Latest News
BETER and FeedConstruct unite in a major content deal

Provider’s fast betting contests and esports odds are now available to operators powered by cutting-edge data supplier’s platform
BETER, the award-winning provider of betting content and data, has signed a major distribution deal with FeedConstruct, the leading data-providing company for sporting events.
According to the deal, the data provider has integrated BETER’s esports and sports content alongside highly accurate Esports Odds Feed, into its Odds Aggregation Platform.
This integration provides its operator partners with direct and instant access to BETER’s premium product suite including its proprietary ESportsBattle tournaments which offer non-stop betting action across popular titles such as eFootball, eBasketball, and eHockey. ESportsBattle is BETER’s flagship product in its esports offering, with players able to wager on more than 35,000 events per month with up to 50 markets per event with an average operator margin of 7.5%+.
The partnership also covers BETER’s sports content, featuring its world-renowned Setka Cup table tennis tournaments, and the BSKT Cup basketball league, which together host over 11,000 events monthly.
In total, bettors will be able to wager on more than 46,000 of BETER’s fast-paced esports and sports events each month. All matches are provided with 24/7 live streaming, real-time data, and odds.
In addition, FeedConstruct has integrated BETER’s Esports Odds Feed which offers market-leading odds across 450+ tournaments globally with 40,000+ live and pre-match events per year. Odds are calculated using official data and compiled by in-house expert traders for popular disciplines like CS2, Dota 2, LoL, Valorant, and many more.
The FeedConstruct’s Odds Aggregation Platform stands out with its simplicity and efficiency, offering a single access point to odds for operators worldwide. This eliminates the complexities of individual integrations, delivering seamless, and comprehensive coverage. With the addition of BETER’s content, FeedConstruct’s customers will now have access to an even wider choice of data, empowering them with a broader selection of odds.
Gal Ehrlich, CEO of BETER, said: “We built a reputation as an in-demand provider that offers the most engaging fast-paced content in the market via our ESportsBattle and Setka Cup tournaments, which is why tier-one companies such as FeedConstruct partner with us.
“This collaboration will grant all existing FeedConstruct customers instant access to BETER’s fast-paced content without the need for any additional integrations.
“This partnership represents a significant milestone for us. By combining BETER’s cutting-edge content with FeedConstruct’s innovative platform, we provide our mutual clients with the ability to reduce the integration pain of backlogged pipelines with unparalleled and seamless access to a diverse and dynamic betting experience.”
Narek Harutyunyan, CEO at FeedConstruct, added: “It’s a great opportunity to enter into this partnership with BETER, a trusted esports and sports content provider. By leveraging FeedConstruct’s innovative Odds Aggregation Platform, BETER will be able to seamlessly distribute their esports and sports offerings to a wider global audience. This collaboration highlights our strength in delivering cutting-edge, scalable technology that empowers content providers and operators alike. We believe that this partnership will not only enhance BETER’s presence in the industry but also provide greater value to our clients by offering a more diverse and dynamic betting experience across markets worldwide.”
The post BETER and FeedConstruct unite in a major content deal appeared first on European Gaming Industry News.
Latest News
Xanada Investments Announces the Launch of the Xanada Pitch Contest 2025

$50,000 Investment Prize & Global Exposure Await the Next Big iGaming Startup
Xanada Investments announced the launch of the Xanada Pitch Contest 2025, a global competition aimed at supporting iGaming startups seeking investment and growth opportunities in partnership with NEXT.io and Lilith PR Agency.
The contest offers a $50,000 equity investment to the winning startup, along with strategic mentorship, industry connections, and marketing support.
The competition will follow a two-stage selection process. From February 10 to April 1, 2025, startups can submit their applications online. Following the initial evaluation, the top five finalists will be announced on April 10, 2025, and will proceed to a live pitch event at the NEXT Summit in Valletta on May 8, 2025.
A Panel of Experts Will Choose the Winner
The final five startups will pitch their ideas live on stage at NEXT Valletta to a distinguished panel of judges, including:
- Vladimir Malakchi – CEO & Managing Partner, Xanada Investments
- Pierre Lindh – Co-founder & Managing Director, NEXT.io – The World’s iGaming Community
- Dmitry Belianin – CEO & Founder at Belianin, Co-founder & Managing Partner at Blask
- A Secret Judge – To be revealed soon
“A Unique Chance to Scale and Succeed”
“The Xanada Pitch Contest is raising the bar for startup competitions. This is a rare opportunity for iGaming startups – whether they are launching, growing, or looking to scale – to showcase their vision in front of key investors and decision-makers. We are committed to bringing together the brightest minds in the industry to support the next wave of innovation,” said Vladimir Malakchi, CEO & Managing Partner of Xanada Investments.
Who Should Apply?
The contest is open to Pre-Seed, Seed, and Series A startups operating in the iGaming sector. Startups at various growth stages – whether developing new solutions or scaling existing ones – are encouraged to apply.
Application and Key Dates
- Applications Open: February 10 – April 1, 2025
- Top 5 Finalists Announced: April 10, 2025
- Live Pitch Event: May 8, 2025, at NEXT Summit, Valletta
For further information and to apply, visit https://xanada.investments/contest or reach out to Xanada Investments at [email protected]
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Latest News
Pole Position Performance: GR8 Tech Transforms Client Challenges into Opportunities with CRM

