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ProgressPlay Boosts Global Content in New Partnership with SYNOT Games

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ProgressPlay, a leading provider of white-label gaming and sports-betting solutions, is proud to announce an exciting new content partnership with SYNOT Games, an established and rapidly growing content provider in the gaming industry. This collaboration marks a significant step in expanding ProgressPlay’s portfolio, enhancing its offering for operators worldwide.

SYNOT Games, licensed by multiple prestigious authorities including the Malta Gaming Authority (MGA), UK Gambling Commission (UKGC), and other regulatory bodies across Europe and South America, brings over 150 premium, certified titles to ProgressPlay’s platform. These titles span a wide range of exciting themes and genres, available in 32 languages.

This partnership will enable ProgressPlay operators to seamlessly integrate SYNOT’s extensive range of games, from immersive video slots to innovative table games, offering players an enriched gaming experience across all devices. As ProgressPlay continues to expand its reach, collaborations with leading game developers like SYNOT Games ensure that the platform remains at the forefront of the gaming industry, providing unparalleled entertainment for players and robust solutions for operators.

This new cooperation will allow ProgressPlay to provide operators with access to SYNOT’s high-quality games in certified jurisdictions. These titles, renowned for their innovative gameplay and immersive design, will further enhance player engagement on ProgressPlay’s platform, which already supports a dynamic portfolio of casino and sports-betting content.

Martina Hrabinská, CCO at SYNOT Games, said: “We are thrilled to partner with ProgressPlay, a provider known for its dedication to delivering excellence in the online gaming space. This collaboration allows us to expand our footprint and bring our thrilling games to an even broader audience. We believe our portfolio will be a great addition to ProgressPlay’s robust gaming offering, driving mutual success in key markets.”

ProgressPlay is a full turnkey solution provider for white-label and standalone gaming operators. Offering a dynamic and flexible platform that supports both casino and sportsbook operations, ProgressPlay delivers cutting-edge tools and services for its partners.

Over 150 online casino and sportsbook brands currently leverage ProgressPlay’s robust platform, benefiting from a unique combination of casino games and sports betting services. The platform features a sophisticated AI-driven user interface and user experience (UI/UX), extensive value-added services, and a vast library of casino games including slots, online casino games, live casino options, poker, table games, and a sportsbook offering over 30,000 live betting markets across 20 languages.

Itai Loewenstein, CEO of ProgressPlay, expressed his enthusiasm: “Partnering with SYNOT Games aligns perfectly with our commitment to continuously deliver premium, diverse content to our operator partners. With SYNOT’s expansive portfolio, our operators will gain access to exciting and trusted titles that resonate with players across multiple jurisdictions. We look forward to offering these new games to our operators and enhancing the player experience.”

The post ProgressPlay Boosts Global Content in New Partnership with SYNOT Games appeared first on European Gaming Industry News.

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WinSpirit Redesigns VIP Experience to Drive Retention and Long-Term Player Value

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Player loyalty is evolving — and so is WinSpirit’s approach. They’ve unveiled a fully redesigned VIP program, merging loyalty mechanics and exclusive rewards into one clear, gamified journey. The goal? Drive deeper engagement, long-term satisfaction, and higher lifetime player value (LTV) through transparency and simplicity.

This combination of permanent progression and time-limited campaigns positions WinSpirit’s VIP Club as a modern retention tool — one designed to reduce churn while giving players a clearer sense of achievement.

Data-Driven Response

The updated VIP model is a direct response to user behavior and feedback. WinSpirit observed that, for some users, the previous program might have been a little complex — primarily due to separated loyalty levels and the pressure of maintaining temporary statuses. So the brand decided to simplify the progression path.

“We consistently listen to our players, and their desire to retain earned progress was clear,” said a WinSpirit representative. “This redesign is our commitment to them—we’re replacing complexity with simplicity, ensuring every player feels valued and their long-term journey is rewarding.”

How the New VIP Club Works

The redesigned VIP Club merges lifetime progress with seasonal engagement to create a system that rewards both consistency and activity. Players unlock a permanent VIP status that never resets — a key benefit that builds trust and long-term motivation.

On top of this, rotating seasonal levels introduce fresh challenges and time-limited bonuses that keep engagement high. Even when players take a break, their status stays — removing pressure and encouraging steady play.

All progression and rewards are tracked in a centralized VIP dashboard, giving players full visibility and control without the need to contact support. This clarity minimizes friction and churn.

