Latest News
Kambi Group’s AI-powered trading division Tzeract enters into Bet Builder partnership with European operator kwiff

Tzeract to provide its leading Bet Builder product in the cutting-edge supplier’s first commercial partnership
Kambi Group plc, the world’s trusted sports betting partner, today announced its AI-powered trading division Tzeract has partnered with kwiff to provide its powerful Bet Builder product to the innovative sports betting operator.
The partnership represents the first commercial deal for Tzeract since it was officially launched as a standalone division earlier this year, marking a significant step forward for Kambi as it continues to expand its range of modular services.
Tzeract will initially provide kwiff with its industry-leading Bet Builder football product ahead of the highly anticipated Euro 2024 football tournament, ensuring kwiff customers enjoy an unparalleled betting experience throughout the competition. Additional sports will be added during the course of the partnership.
Unlike other third-party products, Tzeract’s Bet Builder has been designed to seamlessly integrate into an operator’s existing sportsbook and can utilise either the operator’s existing pricing or leverage Tzeract’s AI-generated odds. Working with kwiff, the super-charged betting operator, known for its proprietary platform, sportsbook and innovative modular tech stack, presented Tzeract both of these opportunities.
Having powered football pricing for the Kambi network since 2022, Tzeract is on a mission to establish a new standard in sports betting by providing an indispensable service which empowers operator innovation and makes it possible to bet on anything, at any time.
As part of the Kambi Group, Tzeract benefits from Kambi’s vast network data to inform its state-of-the-art AI-powered algorithmic trading capabilities in combination with increasingly rich sports data.
David Jacquet, Interim Managing Director at Tzeract, commented: “I am thrilled to announce Tzeract’s inaugural commercial partnership which will enable us to demonstrate the full power of Tzeract outside of the Kambi network for the first time. To work with such an innovative sportsbook like kwiff will provide the opportunities to build the world’s most exciting and intuitive betting experiences together.”
Niklas Fallsjo, Head of Sportsbook Innovation at kwiff, added: “We are delighted to partner with Tzeract and integrate their market-leading Bet Builder product into our proprietary sportsbook. This innovative solution perfectly aligns with our commitment to providing our customers with an unrivalled and entertaining betting experience. We are confident that the addition of Bet Builder will be a hit with our players.”
The post Kambi Group’s AI-powered trading division Tzeract enters into Bet Builder partnership with European operator kwiff appeared first on European Gaming Industry News.
Latest News
Prepare for a canine frenzy in Relax Gaming release Purrrminator

Relax Gaming, the iGaming aggregator and supplier of unique content, is sending players on a mission they’ll never fur-get as they clean up the streets of pesky pooches in Purrrminator.
This 6×4 Connected Ways slot can see players net up to 5,000x their stake, Free Spins and an innovative Reverse Avalanche mechanic.
The Reverse Avalanche feature sees all winning symbols locked in place and retained whilst new symbols drop A round only ends when no more matching symbols land on the reels.
Free Spins start off with a pick and click mini game where players can win up to 20 spins. An enlarged reel area with a 6×5 grid offers players the best chance of impressive winning combinations. Players in certain jurisdictions can also buy into the bonus for a total of 50x their stake.
Shelley Hannah, CPO at Relax Gaming, said: “The pound awaits! This quirky release offers a whole load of fun. We hope that players enjoy playing the role of an evil cat and expert dog catcher as they play their way towards purrrfect wins with medium high volatility.”
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
The post Prepare for a canine frenzy in Relax Gaming release Purrrminator appeared first on European Gaming Industry News.
Latest News
Booming Games launch explosive new Dynamite Trio

