BETANO
Playson strengthens its footprint in Brazil with series of strategic partnerships
Playson, the accomplished digital entertainment supplier, has secured its entry into Brazil, further reinforcing its Latin American footprint.
The landmark move signifies a major milestone for the award-winning game studio as it enters one of the world’s most eagerly anticipated regulated iGaming markets.
Playson’s successful pathway, granted by The Secretariat of Prizes and Bets (SPA), sees its creative portfolio, including the top performing Hold and Win and Hit the Bonus series, now available to the country’s diverse player base through licensed operators such as Entain, Brazino777, Betano, Superbet, EstrelaBet and Novibet.
Playson’s expansion into Brazil strengthens its rapidly growing LatAm presence having recently penned a distribution deal with Light & Wonder to provide its extensive game portfolio to players across the region. The company’s reputation of delivering immersive gaming experiences complemented by feature-first mechanics, positions it as a leading LatAm supplier.
Tamas Kusztos, Chief Commercial Officer at Playson, said: “We are delighted to have successfully entered the Brazilian market and look forward to building on our established LatAm reputation, with players across the region resonating strongly with our dynamic offering.
“It is credit to departments across the entire Playson team who worked tirelessly to make this entry possible. Now it is time to ensure Brazilian players have access to some of the very best iGaming content available on the market.”
The post Playson strengthens its footprint in Brazil with series of strategic partnerships appeared first on Gaming and Gambling Industry in the Americas.
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The parent company of Betano wins the “Operator of the Year” title for the second consecutive year, while adding a total of six new awards in its collection.
Kaizen Gaming, one of the world’s biggest GameTech companies and owner of the Betano online sports betting and gaming brand, has retained its title of “Operator of the Year” in the iGaming industry and won a total of six awards at the prestigious EGR Operator Awards ceremony, held on October 22nd in London.
For the second year running, Kaizen Gaming secured the “Operator of the Year” award, highlighting its leading position in the sector, driven by the company’s international presence in 19 markets and its top place in many of them. At the same time, Kaizen Gaming continues to stand out for its focus on responsible gaming and on innovative products that provide its 13 million users across the world with gaming experiences of the highest calibre. Its success is further strengthened by partnerships with some of the most prestigious organizations in global sports and a commitment to supporting local communities across its footprint.
On top of “Operator of the Year”, Kaizen Gaming won the titles of “Casino Operator of the Year” and “Sports Betting Operator of the Year,” becoming the first company in history to claim all three awards, a testament to its excellence across every aspect of its platform. Especially with regards to its sportsbook offering, Kaizen Gaming also won the “Football Betting Operator of the Year”, “In-Play Sports Operator of the Year” and “Sports Product of the Year” awards.
The complete list of awards Kaizen Gaming won includes:
- Operator of the Year
- Casino Operator of the Year
- Sports Betting Operator of the Year
- Football Betting Operator of the Year
- In-play Sports Operator of the Year
- Sports Product of the Year
George Daskalakis, co-founder and CEO of Kaizen Gaming, said: “At Kaizen we are very honoured when we receive such distinctions but don’t get too caught up with them. For us, it is all about staying humble, being hungry to achieve more, and hustling to turn ambition into action, while continuously evolving the i-gaming experience we offer to our customers. This is the mentality that has given us this award. This year we are especially proud because it marks our second “Operator of the Year” win in a row and the third during the last four years. It is always great to win but it is even more special to repeat and to show consistency over time. We would like to thank the EGR and the judges, as we deem such recognitions great motivation to keep pushing forward. We would also like to thank our customers, whose trust is our ultimate goal and biggest honour. More than anyone though, credit goes to the three thousand Kaizeners whose combined efforts as one team makes it all possible.”
The post Kaizen Gaming Claims “Operator of the Year” Again at the EGR Operator Awards 2025 appeared first on European Gaming Industry News.
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CreedRoomz has announced a new partnership with Betano, a global leader in sports betting and gaming. This collaboration will see CreedRoomz’s premium live casino content integrating onto Betano’s platform.
CreedRoomz says: “By joining forces, we aim to reinforce our commitment to delivering top-tier, localized experiences. This strategy helps us significantly drive customer engagement and overall growth in highly competitive global regions.
“Together with Betano, we help our operators unlock access to a massive, global audience, ensuring players receive a game-changing experience built on reliability and market-leading content.”
The post CreedRoomz Announces Partnership with Betano appeared first on European Gaming Industry News.
BETANO
Betano Teams up with FIFA as Official Partner of the FIFA Club World Cup 2025™ for South America
Betano, a leading online sports betting brand owned by Kaizen Gaming, is today announcing a new partnership as it becomes Official Partner of the FIFA Club World Cup 2025
for South America.
Following a successful collaboration for the FIFA World Cup Qatar 2022TM, Betano and FIFA are once again joining forces to excite and entertain football fans throughout the FIFA Club World Cup 2025. The new tournament features 32 of the world’s top club teams competing in the United States from June 14th to July 13th, culminating in the final at MetLife Stadium in New York, New Jersey. All 6 international confederations under FIFA will be represented, with teams’ qualifying on sporting merit such as winning their respective major continental club competition or through a ranking from having strong performances over a four-year period in the continental competition.
George Daskalakis, co-founder and CEO of Kaizen Gaming, said: “After being the first sports betting operator to support the FIFA World Cup in Qatar in 2022, we are proud that Betano is joining forces with FIFA once again – this time for the FIFA Club World Cup 2025. It is a privilege to work closely with FIFA for a tournament that brings together millions of fans from all around the world as they get to watch the best club teams and players football has to offer. This year’s tournament is particularly special, as it marks a moment in history as the inaugural edition.”
Romy Gai, Chief Business Officer at FIFA said: “We are thrilled to be collaborating once again with Kaizen Gaming and its Betano brand. Our shared ethos of enhancing the fan experience delivered huge successes during the FIFA World Cup Qatar 2022TM, and we are excited to be working with their team to deliver another world-class tournament. Over the past three years, we have seen the Betano brand grow and expand, and we know fans will be excited for this next step.”
The post Betano Teams up with FIFA as Official Partner of the FIFA Club World Cup 2025™ for South America appeared first on Gaming and Gambling Industry in the Americas.
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