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Unveiling Social Casino Trends: Insights into Player Behaviour

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Who plays social casino games, and when and how do they engage? SOFTSWISS, a global tech company with over 15 years of expertise in iGaming, has analysed the data of about 700,000 SpinArena.net users to present major social casino gaming patterns and trends.

SOFTSWISS recently announced the acquisition of a stake in Ously Games GmbH, the German provider of the fastest-growing European social casino, SpinArena.net. SOFTSWISS experts explored the data provided by its partner to uncover major trends in social casino gaming and its differences compared to traditional online casinos.

 

Who is a Social Casino Player?

When discussing the social casino player profile, it is essential to highlight that over 80% of users conceal their age and gender. Among those who reveal this information are young men under 30.

 

Naturally, the majority of SpinaArena players are from Germany. The United Kingdom of Great Britain and Northern Ireland takes second place in the ranking, followed by players from other European countries, such as the Netherlands, Latvia, Italy, Greece and Poland.

For the sake of analysis, it is essential to consider that downloading applications for social casino games does not require age verification or the mandatory disclosure of a player’s gender or country of residence. Therefore, the analysis assumes that the data provided by players who chose to share their information is accurate.

 

When Do People Play in Social Casinos?

According to SpinArena.net data, the average player session lasts about 47 minutes. The longest player session recorded in 2024 exceeded 12 hours.

Players are most active during the day and in the evenings. The largest number of players is registered from 4 p.m. to 9 p.m., while the fewest – from 2 a.m. to 5 a.m. The activity is almost three times higher in the evenings than at night, and it is worth highlighting that judgement.

 

During the week, players are usually more active on Fridays and Sundays, while less activity is observed on Mondays. At the same time, the difference between the most and the least active days of the week is only around 10%.

Regarding the retention rate, SpinArena.net can boast intriguing figures. Data from German users shows that almost 40% of players are active on the first day after installing the application, while by the thirtieth day, this figure equals 14%.

The analysis of player gaming habits revealed that average users’ activity follows predictable patterns and fully aligns with human biorhythms and social responsibilities.

 

Most Popular Social Casino Games

The largest European social casino by the number of slot games, SpinArena.net, has a robust collection of over 3,000 games from almost 40 providers. Half of all gaming sessions are spent playing the top 15 games.

In SpinArena.net, the top 5 most popular games make up one-third of all games played. Like in traditional online casinos, slots are the most common choice among players. Certain popular games such as Gates of Olympus, Sweet Bonanza and Sugar Rush are favourites in both social and traditional online casinos.

 

Ously Games GmbH Founder Jochen Martinez comments: “This analysis perfectly illustrates how social casinos fulfil the same player needs as traditional casinos, offering a safer gaming experience. Combining gaming with social interactions provides a unique environment and neutralises financial risks. Players can enjoy activities like connecting with friends while playing their favourite games.”

Vitali Matsukevich, COO at SOFTSWISS, summarises: “Social casinos are part of the mega trend in the global entertainment industry, where player behaviour coincides with those in traditional online casino gaming. Anticipating social casinos’ evolution and integration with iGaming, SOFTSWISS partnered with Ously Games GmbH to present a new B2B software product – a comprehensive platform for social casinos.”

 

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 20,000 casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

About Ously Games
Ously Games is a German enterprise, the provider of SpinArena.net, Europe’s largest social casino by number of slots. It boasts an extensive collection of over 3000 games from 40 renowned providers. With an annual turnover exceeding a million euros, Ously Games is driven by a team of 20 professionals.

 

 

The post Unveiling Social Casino Trends: Insights into Player Behaviour appeared first on European Gaming Industry News.

DR Gaming Technology

DR Gaming Technology Appoints Stephane Henault as Director of Technical Services

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DR Gaming Technology (DRGT) has appointed Stephane Henault – formerly of Light & Wonder, Scientific Games and Bally’s – as its new director of technical services.

The newly created role comes amid pending deals for DRG that will see it expand in Latin America and Africa.

“This is an important appointment for DRGT as we continue to scale our operations globally,” said company CEO Marco Herrera.

“Stephane brings a wealth of technical and operational experience, as well as a deep understanding of the evolving needs of casino operators. His expertise will be instrumental in further strengthening and streamlining the services we provide to our partners.”

“I see this opportunity as the perfect way for me to re-connect with operator partners directly, leveraging the experience gained over the last three decades working for both a start-up, and of late, a massive multinational, and to contribute in a very practical way to their day-to-day success,” said Henault.

