribute so much behind the scenes, and it’s time we celebrate their achievements. At Virgin Bet, as part of our ‘A Good Bet’ brand campaign, we want to make sport more accessible and highlight brilliance, no matter who the subject is, and this initiative is doing exactly that.”

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Presenter and ‘Women’s Day Sponsored by Virgin Bet’ collaborator, Natalie Pike, added:

“It’s been amazing to return and once again be part of this fantastic initiative with the teams at Virgin Bet and Doncaster Racecourse. I hope this year’s event will continue to inspire and uplift the incredible women in horse racing. Creating an inclusive and safe environment for everyone in the sport is so important, and I’m proud to help bring attention to that.”

Rachel Harwood, Executive Director of Doncaster Racecourse, continued:

“We are proud to celebrate Women’s Day here at Doncaster Racecourse. This initiative shines a spotlight on the essential role women play in our sport. It’s also a fantastic opportunity to remind everyone that racing is for everyone, and we hope all racegoers feel that sense of inclusivity and belonging.”

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“We’re also delighted to have Virgin Bet’s Personal Safety Partner WalkSafe integrated as part of their sponsorships with us. The experience and safety for all spectators at our racecourses is a priority, so it’s fantastic to see this as part of Virgin Bet’s ‘A Good Bet’ initiatives, which aims to create a more inclusive and welcoming environment for all.”

 

To purchase tickets, please visit: www.tickets.doncaster-racecourse.co.uk

The post VIRGIN BET AND PRESENTING STAR NATALIE PIKE BRING ‘WOMEN’S DAY’ TO DONCASTER RACECOURSE appeared first on European Gaming Industry News.

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