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SOFTSWISS Marketing Campaign and Customer Service Recognised Best in iGaming

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SOFTSWISS, a leading tech provider of iGaming software with over 15 years of experience, has won in the Best Advertising and Marketing Campaign and Best Customer Service categories at the European iGaming Awards 2025.

The ceremony, held in Barcelona, ​​recognises excellent companies in the online gaming sector. SOFTSWISS was honoured for its commitment to innovations at all levels, from products and customer support to marketing promotion. The forward-thinking approach has established the company’s reputation in the European iGaming landscape.

Introduced in October 2023 in Malta, the award-winning ‘Grab Success’ campaign once again captured experts’ attention after its triumph at the EGR Marketing & Innovation Awards 2024. With the aim to enhance brand recognition, the campaign featured the Maltese crab as a powerful symbol of determination, complemented by key visuals with the company’s C-level executives to foster audience trust. The integration of AR technology brought this concept to life, captivating iGaming professionals worldwide. 

Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, shares: “We are proud to see our marketing efforts honoured by the industry. The ‘Grab Success’ campaign showed outstanding results not only through a strong visual impact but also in terms of figures demonstrating high engagement with our target audience both online and offline. Our goal is to craft campaigns that speak to our audience’s aspirations and reflect the SOFTSWISS creative spirit and innovative technologies.”

The Best Customer Service award honours SOFTSWISS Managed Services, which provides a full range of tailored solutions ensuring players have the best possible experience. These services, including First Line Support, Anti-Fraud Support, VIP Player Support, Player Retention and Reactivation, and Content Management, provide operators with the tools to maintain an engaging yet safe gaming environment.

“This recognition is incredibly meaningful for our team,” says Artyom Rudakov, Head of SOFTSWISS Managed Services. “It celebrates the dedication, knowledge, and passion we bring to each project. We believe in building genuine connections with our partners and players, and this award inspires us to keep improving our approach and ensures we keep delivering top-tier support to our clients.”

With its success at the European iGaming Awards 2025, SOFTSWISS continues to expand its industry accolades this year following the recent recognition of Affilka by SOFTSWISS at IGA 2025.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.

The post SOFTSWISS Marketing Campaign and Customer Service Recognised Best in iGaming appeared first on European Gaming Industry News.

HERMES Climate Protection Prize

NOVOMATIC Wins Coveted HERMES Climate Protection Award

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NOVOMATIC was awarded the prestigious HERMES Climate Protection Prize for the construction of its photovoltaic system at its headquarters. Covering an area the size of three soccer fields and featuring more than 4600 solar panels, the PV system already caused a stir when it was inaugurated last fall in 2024.

By constructing the photovoltaic system on an area of 20,000 square meters, the company is sending a strong signal for climate protection and a sustainable future. The system generates around 2 million kilowatt hours of electricity annually, enabling the gaming technology group to cover a significant portion of its energy requirements at the site with emission-free energy. This corresponds to carbon dioxide savings of more than 1100 tons per year, comparable to the compensation of over 90,000 trees. The project is the largest among the group-wide PV installations at international company locations, such as Germany, Italy, Spain and Australia, and impressed this year’s expert jury at HERMES.

Mag. Stefan Krenn, CEO of NOVOMATIC AG, said: “With the photovoltaic system at our headquarters, we have reached a significant milestone in our sustainability strategy and are sending a clear signal for a strong and environmentally conscious energy future. The HERMES award is therefore an important recognition of our efforts in the area of sustainability.”

At the festive “Gala of the Austrian Economy” on October 10 at the Hofburg Palace in Vienna, with around 400 invited guests, the HERMES Climate Protection Award was accepted by Christoph Neubauer, Director Group CR & Sustainability, and Florian Saiko, Director Group Finance.

The HERMES Climate Protection Award is presented annually to Austrian companies that are actively committed to a climate-friendly future through innovative projects. The climate projects submitted from all sectors of the economy show that climate protection and successful business can go hand in hand.