Seasonality as a Strategic Engagement

WinSpirit’s new format introduces quarterly campaigns, each with a dedicated theme and bonus structure. The current activation, Flame of Thrill, designed to re-ignite player motivation during autumn campaigns, features:

  • Increased cashback tiers and deposit insurance
  • Personalized bonuses and access to exclusive promotions
  • Limited seasonal rewards and much more

Even for long-term players, these rotating seasons bring something new — keeping the program exciting well beyond the first few tiers.

Why It Matters for Business

From a business perspective, the redesigned VIP Club introduces several measurable advantages:

  • Increased retention (reduced status loss anxiety).
  • Higher LTV (steady progression over time).
  • More consistent activity (recurring seasonal goals).
  • Fewer negative touchpoints (clear rules).

The introduction of a permanent VIP threshold (VIP Iron) creates a strong psychological anchor for re-engagement — aligning well with known gamification strategies in product design.

Overall, WinSpirit’s transformation reflects a broader commitment to listening to players. The brand is shifting toward a more sustainable model that fosters long-term relationships through clarity, fairness, and flexible progression. It’s a big step toward a smarter, player-first future — where loyalty is truly rewarded, and progress never goes unnoticed.

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Group from Ts’elxwéyeqw Tribe and Great Canadian Entertainment Announce Agreement for the Acquisition of Elements Casino Chilliwack

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Great Canadian Entertainment and a consortium group of certain communities from the Ts’elxwéyeqw Tribe, through an entity affiliated with Ts’elxwéyeqw Tribe Management Ltd. (the “Ts’elxwéyeqw Group”), announced that on November 7th, 2025, they entered into a definitive agreement for the purchase by the Ts’elxwéyeqw Group from Great Canadian Entertainment of Elements Casino Chilliwack, one of the premier gaming and entertainment destinations in the Fraser Valley region of British Columbia.

The Ts’elxwéyeqw Tribe constitute seven First Nation communities and are the First People of the Chilliwack River watershed. The transaction represents a transformational milestone for the communities within the Ts’elxwéyeqw Group.

Elements Casino Chilliwack serves guests across the Fraser Valley and is Chilliwack’s top destination for gaming and entertainment, featuring over 300 slots, live and electronic table games, bingo, dining, live entertainment and more.

The closing of the transaction remains subject to customary closing conditions and the receipt of regulatory and other approvals. Under the terms of the definitive agreement, Great Canadian Entertainment will continue to provide transitional services and support to the Ts’elxwéyeqw Group for a period following closing.

“This purchase marks an exciting milestone for our Nations and for the entire territory. By coming together in partnership, we are not only investing in a strong business opportunity, but also in the future of our people. The revenues generated through this acquisition will help strengthen our communities, create new opportunities, and ensure our Nations continue to play a leading role in the local economy. Additionally, we believe that local community-based ownership of Elements Casino Chilliwack will further strengthen the broader Fraser Valley community and economy. It’s a proud moment that reflects how Indigenous leadership and collaboration can build a stronger, more inclusive future for everyone,” said Chief David Jimmie, Chief of Squiala First Nation and President of Ts’elxwéyeqw Tribe Management Ltd.

“We are very excited to have entered into this agreement with the Ts’elxwéyeqw Group. We have had the privilege of being part of the Chilliwack community since we opened Elements Casino Chilliwack in 2012, and we believe that under the Ts’elxwéyeqw Group’s stewardship, the business will begin an exciting new chapter. For the team members and guests of Elements Casino Chilliwack, and the local community, we can think of no better owner for the business. We look forward to the closing and then working with the Ts’elxwéyeqw Group team during the transition period,” said Matt Anfinson, CEO of Great Canadian Entertainment.

McCarthy Tétrault LLP is acting as legal advisor and KPMG Corporate Finance Inc. is acting as financial advisor to the Ts’elxwéyeqw Group. McMillan LLP is acting as legal advisor to Great Canadian Entertainment.

The post Group from Ts’elxwéyeqw Tribe and Great Canadian Entertainment Announce Agreement for the Acquisition of Elements Casino Chilliwack appeared first on Americas iGaming & Sports Betting News.

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Australia

SkyCity Announces Renewal of Queenstown Casino Licence

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SkyCity Entertainment Group Limited confirmed that the New Zealand Gambling Commission has granted SkyCity Queenstown Limited with a renewal of its casino venue licence for a further 15 years from 7 December 2025, pursuant to section 134 of the Gambling Act 2003.

SkyCity Chief Executive Officer, Jason Walbridge, said: “We’re delighted with this outcome. We look forward to continuing to play our part in Queenstown’s fantastic range of entertainment for both locals and visitors.”

The post SkyCity Announces Renewal of Queenstown Casino Licence appeared first on European Gaming Industry News.

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