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European Gaming Congress 2024

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SOFTSWISS Brings the Red Light District Atmosphere to iGB L!VE 2024

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Malta, June 24, 2024 – SOFTSWISS, an international technology company with over 15 years of experience in software development for iGaming, has introduced the most daring creative concept at iGB L!VE 2024.

Last week, one of the most anticipated industry events of the year, iGB L!VE 2024, was held in Amsterdam for the final time. In a special tribute to a city that hosted the exhibitions for many years, SOFTSWISS delivered a vibrant creative concept inspired by one of Amsterdam’s most iconic symbols – the Red Light District

SOFTSWISS’ attendance at the expo was fruitful both in terms of business cooperation and stand appearance. The team of 60 experts held nearly 200 meetings over two busy days. The media present at the event named the company’s stand among the most eye-catching at the expo.

The SOFTSWISS team implemented an entirely new approach to the exhibition stand design. Within a 160 square metre exhibition area, the company fully immersed itself in the atmosphere of one of Amsterdam’s most iconic locations. Music, lighting, visual content, and gourmet treats engaged nearly all the senses of standvisitors, creating a memorable and captivating experience.

With each press of the big red button, the stand transformed into an audio-visual themed experience for 15 seconds. The team created this dynamic effect using three ton professional stage equipment and 70 square metres of LED screens.

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A renowned local confectionery prepared an exquisite delicacy for the stand’s guests – 24 kilograms of chocolate-covered strawberries. They also aligned gifts for SOFTSWISS’ long-term partners with the creative concept. Adding an element of surprise, participants drew cards with the names of their gifts from a velvet bag.

Andrey Starovoitov, Co-CEO at SOFTSWISS, shares his impressions: “We took a bold step by trying something very unconventional this year, and it paid off. Our company’s stand stood out significantly at the exhibition, thanks to a unique and creative concept that garnered high praise from our partners and captured the attention of many attendees. This might be the most striking concept we have implemented to date.”

SOFTSWISS is gearing up for the esteemed SBC Summit Lisbon 2024. Partners and expo visitors can expect an equally exciting concept that will fully capture the festive atmosphere of the company’s anniversary year.

 

About SOFTSWISS

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SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka affiliate platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

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ICE Barcelona is co-sponsoring 12th Expo and Congress in Torremolinos

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Clarion Gaming will be providing operators and suppliers active in the Spanish industry with an insight to its objectives and vision for ICE Barcelona as part of its co-sponsorship of the 12th Expo and Congress which runs across 18th and 19th September at the Torremolinos Congress and Exhibition Centre.

Based in the capital of the Costa del Sol and organised by ANDESA, ACODISA and ANMARE, the event will host the Secretary General of the Treasury of the Junta de Andalucía, Mr Manuel Vázquez Martín, who will be accompanied by eight regional regulators with responsibilities in gaming.

Stuart Hunter, Managing Director of Clarion Gaming is delighted at the opportunity for members of the ICE leadership team to network with members of the Spanish industry and outline the plans which are in place to make the 2025 edition of ICE Barcelona one of the most significant in the history of the show.

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He stated: “We are committed to partnering with all members of the Spanish industry to ensure that ICE meets the demands of the sector and is sensitive to the needs and requirements of operators, suppliers, trade bodies and regulators.

“The ability to network, to outline our vision for ICE Barcelona and to listen to the market in such an environment is invaluable. Senior members of the Clarion team will be present at the 12th Expo and Congress and all of the feedback that we receive will be fed back into the show development process.

He added: “The ICE success story has been built on a steadfast commitment to work with our stakeholders and we very much look forward to engaging with delegates of the Expo Congress.”

Clarion Gaming will be showing a specially commissioned ICE Barcelona video prior to the Regulators’ Roundtable in order to share some of the exciting initiatives that are in development to mark the historic first edition of ICE to take place in Barcelona.

The post ICE Barcelona is co-sponsoring 12th Expo and Congress in Torremolinos appeared first on European Gaming Industry News.

