Hub88
Hub88 launches Player Analytics to give operators complete view of user behaviour
Hub88 has enhanced its Operator Backoffice suite with the launch of Player Analytics, a tool designed to provide operators with a clear, actionable view of player behaviour across their platform.
Traditionally, understanding player activity has been a manual, time-consuming process, often requiring data to be pulled from multiple systems or spreadsheets. Player Analytics consolidates this information into a single interface, improving efficiency and enabling data-driven decision-making.
The tool offers two main interfaces:
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Table View: Provides broad segmentation and filtering across the entire player base. Operators can sort players by date, product, country, device, currency, or player ID, and save custom segments for ongoing analysis.
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Player Profile: Delivers a detailed overview of individual users, including gameplay history, KPIs, supplier activity, devices, currencies, geography, and flagged events — all presented via customizable charts and dashboards.
With advanced insights, operators can detect financial spikes or drops, analyze behavioural trends, forecast churn, and identify potential fraud. Linking supplier IDs directly to player activity also helps operators spot inconsistencies and streamline support processes.
Ollie Castleman, Managing Director of Hub88, commented:
“With high volumes of player activity, modern operators are often overwhelmed by raw data. Player Analytics gives teams the ability to understand player behaviour at both a high level and in granular detail, without relying on manual processes or specialists. Operators deserve clarity, speed and actionable insight, and through this new tool, they can make smarter decisions with confidence.”
The launch of Player Analytics reinforces Hub88’s commitment to providing operators with tools that enhance efficiency, support long-term growth, and maximize platform performance.
The post Hub88 launches Player Analytics to give operators complete view of user behaviour appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Crypto
Tequity joins Hub88 aggregator platform to accelerate operator access to Originals and Crypto Trading games
Tequity, the rising iGaming software innovator, has successfully integrated its content portfolio into Hub88’s gaming aggregation platform, providing operator partners worldwide with a streamlined route to market.
The partnership enables Hub88’s network of operators to enrich their lobbies with Tequity’s high-performance titles via a single API, allowing rapid deployment and seamless content delivery.
Hub88 clients now have access to Tequity’s Originals portfolio, featuring 17 fast-paced, streamer-friendly, and fully customisable in-house games, as well as the new Crypto Trading games series, which brings crypto market-inspired gameplay directly into the casino environment.
The integration also includes Tequity’s Publishing vertical, with Mirror Image Gaming’s Royal Drop as the first third-party title available through Hub88 distribution.
Operators benefit from a broader content mix with strong advantages in brand control and operational confidence. Extensive customisation options allow partners to tailor game look, feel, and UI, all supported by a robust, engineering-led infrastructure designed for global scale and performance.
Dominic Sawyer, VP of Growth at Tequity, said:
“Hub88 is an ideal distribution partner for studios and operators building for scale. This onboarding makes Tequity content more accessible across Originals, Crypto Trading games, and Publishing, with a focus on fast rollout and full brand control. We have several operator partners scheduled to go live in the coming weeks.”
Ollie Castleman, Managing Director of Hub88, added:
“We are excited to onboard Tequity to our platform. Their Originals, Crypto Trading, and Publishing content provide our operator partners with a diverse, differentiated game offering and a simple, efficient path to launch.”
The post Tequity joins Hub88 aggregator platform to accelerate operator access to Originals and Crypto Trading games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Hub88
Wicked Games enhances reach with Hub88 integration
Wicked Games has successfully completed its integration with Hub88, one of the industry’s leading aggregation platforms, making its full portfolio available to a broad global network of operators.
The agreement represents a key milestone in Wicked Games’ commercial growth strategy, enabling seamless distribution to hundreds of operators and many of the most recognisable brands in the global iGaming space.
By leveraging Hub88’s single-API architecture and established network, Wicked Games can now deliver its expanding catalogue to partners worldwide with speed, reliability, and consistency. The platform’s unified content access and streamlined deployment process allow operators to activate Wicked titles efficiently across both regulated and emerging markets.
Known for its distinctive mix of dark humour, bold themes, and polished game mechanics, Wicked Games now joins an aggregation ecosystem trusted by top-tier operators across the industry.
Khadija El Abi, Head of Partnerships at Wicked Games, said: “Hub88 has built one of the most respected aggregation ecosystems in the industry.
“This integration gives us the reach we need as we scale through 2026. It connects our portfolio to a global operator network and positions Wicked Games for stronger commercial momentum from day one.”
Ollie Castleman, Managing Director at Hub88, added: “Wicked Games has quickly become one of the most distinctive studios to watch.
“Their creative direction and strong production roadmap make them a valuable addition to our platform. We look forward to supporting their rollout across our operator base.”
The post Wicked Games enhances reach with Hub88 integration appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Fun Fiesta
Hub88 bolsters first-class content library with Fun Fiesta partnership
Hub88 has strengthened its global content portfolio through a new partnership with game studio Fun Fiesta, integrating the provider’s diverse selection of slots, arcade, fish shooting, crash, and table games into its aggregation platform.
The collaboration enables operators across Hub88’s network to access Fun Fiesta’s high-performance titles seamlessly, enriching their lobbies with a variety of engaging gaming experiences.
Fun Fiesta is renowned for visually striking and broadly appealing games, with a portfolio now exceeding 80 titles, including Bonus Mania Deluxe, Irish Coins Lock 2 Spin, and a range of fish shooting games. Certified and licensed in over 15 jurisdictions, Fun Fiesta supports multiple languages and currencies, delivering fast-loading games through a scalable, high-performance backend. The studio’s flexible technology and player-focused approach make it a strong addition to Hub88’s ecosystem.
The partnership highlights Hub88’s ongoing commitment to enhancing its aggregation platform by partnering with innovative developers worldwide, helping operators diversify content and increase player retention.
Ollie Castleman, Managing Director of Hub88, said:
“Expanding the breadth and quality of content available through our aggregation platform remains a key focus this year.
“Fun Fiesta brings a catalogue of visually engaging titles that will enhance the variety of experiences our partners can offer. We’re pleased to welcome them to our network and look forward to delivering up to 12 new titles from them each month.”
David Marks, Head of Sales at Fun Fiesta, said:
“Fun Fiesta is excited to announce a new partnership with Hub88 and their amazing team, expanding the distribution of our gaming content through their leading aggregation platform.
“This collaboration will enable us to reach new markets while offering Hub88 partners fresh and engaging game titles.”
The post Hub88 bolsters first-class content library with Fun Fiesta partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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