The post NOVOMATIC Wins Coveted HERMES Climate Protection Award appeared first on European Gaming Industry News.

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2025 Global Regulatory Awards

Vixio Announces the 2025 Recipient of the Compliance Lifetime Achievement Special Award

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Vixio, a leading provider of regulatory intelligence solutions, is delighted to announce that Wes Himes will receive the Compliance Lifetime Achievement Special Award at the 2025 Global Regulatory Awards. This prestigious honour recognises individuals whose exceptional contributions have advanced the culture of compliance and regulatory standards across the gambling industry.

Throughout his distinguished career, Wes has been at the forefront of shaping modern gambling regulation, from founding the Interactive Gaming, Gambling and Betting Association (iGGBA) in 2000 to serving as Executive Director of Standards and Innovation at the Betting and Gaming Council (BGC) and now as a Partner at Intrepid Partners. “I am truly humbled to be receiving this award… When I started in this industry 25 years ago, I had no idea how dynamic and exciting the sector would later become,” stated Wes Himes. Himes added: “It has been a privilege and a pleasure working with so many colleagues that I call friends, and I can not thank enough the operators and other stakeholders who have been so supportive of my work and career.”

As part of this announcement, Vixio has released a special episode of the Regulatory Radar Podcast. Vixio’s Chief Analyst, James Kilsby, sits down with Compliance Lifetime Achievement Special Award recipient Wes Himes to discuss his 25-year journey in the gambling sector, from navigating policy debates to building bridges between regulators, operators, and policymakers. Listeners will gain insight into how compliance has evolved into a cornerstone of sustainable growth and hear Wes’s perspective on the future of regulation and responsible gaming. A thoughtful and inspiring conversation with one of the most respected voices in the field, don’t miss this look back at a remarkable career and what lies ahead for the industry. To listen to the episode in full, please visit the Vixio website or follow the link here.

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Alpha Hub

Flutter and Beyond Sport launch global Tech4Good Awards to transform lives through the power of sport and technology

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Flutter Entertainment, in collaboration with Alpha Hub and Beyond Sport, has launched the Flutter Tech4Good Awards 2025 – a global initiative looking to uncover and accelerate bold, technology-driven solutions that harness the power of sport and physical activity to build healthier, more active communities.

Despite the well-documented benefits of physical activity, 31% of adults globally are not meeting recommended activity levels. This inactivity contributes to declining physical and mental health across populations.

The Awards will support bold, tech-driven innovations that go beyond addressing physical inactivity — they’ll push the boundaries of what’s possible for healthier, more connected communities. Whether it’s grassroots initiatives or scalable digital platforms, Flutter and Beyond Sport are seeking five standout organizations using technology to inspire movement, improve public health, and advance community wellbeing.

Kerry McNally, Head of Communities & Engagement at Flutter said: “The Flutter Tech4Good Awards reflect our commitment to using technology as a force for good, in line with the ambitions of our Positive Impact Plan. By backing innovative, tech-driven solutions, we aim to inspire healthier, more active communities and address the growing challenges of physical inactivity. Leveraging the Flutter Edge, we’re proud to support organizations that are using technology to deliver meaningful, long-term impact on health and wellbeing.”

The Awards will offer a total of £60,000 in funding, alongside a bespoke support program to maximize long-term impact and growth. The Awards are open to organizations around the world that are leveraging any sport or physical activity to drive health outcomes through technology-based innovation. Eligible applicants may include nonprofits, startups, social enterprises, or other mission-driven entities with a focus on public health and physical activity.

Applications for the Flutter Tech4Good Awards 2025 are open from Monday 6th October 2025 until Friday 31st October 2025, with the winners announced in January 2026. For more information on how to apply, visit https://beyondsport.org/awards/flutter-tech4good-awards-2025/criteria/.

The post Flutter and Beyond Sport launch global Tech4Good Awards to transform lives through the power of sport and technology appeared first on European Gaming Industry News.

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