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ZITRO ESTABLISHES ESG COMMITTEE TO ENHANCE SUSTAINABILITY EFFORTS

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In a significant move towards a more sustainable business model, Zitro announces the creation of an Environmental, Social, and Governance (ESG) Corporate Committee, an Environment, Health, and Safety (EHS) department, and a dedicated department for Integrated Management Systems (IMS). These specialized teams will lead the company’s transformation towards a more sustainable business model.

The ESG Committee will guide Zitro’s efforts in integrating sustainability practices across all its operations, focusing on environmental responsibility, social impact, and ethical governance. The EHS department oversees Environmental, Health, and Safety concerns, and promotes sustainable practices, as well as social responsibility initiatives and circularity principles.

Under Zitro’s Integrated Management System, four new sub-departments have been established to support these initiatives: the ISO Standards Management Office (IMO), the Climate Change Office (CCO), the Project Management Office (PMO), and the Jira Customization Office (JCO).

The ISO Standards Management Office (IMO) ensures all ESG actions are certified and aligned with relevant ISO standards. The department is responsible for the quality, documentation, maintenance, improvement, and coordination of the ISO standard throughout the company. Additionally, the IMO conducts internal audits on ISO processes and manages ISO audits.

The Climate Change Office (CCO) is dedicated to combating climate change by focusing on calculating and continuously improving Zitro’s emissions footprint. This department conducts regular energy efficiency audits to identify and implement further sustainability measures.

The Product Management Office (PMO) plays a vital role by integrating sustainability factors throughout the software development lifecycle. This includes tracking time and costs associated with sustainability efforts within projects, collaborating with the Climate Change Office and other departments to implement sustainable practices, and facilitating continuous improvement in Zitro’s software footprint.

The Jira Customization Office (JCO) supports Zitro’s sustainability efforts by continuously improving the company’s Sustainable Calculation Platform, a custom carbon footprint tracking solution integrated into Zitro’s product. This platform supports project planning, carbon footprint calculations, and automation of processes based on ISO standards to effectively track and manage the company’s environmental impact.

Establishing the ESG Committee, and both the EHS and IMS departments underscores Zitro’s proactive approach to integrating sustainable practices into its core business operations. By consolidating these efforts under the oversight of the ESG Corporate Committee, Zitro aims to set industry benchmarks for corporate responsibility and sustainable development.

“We are proud to launch these initiatives as part of our ongoing commitment to sustainability,” said Johnny Viveiros Ortiz, Founder of Zitro. “With the establishment of the ESG Corporate Committee and the dedicated departments, we are poised to lead by example in our industry, driving meaningful change towards a more sustainable future.”

The post ZITRO ESTABLISHES ESG COMMITTEE TO ENHANCE SUSTAINABILITY EFFORTS appeared first on European Gaming Industry News.

Alchemy of Passion

WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement

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This summer, WinSpirit celebrates its birthday with Alchemy of Passion, a large-scale promotional campaign designed to create deeper player engagement through gamification, storytelling, and immersive rewards.

Built around the concept of discovering the legendary Elixir of Passion, the campaign transforms traditional promotional mechanics into an interactive journey. Players are invited to collect ingredients, complete quests, unlock rewards, and explore new experiences — turning every spin and action into part of a larger adventure.

Throughout the campaign, players can access multiple engagement features, including the Gift Portal, Gift Shop, Mystery Elixirs, quests, tournaments, and exclusive bonuses created specifically for the celebration.

From a product perspective, Alchemy of Passion highlights WinSpirit’s approach to developing creative promotional solutions that help operators increase player interaction, strengthen loyalty, and deliver memorable brand experiences. By combining narrative-driven mechanics with rewarding gameplay elements, the campaign provides partners with a flexible engagement tool designed to support retention and long-term player relationships.

The campaign also reflects WinSpirit’s continued investment in innovation, exploring new ways to connect entertainment, technology, and player-focused experiences within the iGaming ecosystem.

This birthday celebration is WinSpirit’s way of thanking the community that continues to shape the brand. Instead of simply marking another milestone, the company is creating new opportunities for players to interact, discover rewards, and celebrate together.

While Alchemy of Passion is already live, another major experience is being prepared behind the scenes. Soon, players and partners will get their first look at Euphoria Lab — a brand-new concept designed to bring an entirely new level of engagement.

The celebration has begun. The formula continues to evolve, and the next chapter is about to unfold.

The post WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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SpringbokCasino ties July free spins to ‘Minions in the Wild’ campaign

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SpringbokCasino.co.za has launched a July promotion offering players 25 free spins on SpinLogic slot title Seahorse Surge, using coupon code MINIONS. The operator said the offer is valid throughout July on its South Africa-facing site.

The campaign is positioned around a “Minions in the Wild – Nature’s Greatest Helpers” theme, timed to coincide with the release window of a new Minions film. SpringbokCasino’s creative frames the promotion through five animal “archetypes” — meerkats, hyenas, dassies, warthogs and elephants — as analogies for different styles of play.

“Every ecosystem needs its helpers, and every winning session needs the right mix of patience, timing, and a little bit of glorious chaos,” said Daniel Van Wyke, Casino Manager at SpringbokCasino. “This July, we celebrate South Africa’s wildest ‘Minions’—and give our players 25 free spins to cause some fun trouble of their own.”

SpringbokCasino described Seahorse Surge as featuring “cascading wins and rising multipliers.”

The press release also links to a video version of the story hosted at https://lyceum.video/casinonews/260701/260701.mp4.

The post SpringbokCasino ties July free spins to ‘Minions in the Wild’ campaign appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Alchemy of Passion

WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement

Published

on

winspirit-launches-alchemy-of-passion:-a-birthday-campaign-combining-gamification,-rewards,-and-player-engagement

This summer, WinSpirit celebrates its birthday with Alchemy of Passion, a large-scale promotional campaign designed to create deeper player engagement through gamification, storytelling, and immersive rewards.

Built around the concept of discovering the legendary Elixir of Passion, the campaign transforms traditional promotional mechanics into an interactive journey. Players are invited to collect ingredients, complete quests, unlock rewards, and explore new experiences — turning every spin and action into part of a larger adventure.

Throughout the campaign, players can access multiple engagement features, including the Gift Portal, Gift Shop, Mystery Elixirs, quests, tournaments, and exclusive bonuses created specifically for the celebration.

From a product perspective, Alchemy of Passion highlights WinSpirit’s approach to developing creative promotional solutions that help operators increase player interaction, strengthen loyalty, and deliver memorable brand experiences. By combining narrative-driven mechanics with rewarding gameplay elements, the campaign provides partners with a flexible engagement tool designed to support retention and long-term player relationships.

The campaign also reflects WinSpirit’s continued investment in innovation, exploring new ways to connect entertainment, technology, and player-focused experiences within the iGaming ecosystem.

This birthday celebration is WinSpirit’s way of thanking the community that continues to shape the brand. Instead of simply marking another milestone, the company is creating new opportunities for players to interact, discover rewards, and celebrate together.

While Alchemy of Passion is already live, another major experience is being prepared behind the scenes. Soon, players and partners will get their first look at Euphoria Lab — a brand-new concept designed to bring an entirely new level of engagement.

The celebration has begun. The formula continues to evolve, and the next chapter is about to unfold.

The post WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement appeared first on Americas iGaming & Sports Betting News.

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