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FullCircl Releases 2025 State of Identify Verification Report

Published

2 years ago

October 28, 2024

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FullCircl, a UK-based RegTech uniquely positioned at the intersection of revenue and regulation, today announces the release of its new State of Identity Verification Report. The report exposes the knowledge gaps and missed opportunities currently costing firms an estimated 38% of potential new customers each year.

The key finding of the report is that many regulated businesses still have significant blind spots around customer onboarding, and that these represent wasted opportunities impacting customer attrition, compliance costs, and profitability. The research found the rate of abandoned sign-ups is potentially 2.9x greater than businesses estimate. The most common reason for this appears to be a total focus on regulatory compliance at the expense of customer experience, the study implies that this imbalance could be costing businesses dearly.

To reveal the true state of identity verification (IDV) today, FullCircl, surveyed over 1000 ‘nationally representative’ consumers in the UK, and then compared their opinions and perceptions against a survey of compliance professionals across a range of regulated industries. In total, FullCircl surveyed 1,521 respondents, comprising 464 professionals and 1057 individual consumers.

Of the 15 major findings contained within the report, key highlights include:

· The average onboarding time is 35 minutes, which is 2.8x longer than customers would like.

· 38% of customers have abandoned account opening – much higher than businesses anticipate. In fact, 98% grossly misjudge levels of drop-off.

· User experience tops the poll as the biggest challenge facing compliance, and yet 54% are still not actively grasping this opportunity to cost effectively boost acquisition.

· 53% of customers abandoned the sign-up process because they felt uncomfortable with the IDV process. But when they do experience secure, uncomplicated, and fast IDV it dramatically increases the number completing onboarding processes successfully

. 59% of business still rely on fully manual or mostly manual IDV processes – driving up onboarding time and complexity, whilst driving down customer satisfaction and profitability.

Andrew Yates, CEO at FullCircl commented: “One of the biggest onboarding challenges facing regulated businesses right now is how to successfully walk the tightrope between customer experience and regulatory compliance. Unfortunately, it’s clear from our report that too many organisations still approach these as mutually exclusive issues. Likewise, too many are still employing manual approaches to identity verification which is compounding the problem even further.”

He continued: “It’s clear that a more sophisticated, future-proof approach to IDV is required to both manage risk and compliance and achieve positive customer outcomes. There are bright opportunities for those that get this right – bringing down the cost of acquisition whilst simultaneously driving up the customer experience and enhancing regulatory compliance.”

The post FullCircl Releases 2025 State of Identify Verification Report appeared first on European Gaming Industry News.

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Lottomart launches S Gaming slot Dragon’s Rage as permanent UK exclusive

Published

8 seconds ago

June 23, 2026

Wladimir P.

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Lottomart has launched Dragon’s Rage, a new S Gaming slot available as a permanent exclusive to Lottomart players in the UK.

The release follows the partnership’s previous exclusive title, Fisherman’s Fortune, and adds another game to Lottomart’s exclusive-content portfolio.

Set in a dragon’s treasure lair, Dragon’s Rage uses a 1,024-ways-to-win format. Features include the Coil Collect mechanic, choice-led Free Spins, and Rage Spins. The game also includes three fixed-level jackpots: Inferno, Flame and Ember.

Chris Ruddock, Commercial Director at Lottomart, commented: “We’re delighted to launch Dragon’s Rage as a permanent UK exclusive. Developed in close collaboration with S Gaming, the game combines a strong fantasy theme with engaging features designed with our players in mind. We’re looking forward to seeing how our customers respond to the launch.”

Charles Mott, CEO of S Gaming, added: “Dragon’s Rage is the latest title developed through our close collaboration with Lottomart. It has been a pleasure working together on the concept and development of the game, and we’re proud to bring this new fantasy adventure exclusively to Lottomart players in the UK.”

The post Lottomart launches S Gaming slot Dragon’s Rage as permanent UK exclusive appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

America 250

IWG launches America 250 eInstant across eight US lottery markets

Published

1 hour ago

June 23, 2026

Wladimir P.

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The digital instant-win game rolls out in Georgia, Kentucky, Michigan, New Hampshire, North Carolina, Pennsylvania, Virginia and Washington, D.C.

Instant Win Gaming (IWG) has launched America 250, a new eInstant game created to mark the 250th anniversary of the United States Declaration of Independence.

IWG said the title is launching across multiple US lotteries: Georgia, Kentucky, Michigan, New Hampshire, North Carolina, Pennsylvania, Virginia, and Washington, D.C.

Set in Washington, D.C., the game uses Americana-themed artwork and symbols including the Statue of Liberty, bald eagle, Liberty Bell, patriotic balloons, Uncle Sam’s hat, and commemorative America 250 coins. IWG said fireworks animations run throughout gameplay.

America 250 includes several bonus features: Declaration Dollars, which has players collect pieces of the Declaration of Independence via re-spins; Scenes of America, which builds win multipliers through historical moments; and Innovation Pick-and-Click, where players uncover American inventions and collect prizes until a collect symbol appears. The game also includes a randomly triggered “All or Nothing” coin-flip feature.

Jason Lisiecki, Executive Vice President at IWG, said: “The 250th anniversary of the United States is a once-in-a-generation celebration, and America 250 gives lotteries a unique opportunity to connect with players through a theme that is instantly recognizable and deeply meaningful. The game combines iconic American imagery, engaging bonus experiences, and a visually spectacular presentation to create an entertaining experience that captures the spirit and excitement of this historic milestone.”

The post IWG launches America 250 eInstant across eight US lottery markets appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Stake releases hot air balloon football match stunt at 10,000ft

Published

2 hours ago

June 23, 2026

Wladimir P.

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Stake published a new campaign video on June 23 showing a small-sided football match played on a pitch suspended from a hot air balloon at 10,000ft.

The video features six extreme sports content creators—Nathan Roque, Alessio Papia, Nicolo Contrada, Yasmin Xavier, Sara Vidal, and Carol Chafauzer—playing on a 12m x 20m synthetic grass platform. Stake said the 3,000kg pitch was carried by balloon during a 60-minute flight, with participants later jumping from the platform using parachutes.

The activation sits within Stake’s “It’s All At Stake” brand platform, which the company launched ahead of this summer’s global football tournament. According to Stake, the campaign is being promoted across YouTube, Instagram and X.

Jarrod Febbraio, Director at Stake, said: “This summer sees one of the biggest cultural moments on the planet and simply showing up is no longer enough. Our ambition is to create campaigns that genuinely capture people’s attention, spark conversation and give fans something they haven’t seen before.

“At Stake, we are always looking for ways to push creative boundaries and challenge expectations around sports marketing. Whether it’s our It’s All At Stake campaign or staging a football match thousands of feet in the air, the objective is the same – creating entertainment that resonates with audiences and delivers memorable experiences around the moments they care most about.”

Stake also said the “It’s All At Stake” campaign has generated more than 200 million views across earned and social channels in the first week of the tournament.

The post Stake releases hot air balloon football match stunt at 10,000ft appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.