Brand new game added to Booming’s slot selection
Strike gold with Dynamite Trio from Booming Games, the explosive slot featuring a thrilling 3-pot feature! Join the prospector on a deep mining adventure, where golden nuggets of fun and features are waiting to be uncovered. Put on your hard hat and brace yourself for some of the most exciting bonuses and rewards yet!
Dynamite Trio is a 3×5, 20-line slot packed with exciting features. At the core of the game is the 3-pot system, with three powerful dynamite Scatters: Boost, Expand, and Collect. These Scatters can combine in 7 different ways to trigger the Hold and Win feature, where the Hold and Win mechanics truly shine. Each mode adds the unique twist to the proven Hold and Win mechanics, and if you are lucky, you will experience all three boosters at the same time!
Once Mega Bonus is activated, the grid clears, and 3 spins begin. Every time a value symbol lands, it locks in place, resetting your spins. The Boost Scatter increases the value of symbols on the grid, the Expand Scatter enlarges the reel to 6×5 for even more opportunities to win, and the Collect Scatter gathers all visible values to lock and secure your prizes.
With 7 possible combinations of features, each round brings fresh excitement and new chances for big rewards! Trigger the ultimate Mega Bonus with all 3 boosters active and cash in your gold -mining endeavors. Or go to the Bonus Buy section and try the mystery choice of features – or opt in for Mega Bonus purchase for the best chances of winning big!
Ready to ignite your winning streak? Play Dynamite Trio today and experience the explosive power of the 3-pot mechanics and 7 bonuses combo!
Moritz Blume, Vice President of Product at Booming Games, said: “Boom! Another new Booming Games arrival and this one’s an absolute firecracker, full of features and explosive wins. It gives classic a fresh twist to keep players on their toes, and you don’t have to dig too deep to get to the gold.”
The post Booming Games launch explosive new Dynamite Trio appeared first on European Gaming Industry News.
Affiliate Industry
MightyTips and FruityKing announce new partnership targeting the UK

MightyTips is excited to announce a strategic partnership with the online sportsbook brand FruityKing. This collaboration, which began on February 21, 2025, aims to enhance betting insights and experiences for players in the UK. By featuring FruityKing prominently on MightyTips.com, new players will gain valuable insights into this reputable brand, while FruityKing will benefit from increased visibility and traffic.
Potential and active FruityKing customers can elevate their betting experience by accessing MightyTips’ expert daily football previews and tips, covering multiple leagues and competitions.
FruityKing is an established online iGaming brand with over a decade of industry presence. It operates under ProgressPlay Limited, a well-known white-label casino and sportsbook solutions provider.
ProgressPlay is licensed and regulated by the Malta Gaming Authority and the Great Britain Gambling Commission. The company powers several recognised online betting platforms, including SpinzWin, JeffBet, BetStorm, Monster Casino, and Vegas Mobile Casino, ensuring a regulated and secure environment for UK players.
FruityKing is also part of Excel Affiliates, which oversees marketing partnerships and player acquisition strategies for several iGaming brands, including Spinzwin, BETRINO, Monster Casino, Conquer Casino, Great Britain Casino, Online Casino London, and Vegas Wins.
Designed to “provide quality entertainment to people who enjoy gambling”, FruityKing offers odds on 25+ traditional sports and 10+ eSports alongside an intuitive user interface for seamless navigation. The platform supports 24/7 customer assistance and over 15 payment methods, including Apple Pay, Instant Bank Transfer, and leading e-wallets.
Eugene Ravdin, Head of Communications and Marketing at MightyTips, said: “We are thrilled to have secured this partnership with FruityKing. We look forward to working with this exciting sportsbook and showcasing its offerings to a UK audience. Increasing the visibility of both brands will be the key, and we feel confident that we can deliver results.”
Tejaswini R, Affiliate Marketing Executive at FruityKing, added: “It has been a pleasure collaborating with MightyTips on past projects. The experience has been nothing short of exceptional. Their team demonstrated high professionalism and an effortless ability to adapt to our needs. We truly value their dedication and collaborative spirit throughout our work together. The partnership has been incredibly rewarding, and we are excited to continue building on this strong foundation in the future.”
The post MightyTips and FruityKing announce new partnership targeting the UK appeared first on European Gaming Industry News.
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