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Introducing SBC Summit 2024: A Major iGaming Gathering in Lisbon
The SBC Summit 2024 is set to unfold from September 24-26, 2024, at the Feira Internacional de Lisboa (FIL) and MEO Arena, marking a significant shift from its previous home in Barcelona. This year’s event promises to be an expansive and dynamic gathering, reflecting the growing global impact and reach of the summit. As the premier event in the gaming industry, it offers an unparalleled opportunity for professionals to engage with the latest trends, technologies, and insights shaping the future of gaming.
With an impressive footprint of over 110,000 square meters, SBC Summit 2024 will feature a diverse range of activities and sessions designed to cater to a wide audience. The summit will host more than 450 speakers, including prominent figures such as Tony Hawk, the legendary skateboarder and entrepreneur, and Sir Tim Berners-Lee, the inventor of the World Wide Web. Their participation underscores the event’s commitment to delivering high-caliber content and thought leadership across various sectors within the gaming industry.
The summit’s expanded venue will accommodate 600 exhibitors, showcasing a broad spectrum of innovations and solutions. This year’s event introduces several themed zones, including the Casino & iGaming Zone, Sports Betting Zone and Player Protection Zone, as well as three focused summits: the Payment Expert Summit, the Affiliate Leaders Summit and ESI Lisbon, uniting the realms of esports, video games, gambling, and the creator economy. Each of these areas is designed to provide attendees with targeted insights and opportunities for engagement.
Attendees can expect a robust conference program spread across eight stages. The agenda will cover a wide range of topics relevant to the gaming industry, from sports betting and casino gaming to payments, compliance, and affiliate marketing. This comprehensive approach ensures that participants will gain valuable knowledge on the latest industry developments and best practices.
Networking will be a central feature of SBC Summit 2024, with various opportunities to connect with peers, industry leaders, and potential partners. The event is expected to draw 25,000 attendees, including operators, affiliates, regulators, and technology providers. The summit’s design incorporates numerous networking lounges, coffee bars, and food areas, providing comfortable spaces for attendees to meet and discuss business.
In addition to its extensive exhibition and conference offerings, SBC Summit 2024 will introduce StartupSphere. This new initiative is aimed at supporting startup companies by connecting founders with investors and potential clients. The StartupSphere will feature the popular First Pitch Competition, where emerging startups will compete for a prize fund currently valued at €118,800. The pavilion will also showcase 16 innovative startups across various sectors, including sports betting, iGaming, fintech, and AI.
The city of Lisbon, with its rich historical backdrop and vibrant cultural scene, provides an excellent setting for this landmark event. Known for its welcoming atmosphere and efficient transportation network, Lisbon offers easy access for international attendees. Humberto Delgado Airport, just 4 km from the venue, ensures convenient travel with direct flights to numerous global destinations, including major hubs in the US and South America.
In addition to its professional attractions, Lisbon’s culinary scene and lively social environment make it an ideal host city. Attendees will find a variety of dining and entertainment options within walking distance of the event venue, enhancing their overall experience.
SBC Summit 2024 promises to be a landmark event for the gaming industry, offering valuable insights, opportunities for collaboration, and a chance to experience the dynamic city of Lisbon.
The post Introducing SBC Summit 2024: A Major iGaming Gathering in Lisbon appeared first on European Gaming Industry News.
Delasport’s award-winning sportsbook solution is now fully integrated with OMEGA Systems’ B2B Platform.
The key partnership between the two iGaming technology providers will allow even greater access for operators worldwide to Delasport’s renowned solution. This means their players will be able to enjoy advanced personalization through ‘My Sportsbook’, ‘My Event Builder’, ‘My Combo’, and more, as well as one of the industry’s best coverages in terms of sports and markets.
This is yet another significant deal Delasport has signed in the past few months.
“Partnering with a strong provider like OMEGA Systems is part of our strategy to continue expanding our presence on regulated markets”, Delasport’s VP of Business Development Rosaire Galea Cavallaro says. “We’re excited to be able to announce this great news during ICE 2025 where we saw once again how impressed people are with our products.”