GR8 Tech has launched a five-episode video series that demonstrates how its top-tier CRM can address key client challenges, such as improving communication, automating workflows, and delivering personalized experiences. Through real-life examples from GR8 Tech’s clients, viewers can discover how to unlock CRM’s full potential.
Watch Pole Position Performance: GR8 Tech CRM
Kateryna Pozdnysheva, GR8 Tech’s Chief Client Officer and Head of CRM Business Unit, leads the series. Along with her assistant Addi, Kateryna dives deep into the mechanics of CRM: how to design a CRM journey that targets both casino players and sports enthusiasts, ensuring that each player receives a personalized experience; how to engage with players effectively, test what resonates with them, and adjust strategies in real-time to improve performance. Viewers learn the importance of segmentation tools, which allow CRM to categorize players based on their habits, risk profiles, and preferences, all while navigating diverse markets. The series also emphasizes how to connect with players on a deeper level by crafting campaigns that deliver the right incentives at the perfect moment and via the most effective communication channels.
One of the highlights of GR8 Tech’s CRM solution is its ability to optimize player engagement to drive retention. Through advanced gamification tools like rewarding achievements, the CRM makes player interactions exciting and impactful. The series shows how these dynamic elements enhance the player experience, leading to a 25% increase in first-time deposits, 80% retention on average, and 75% engagement of MAU with gamified features. It highlights how GR8 Tech’s CRM serves as a powerful strategy for delivering personalized, effective, and results-driven client experiences.
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Latest News
Gainr.ai and Goal Analytics Agree Trading Data Partnership

Gainr.ai announces a strategic agreement with Goal Analytics for sports data models
Gainr.ai, a leader in AI-powered alternative trading solutions, is pleased to announce a strategic partnership with Goal Analytics – a top European data analytics company to enhance the performance of the Gainr Trading portfolio through advanced predictive data insights. This collaboration will provide Gainr Trading with high-quality, data-driven intelligence to optimise trading strategies, improve risk management, and refine AI-driven market-making models.
As a specialist in sports data analytics, Goal Analytics will supply Gainr Trading with in-depth statistical models and proprietary data sources, offering a crucial edge in predictive accuracy for trading syndicates. This partnership marks a significant step in Gainr.ai’s commitment to integrating best-in-class analytical expertise into its trading ecosystem, ensuring partners have access to cutting-edge insights to inform their strategies.
Gainr Trading is a scalable alternative trading fund, administered and audited by Suntera, leveraging Gainr.ai’s proprietary technology to execute verified prediction market strategies. The addition of high-quality data analytics strengthens its ability to optimise odds, enhance risk assessment, and refine AI-driven decision-making in real time.
Commenting on the announcement, Theodoros Koumis, CEO and Founder of Gainr.ai, stated: “Access to superior data is at the heart of every high-performance trading strategy. Our partnership with Goal Analytics allows us to integrate deeper statistical intelligence into Gainr Trading, ensuring our partners and investors benefit from the most accurate and actionable insights available. This collaboration underscores our commitment to advancing AI-driven trading solutions with academic-grade models and industry-leading automation.”
“We are very happy to team up with Gainr Trading and share our expertise in football data analytics and algorithm development. Gainr Trading’s expertise and experience in trading and execution makes this a highly compelling partnership forming a very strong syndicate for football. We are excited to support Gainr at all levels with our football data-driven expertise, creating a wide range new opportunities in the industry.” Malte Schmielewski CEO Goal Analytics.
With this expansion into Europe, Gainr.ai continues to enhance its alternative trading intelligence framework, ensuring its ecosystem remains at the forefront of AI-powered trading innovation. As demand for agile, data-driven trading strategies grows, Gainr Trading is well-positioned to provide superior analytics and automation for sports betting syndicates and alternative investment firms.
The post Gainr.ai and Goal Analytics Agree Trading Data Partnership appeared first on European Gaming Industry News.
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