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That was unforgettable! – The Boomerang Bet “AC Milan vs. Bologna Trip” Instagram Giveaway winner shared his emotions

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Boomerang Bet held the “AC Milan vs. Bologna Trip” Instagram Giveaway from April 14th to May 1st. All followers of the brand’s Instagram account were eligible to participate. To enter, users had to like the giveaway post, tag a friend they’d like to attend the AC Milan vs. Bologna match with, and repost the message to their Instagram Story. On May 3rd, the winner was announced, and the prize included:

  • Two VIP tickets to the AC Milan vs. Bologna match on May 11, 2025;
  • Round-trip airfare (within Europe) to Milan and back;
  • A two-night hotel stay for two.

The contest was made possible because of Boomerang Bet is an Official Regional Partner of AC Milan. In 2025, the strategic partnership between the parties celebrates its first anniversary.

Winner’s experience

The winner of the competition shared his emotions about winning and attending the match between AC Milan and Bologna (The winner’s story is shared with their consent).

How did you first hear about the giveaway, and what made you decide to enter?

I first saw an Instagram Ad about the giveaway. I decided to enter because visiting San Siro had always been part of my long-term plans and dreams.

What was your reaction when you found out you won?

I immediately called my travel buddy. We were both extremely excited about the trip and couldn’t wait to tell our families and the members of our “football WhatsApp chat” group that we had won.

What was the matchday like? Can you describe the atmosphere at the stadium? Was there a moment that gave you goosebumps?

The matchday was incredible. We made our way from the hotel to the San Siro stadium, and there were already lots of people there, celebrating, having drinks, and enjoying food. When we found our seats and looked around, it was the first time we both got goosebumps at the same time because we couldn’t believe we had actually made it.

What made this trip truly unforgettable for you? Would you do it again? And if so, where would you go next?

What made the trip unforgettable was the incredible atmosphere at the stadium and the celebration of AC Milan’s first goal. The Curva Sud [The AC Milan fan stand] was particularly impressive. After the match, we went out and met some Rossoneri [nickname for AC Milan because of their uniforms with red and black stripes] fans, and we ended up chatting with them in various bars around the stadium for most of the evening.

Of course, we would love to visit another stadium. Our next goal is to go to PAOK Thessaloniki because of their passionate fans, and we also want to explore Greece.

I would like to thank Boomerang Bet for a wonderful experience. Everything was perfectly organized, and I’d love to take part in future giveaways. Good luck to everyone!

Boomerang Bet Creates Memorable Moments for Fans

Contests hosted by Boomerang Bet offer fans unique and exciting opportunities. In this case, the winner was able to attend a match of his favorite team and visit Milan, a city he had never been to before. This win provided him with an experience that money simply cannot buy. His story proves that anyone can be a winner.

Disclaimer: this contest is not associated with gambling activities.

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Million Games Launches Druid’s Drop in Partnership with Black Cat Games

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Million Games today announces the launch of Druid’s Drop, a high-volatility video slot developed by partner studio Black Cat Games as part of the Million Stars partner programme. Designed for players seeking thrilling, high-risk gameplay, the game offers a visually striking 7×7 grid and a cluster pay system for fast-paced cascading wins.

At the heart of Druid’s Drop is the Potion Wild, which detonates across the grid to clear tiles and apply escalating multipliers, creating powerful consecutive wins. Players can trigger the Free Spins feature by collecting Magic Runes, activating a high-intensity bonus mode where sticky multipliers continue to stack throughout the round.

The slot carries an RTP of 96.26% and a maximum payout of 10,000x the bet, ensuring exciting win potential for those who enjoy high-volatility titles. This release marks Black Cat Games’ third production under Million Stars, following Captain’s Curse and Island Ices.

The Million Stars partner programme empowers independent studios by providing cutting-edge technology, distribution channels, and commercial expertise while maintaining creative independence.

“Druid’s Drop is a strong example of what we look for in partner titles,” said Thomas Nimstad, CEO of Million Games. “It combines intuitive mechanics, escalating features, and a distinctive visual style that translates well across markets.”

Druid’s Drop launches today and is available for operator and aggregator integration via Million Games.

The post Million Games Launches Druid’s Drop in Partnership with Black Cat Games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Entain brand Boost Casino partners ZingBrain AI to deliver personalised recommendations to players

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Boost Casino, the Baltic-Nordic “pay & play” brand within the Entain family, has teamed up with ZingBrain AI, the industry-leading artificial intelligence engine for iGaming, to deliver a more personalized and adaptive experience for players.

The partnership has transformed Boost Casino’s traditional static lobby into a dynamic, tailored environment. Players now benefit from a ‘Recommended’ section showcasing both familiar favorites and new games they are likely to enjoy, alongside a ‘Similar Games’ pop-up that suggests titles based on features, themes, and volatility.

Early A/B testing revealed significant performance improvements: increases in turnover and GGR per player, along with a higher number of unique games explored. Following the test, these gains have remained stable, with the recommendation modules quickly becoming the primary method of game discovery on the platform.

Matteo Pacenti, Director of Product Management, Entain Northern and Central Europe, said:
“Introducing personalisation was a major step in evolving the casino experience, and ZingBrain has proved to be the perfect partner. The uplift in our core metrics gives us the confidence to expand personalization further across the product, improving the UX for our players.”

Oleg Smolerov, CPO at ZingBrain AI, added:
“Personalising the lobby is vital for any strong brand. Working closely with Boost Casino, we’ve created a seamless integration and proven its effectiveness. Together, we look forward to exploring additional touchpoints, real-time signals, and advanced discovery scenarios.”

The collaboration signals a new era for Boost Casino, combining AI-driven insights with a player-first approach to maximize engagement, retention, and lifetime value.

The post Entain brand Boost Casino partners ZingBrain AI to deliver personalised recommendations to players appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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PRAGMATIC PLAY ADDS TO €100,000,000 AWARDED SO FAR WITH NEW DROPS & WINS SEASON

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Pragmatic Play, a leading supplier of content to the iGaming industry, has unveiled the seventh season of its popular Drops & Wins campaign, offering a prize pool exceeding €25,000,000.

Since its launch in 2020, Drops & Wins—the industry’s largest provider-funded prize pool—has awarded more than €100,000,000 to players worldwide. The new season will run from 4th March 2026 to 3rd March 2027, featuring over 60 slots each month from Pragmatic Play’s award-winning portfolio, including Sweet Rush Bonanza, Fortune of Olympus, and the upcoming Jelly Express.

The campaign includes Weekly Wheel Drops, where players collect wheel pieces to unlock prizes of up to 100,000x their bet (capped at €100,000), and Daily Tournaments, where players compete on leaderboards to win up to €3,000 by accumulating win multipliers.

Drops & Wins continues to drive strong player engagement and measurable uplift across both new and legacy slots. With 5,000,000 prizes on offer in the seventh season, Pragmatic Play underscores its commitment to providing operators with tools that boost commercial performance and enhance the gaming experience.

Sharon McHugh, Director of Public Relations at Pragmatic Play, said:
“Drops & Wins sets the benchmark for provider-funded prize pools, offering unrivalled scale and engagement at no extra cost for operators. Building on the €100,000,000 awarded to date, this new season gives players even more ways to win on their favourite Pragmatic Play slots.”

The post PRAGMATIC PLAY ADDS TO €100,000,000 AWARDED SO FAR WITH NEW DROPS & WINS SEASON appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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