The integration is part of a long streak of successful partnerships where Delasport delivers its cutting-edge sportsbook as a Plug & Play iFrame solution.
The post Delasport’s Sportsbook Now Fully Integrated with OMEGA Systems’ Platform appeared first on European Gaming Industry News.
RockApp, a leading global media buying agency, proudly announces that it has obtained official licenses in all regulated US states, allowing it to promote iGaming services nationwide, including Colorado, Indiana, Massachusetts, Michigan, New Jersey, Pennsylvania, and West Virginia. With these licenses, RockApp is now authorized to operate in all regulated US states, except for New York. This achievement comes amidst tightening regulatory standards, underscoring the agency’s commitment to compliance and excellence in performance marketing. The move positions RockApp as a trusted partner for iGaming companies looking to expand their reach in one of the world’s largest and fastest-growing markets.
These developments enable the agency to work with prominent industry players, including established American brands, and deliver targeted advertising campaigns with measurable results. By securing a legal presence in all regulated states, RockApp reinforces its reputation as a reliable and professional partner, capable of navigating complex regulatory landscapes.
This milestone is part of RockApp’s broader strategy to strengthen its position as a global leader in the media buying industry. Over the past year, the company has demonstrated impressive growth, achieving a 440% increase in customer acquisition, a 300% boost in turnover, and a record-breaking 4,000 first-time deposits achieved in a single day. These achievements reflect RockApp’s dedication to innovation, strategic planning, and delivering exceptional value to its clients.
“This is a pivotal moment for RockApp,” said Niko Belikov, Founder at RockApp. “Securing licenses in the US not only opens new doors for us but also allows us to bring our expertise in iGaming promotion to a market that values professionalism and results. We’re excited to support our clients as they navigate this dynamic landscape and achieve unparalleled success.”
The post Licenses received: RockApp strengthens its position in the US iGaming market appeared first on Gaming and Gambling Industry in the Americas.
SOFTSWISS, an international tech company with over 15 years of experience in iGaming, announces that Affilka by SOFTSWISS wins Affiliate Company of the Year at the International Gaming Awards 2025. The comprehensive software platform helps manage, track, and analyse affiliate performance in the most convenient way.
The event recognises leading industry experts, both online and land-based. This achievement came as a well-deserved gift for the platform’s 7th anniversary. The award reflects the platform’s dedication to optimising affiliate program management and elevating the operational efficiency of its clients. By helping operators optimise affiliate partnerships, Affilka by SOFTSWISS has established itself as a technology-driven leader in the iGaming realm.
Powering over 440 iGaming brands, the platform currently has more than 360,000 affiliate accounts and 85 million registered players. One of its most impactful updates is the Geo-Distributed Redirect feature. This innovation accelerates redirects up to five times, reduces bounce rates and increases conversions by up to 7%. By enabling players to access casino sites faster, the feature drives higher registrations and deposits.
Other notable platform functionalities include built-in payment processing, which helps streamline financial operations with trusted payment systems and bank transfers. The flexible commission constructor and near real-time reporting features enable operators to tailor their strategies according to constantly evolving business needs.
“We are honoured to receive recognition at such a prestigious level,” said Anastasia Borovaya, Head of Affilka by SOFTSWISS. “This award reflects our unwavering dedication to delivering the best affiliate management solutions in the industry. With over seven years of expertise, a highly professional team, and a passion for innovation, we’ve built a platform that ensures exceptional service and continuous product enhancements for our clients. We’re committed to maintaining this momentum and supporting the growth of our partners worldwide.”
Now, Affilka by SOFTSWISS is showcasing its latest features and achievements at iGB Affiliate in Barcelona. On 21–22 January, the team welcomes partners and clients at stand C10.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Affiliate Software Platform Wins at IGA 2025 appeared first on European Gaming Industry News.
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