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Altenar enhances betting terminal with comprehensive software upgrade
Leading sportsbook provider unveils major terminal update with over-the-air functionality, dual screen features and customisable operator tools
Altenar has rolled out a significant rebuild of its self-service betting terminal, introducing a suite of new features aimed at improving operational performance, stability and delivering a cutting-edge user experience.
The new version of the terminal software features innovative dual touchscreens with bidirectional functionality, seamless QR code payments via mobile app, integrated vouchers, and live streaming capabilities – turning the terminal into a modern entertainment hub for users.
Operators can now benefit from a robust middleware layer equipped with a comprehensive suite of ready-to-use features, enabling faster deployment and smoother updates even at the terminal level. The introduction of over-the-air (OTA) updates supports rapid rollouts across geographies, ensuring continuity of service and minimal disruption.
A standout aspect of the new terminal is its high level of customisation. Operators can configure dynamic user flows, adjust operating hours, and define terminal modes on a local or global level. Promotional content can also be tailored to specific regions or campaigns through content on secondary screens. Hardware integrations, including printers, bill acceptors, and coin handlers, are also supported natively, further enhancing the system’s flexibility.
The terminal’s evolution is part of Altenar’s wider retail strategy, which focuses on delivering an omnichannel experience by integrating with Altenar’s native mobile app and online sportsbook products. As a result, players can engage seamlessly across multiple touchpoints, from retail to digital, with increased revenue generation for operators.
Isidoros Siderakis, Head of Special Projects at Altenar, said: “This upgrade marks a pivotal moment in our retail strategy. By combining cutting-edge technology with deep customisation, we are delivering a terminal solution that not only meets today’s expectations but anticipates tomorrow’s demands.
“From over-the-air updates to immersive user experiences, we are giving operators the tools to run smarter, faster, and more engaging betting environments.”
Altenar will showcase its enhanced terminal at SBC Summit Americas 2025 from May 13–15. Attendees can visit the stand or book a demo to explore the terminal’s new capabilities first-hand here.
The post Altenar enhances betting terminal with comprehensive software upgrade appeared first on European Gaming Industry News.
Chelsea Pinho Head of Casino at Midnite
Octoplay builds lifetime-exclusive slot for Midnite in the UK
Midnite Express is the first bespoke title under the pair’s July 2025 partnership and adapts mechanics from Fire Rail Express: Hold And Win.
Octoplay has launched Midnite Express, a lifetime-exclusive branded slot built for UK operator Midnite. The title is the first custom product released under the companies’ partnership, which went live in July 2025.
Midnite Express is based on the game mechanics behind Fire Rail Express: Hold And Win, which Octoplay says is among its strongest-performing titles in the US. The supplier points to the EILERS-FANTINI Online Game Performance report, where it says the game has held a top-three position in the “New Top Game Ranks – Slots” category for three consecutive months.
“Midnite Express is the first custom product we’ve built for Midnite, and it’s a meaningful step in how this partnership is developing,” says Ralitsa Georgieva, CEO at Octoplay. “A year on from our initial launch, we’re moving from portfolio integration to co-developed content built specifically for their players. Adapting the mechanics behind one of our top-performing US titles for the UK with Midnite reflects how we work with operators who want more than off-the-shelf content.”
Chelsea Pinho, Head of Casino at Midnite adds: “Octoplay has been a strong content partner since we went live together last year, and Midnite Express is the result of a collaboration grounded in shared ambition. Having a lifetime exclusive title based on proven mechanics gives us a product we can put behind with confidence.”
The launch follows a run of UK integrations for Octoplay, including a recent go-live with Bally’s Intralot, and earlier integrations with Evoke’s 888 and Mr Green brands, Virgin Bet, and LiveScore Bet. Octoplay says it is now live in 18 regulated markets, including the UK, Malta, Romania, Croatia, Sweden, Slovakia, Italy, Belgium, Denmark, the Netherlands, Greece, Spain, Finland, Georgia, Brazil, New Jersey, Michigan, and Ontario.
The post Octoplay builds lifetime-exclusive slot for Midnite in the UK appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Blask has rolled out a modular subscription model for its AI-powered iGaming analytics platform, replacing its Early Adopters pricing plans. The company said customers can now build subscriptions by selecting countries, analytics modules, add-on features and the access period.
Under the new structure, the minimum configuration starts at €247 per month, or approximately €160 per month on an annual contract, according to the company. Blask said subscriptions can cover as little as a single country.
Blask said pricing is made up of base access to the platform plus selected products and markets. Market analytics covers 135 countries across three pricing tiers, ranging from €7 to €28 per country per month. Game analytics is available in 25 countries at €5 to €20 per country per month. State and province-level data is priced at €56 per month for the United States, and €28 per month each for Canada and Australia.
The company has also opened access to its data via an API, allowing customers to integrate metrics into their own analytics systems, CRM platforms and AI tools through MCP, without working inside the Blask interface. For companies looking for one-off work, Blask said it also offers customized reports combining its data with analysis from its research team.
“Analytics is now a basic condition for survival in this market,” said Max Tesla, chief executive and co-founder of Blask. “That is why we are making it more accessible: build a plan around your specific task, start with one country and scale when you are ready. Making analytics affordable has been part of Blask’s DNA from the very beginning.”
Blask added that the pricing update follows a week of industry recognition, after it received two awards at the 2026 iGB Affiliate Awards, winning Rising Star and Innovator of the Year.
The post Blask replaces fixed plans with modular pricing for iGaming analytics appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
The award was announced live at iGB LIVE, with the company pointing to product updates including its Refie UX layer.
ReferOn has won “Best Affiliate Management Platform” at the iGB Affiliate Awards 2026. The company said the award was announced live at iGB LIVE.
ReferOn positioned the recognition as a result of product development and customer growth over the past year, with a focus on simplifying affiliate operations through automation, real-time insights, and streamlined workflows.
The company also pointed to the introduction of Refie, described as an integrated UX layer designed to translate operational data into “clear, actionable insights” for affiliate teams across onboarding and daily performance tracking.
Alex Bukin, CEO of ReferOn, commented: “Winning the iGB Affiliate Award is a remarkable achievement for our entire team. As affiliate programs grow, so does the complexity behind them. From day one, our ambition has been to remove that complexity, so operators can focus on growth instead of operational friction. This recognition reinforces our belief that great B2B technology should be simpler, more intuitive, easier to work with, and built around the people who use it”.
ReferOn added that it has won other industry awards in the past 18 months, including ‘Affiliate System of the Year’ at AffPapa and ‘Best Affiliate Software’ at SiGMA, and said its roadmap includes expanding AI-powered assistance and increasing visibility into affiliate operations.
The post ReferOn wins Best Affiliate Management Platform at iGB Affiliate Awards 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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