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21VIRAL

21VIRAL Speeds Up Game Integration Time for Operators

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21VIRAL, the game aggregation provider focusing on Latin America today, confirmed it is committed to raising the industry standards by introducing next-generation AI technology via its GameConnector platform. This AI technology is designed to ‘speed up’ integration between operators and game content studios, reducing the time from months to weeks.

21VIRAL was founded by industry entrepreneurs with 20+ years of successful experience building and streamlining high-tech supply chain platform technology solutions and enhancing commercial benefits to stakeholders.

Christoph Härtel, CEO of 21VIRAL, emphasized the company’s customer-first approach. He stated, “Our goal is to build a product and solution experience that truly meets the needs of our customers. This is why we decided to specialize in the Latin American market, given its current and expected growth rates.”

“We looked at market-product fit and listened to operators seeking unique game content for their local market in weeks rather than months. So, we launched GameConnector, which will be debuted at the SBC Summit in Lisbon.

The 21VIRAL GameConnector is the equivalent of an engineering hub. It reduces integration headaches for operators and game providers, increases speed to market by using AI, and includes transparent game pricing and commission reporting, which is also a headache for operators in terms of figuring out which games make them money.

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We have onboarded several industry-established operators and game providers in record time using AI to facilitate faster and more streamlined workflows. However, one of the limiting factors of scale-up businesses, especially if you are an operator or game provider, is the technical integration expertise and market access within the supply chain.

Part of the solution to these problems is commercial pricing transparency and integration support, so we have created more accessibility for onboarding operators and game providers. GameConnector will be the enabler for all the technical integration, heavy lifting, and onboarding. We will also offer reverse integration, a process where we integrate our GameConnector Platform into their systems, thereby reducing their work effort. Therefore, the operators have little to zero work effort – it’s a win-win for all parties involved.”

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QTech Games strengthens its premium platform with Naga Games

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Emerging-markets leader expands its content portfolio with new games from rising star supplier

QTech Games, the leading game distributor for emerging markets, has continued to build the strong momentum in its premium pipeline, thanks to its latest deal with rising-star supplier, Naga Games.

Integrating content from one of the most innovative and creative online slots providers adds yet more creative muscle to QTech Games’ burgeoning platform, which is taking the widest range of online games to emerging territories with established names, such as Evolution and Yggdrasil, sitting alongside the industry’s most exciting up-and-coming providers.

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Among the games made available to its partners via the deal are Naga Games’ latest releases, Super Phoenix and Chasin’ Leprechaun Coins, which ride on the back of unique maths modelling that powers the volatility spectrum, and helps foster some truly engaging gameplay.

Naga Games’ gaming suite has been optimised for mobile, a cornerstone of QTech’s RNG model, which is founded on its fully-owned and customised technical platform, affording games providers and operators the fastest integration available. Through this leading platform, which has sealed its definitive status as a global gaming one-stop shop, clients enjoy the best performance and customer support available, localised to every region across both developing and more mature markets.

The deal organically broadens Naga Games’ international footprint, unlocking untapped jurisdictions from Asia to Eastern Europe and Latin America for diversified growth.

Philip Doftvik, CEO at QTech Games, said: “We’re committed to rolling out high-quality content that drives revenue for our partners. So, this deal with Naga Games extends our impressive sequential pipeline for 2024. In today’s marketplace, only premium games of the highest standard separate you from the crowd, so we’re delighted to see how Naga Games has fulfilled this demand. That means stunning graphics, coupled to the latest maths models for improved gameplay and high-variance volatility where desired.”

Naga Games added: “We’re reinvigorating the slots space with more immersive gaming experiences. Teaming up with QTech represents a fantastic opportunity to strengthen our product distribution across emerging territories and deliver our great games to a range of top-tier partners. They remain the pre-eminent player in these exciting and diverse margin markets. We can’t wait to see how our games connect with new audiences, and we will look to expand this partnership over the year ahead.

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“In an era of customisation, QTech Games is really embracing their brand promise of tailoring top-class content for varied cultures. It’s what keeps them at the cutting edge of relevance for all kinds of players in the creative crucible of emerging markets where no-one can afford to stand still.

The post QTech Games strengthens its premium platform with Naga Games appeared first on European Gaming Industry News.

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