“DRGT’s current growth trajectory presents an exciting challenge, particularly in ensuring that as the business expands, its technical service delivery remains efficient, scalable, and aligned with operator requirements.

“Being part of that journey and helping to build processes and structures that support it, is hugely motivating. Right now, I wake up every morning with a spring in my step – that’s special.”

The post DR Gaming Technology Appoints Stephane Henault as Director of Technical Services appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Spotlight Sports Group Expands its Smart View Global Footprint to Hong Kong

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Spotlight Sports Group has launched Smart View for Hong Kong racing, extending the Smart View Engine’s global footprint into one of the sport’s most high-value and internationally recognised betting markets. The product gives operators a proven, scalable tool for engaging Hong Kong racing audiences with data-driven insight. Smart View evaluates hundreds of variables for every runner across seven key performance attributes: Ability, Trainer, Jockey, Course suitability, Distance suitability, Ground effectiveness and Draw bias, distilling that analysis into one clear, definitive rating for every runner.

Happy Valley and Sha Tin are among the sport’s most iconic venues, yet for many punters outside the territory the runner cohort, made up largely of horses bred and raced overseas, can feel unfamiliar. Smart View draws on 40 years of proprietary Racing Post data to remove that barrier, giving punters the context and confidence to engage with one of the sport’s great markets without having to be an expert in it.

The launch adds Hong Kong to an international portfolio that now spans the UK and Ireland, France, USA, UAE, South Africa and Australia.

Sam Houlding, Managing Director of B2B at Spotlight Sports Group, said: “The Racing Innovation Blueprint we unveiled in January set out an ambitious year of product development for Spotlight Sports Group. Smart View for Hong Kong is the latest delivery against that commitment. Hong Kong is one of the world’s premier racing territories, renowned for the quality of its racing and the scale of its betting market. As a data led product Smart View was built to work anywhere in the world and adding Hong Kong is an important milestone as we continue to deliver world-class racing products to our partners around the globe.”

The post Spotlight Sports Group Expands its Smart View Global Footprint to Hong Kong appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Cameron Flood

Yaspa welcomes Cameron Flood as new Head of Product

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Yaspa, a prominent fintech focused on payment and identity solutions, has declared the hiring of Cameron Flood as Head of Product for the UK and Europe. In his new position, Flood will manage all product development and launches for Yaspa in the UK and European markets.

Flood is a seasoned product leader who most recently held the position of Head of Product at Shieldpay, a fintech focused on streamlining payments in markets with high value and large volume. In this position, he directed the product strategy and implementation for the firm’s digital escrow and payment solutions, emphasizing the simplification of intricate financial processes and guaranteeing security in critical transactions, ideally equipping him to spearhead Yaspa’s product development in European iGaming markets.

Prior to this, Flood established a strong background in product management through multiple positions, including his role as Product Manager at Vocalink, where he concentrated on creating and implementing real-time domestic payment systems in countries like Peru, the Philippines, and Saudi Arabia.

His background is marked by significant knowledge in the fintech industry, particularly in managing the convergence of regulatory compliance, user experience, and technical scalability. During his career, he has shown a reliable capacity to convert intricate business needs into customer-focused product roadmaps, successfully connecting engineering teams with commercial stakeholders.

This week, Sifted named Yaspa as the fourth highest-growing start-ups in the UK and Ireland. In the last 12 months, Yaspa was named winner of the Real-Time Payments Innovation award at the 2025 Payments Awards and one of the CB Insights Top 100 Fintechs, a global ranking that spotlights the most promising and innovative companies shaping the future of financial services. This comes during a period of sustained growth for Yaspa in the past 18 months and closed a $12m investment round in July, led by Discerning Capital. This growth has culminated in the opening of its new Atlanta office in the US, as well as the opening of its tech hub in Leeds, UK, in August 2025.

Yaspa’s CEO James Neville said: “We’re delighted to welcome Cameron to the team. His experience and expertise make him ideally placed to continue to drive product innovation across payments and data solutions in our core markets. Cameron will be working closely with Max Collinge, now our Vice President of Product, based in the US; and will add on-the-ground experience to ensure Yaspa continues to be leading product innovation in the payment sector for years to come.”

Cameron Flood commented: “I’ve been impressed by what Yaspa has already achieved, building payments solutions that don’t just move money faster, but provide real-time intelligence that helps businesses grow responsibly. I’m excited to scale our product capabilities to serve even more businesses while maintaining the innovation and customer-centricity that has driven Yaspa’s success.”

The post Yaspa welcomes Cameron Flood as new Head of Product appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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