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Running for those who can’t: Allwyn unites leading voices in sports and para sports to drive record participation in the world’s largest race
Global sporting stars have come together alongside Allwyn, a leading multi-national lottery operator, to shine a light on the role of sport in building a better world. Colin Jackson, former GB Olympian and world record holder; Marc Herremans, Belgian wheelchair Ironman triathlete; and Professor Nick Webborn CBE, Chair of the British Paralympic Association, have united alongside Allwyn to encourage people from around the world to take part in the 2024 Wings for Life World Run on 5 May, targeting a record one million participants in the world’s biggest simultaneous race.
Established in 2014, The Wings for Life World Run is a uniquely inclusive global event. All participants start at the same time, worldwide. There is no fixed finish line, instead the virtual Catcher Car begins its chase 30-minutes after the start and increases in speed, passing participants one by one until the last participant is caught. Once overtaken, you are a finisher. With hundreds of thousands running, rolling, or walking at the same time in the world’s largest simultaneous race.
100% of all entry fees and donations are given to scientific research and clinical studies worldwide to find a cure for spinal cord injuries. The Wings for Life World Run has raised €43m for Wings for Life, a non-profit foundation which provides funding for international scientific research on spinal cord injury.
The World Health Organisation estimates there are up to 500,000[1] new spinal cord injuries every year. Depending on the severity of the injury, that can lead to paralysis, sensory disturbance, and even breathing problems. These injuries typically occur as a result of an accident in daily life, which in an instant drastically changes a person’s life. The Wings for Life World Run unites people from around the world to help change the trajectory of these injuries by funding cutting-edge research projects.
Professor Nick Webborn CBE, in addition to acting as Chair of the British Paralympic Association is a researcher in Paralympic sports medicine and wheelchair tennis player, who himself suffered a spinal cord injury at a young age said: “As we approach the Paris 2024 Paralympics, it is a great time to demonstrate the importance of inclusivity in sports. Spinal cord injury can have a profound effect on an individual and those around them, and staying physically active is especially important for disabled people to maintain their health. The vision of the British Paralympic Association is ‘Through sport, a better world for disabled people’. The values of Allwyn and the Wings for Life World Run marry perfectly with this vision, and highlights what makes participating in this event so valuable. I am delighted to be able to support Wings for Life to help raise funds to find a cure for spinal cord injury through research.”
Allwyn’s three-year agreement as official global partner of the 2024 Wings for Life World Run sees it encouraging over 7,000 employees and others from Austria, Czech Republic, Switzerland, Greece & Cyprus, UK, and the United States to participate and raise funds. Allwyn’s partnership with Wings for Life World Run is just one of the contributions made as part of its commitment to give back to good causes.
Colin Jackson and Marc Herremans, as Sports Director and Wheelchair Sports Director for the Wings for Life World Run, visited Allwyn colleagues at their offices in Watford and Prague to explain the cause and impact of the event, and to encourage people to take part.
Marc Herremans commented: “I have experienced first-hand how a spinal cord injury can transform your life. With the support of Allwyn colleagues and global participants in this year’s race, we move one step closer to improving the quality of life of people with spinal cord injuries around the world.”
Colin Jackson added: “The Wings for Life World Run is truly an event like no other. Seeing the enthusiasm of people to join in, knowing they take part alongside thousands of others, is always inspiring. Allwyn’s mission to change lives for the better is what the race is all about, and their support makes our mission possible.”
Pavel Turek, Chief Global Brand, Corporate Communication and CSR Officer at Allwyn said: “Allwyn’s commitment to inclusivity and giving back to good causes makes our partnership with the Wings for Life World Run a perfect match. We are proud to be going into our second year as official global partner to this unique and inspiring event. With each person wheeling, running, or walking their own race together, however we take part, we all win.”
The post Running for those who can’t: Allwyn unites leading voices in sports and para sports to drive record participation in the world’s largest race appeared first on European Gaming Industry News.
N1 Partners has been nominated for the G Gate Awards 2026 in 4 categories — the company is among the market leaders who are changing the industry in several directions at once: from developing the partnership ecosystem and expanding the product portfolio to introducing new marketing approaches, media formats and working with content, including YouTube.
N1 Partners is actively working to create a base for networking and development within its community, which is why partners can participate in the work and directly influence the success of the affiliate program!
Vote for N1 Partners in the following nominations:
-
- iGaming-advertiser of the year.
The company offers some of the best conditions for partners: CPA up to €700 and RevShare up to 55%, 14+ brands on 10+ Tier-1 GEO are available and the portfolio is constantly being updated. This creates conditions for growth. By the end of 2025, the average number of FTDs per month increased by 150%!
- iGaming-advertiser of the year.
- PR campaign of the year.
N1 Puzzle Promo is one of the biggest promotions of 2025, with the main gift of the Robinson R22 helicopter and coverage in 50+ media! The prize fund was €500,000.
- Event of the year.
The team also held a big show event at the end of N1 Puzzle Promo as part of the iGB Affiliate in Barcelona. The industry’s interest is confirmed by the numbers: more than 2,000 registrations; and 600+ confirmed guests gathered at this private event to congratulate the finalists and celebrate the end of the campaign. - YouTube project of the year.
N1 Partners YouTube is a media outlet within the affiliate industry with proprietary formats and a focus on real-world market experience. In the first six months, the channel organically gained more than 4,000 subscribers from the field and 70,000 views on all materials; launched 2 permanent formats; and attracted industry leaders from founders to market experts.
How to vote for N1 Partners at G Gate Awards?
The first stage of voting will be held from April 15 to May 20, and then the finalists can be supported from May 22 to June 22.
Vote for N1 Partners at G Gate Awards:
- Visit the award website;
- Choose N1 Partners in four categories;
- Click on the “Cast your votes” button;
- Enter your phone number;
- Confirm your vote through the incoming call (enter the last 4 digits of the number).
Your vote is very important — thank you for the support!
Why work with N1 Partners:
- 14+ casino and sportsbook brands with high Reg2Dep
- 10+ Tier-1 GEOs
- CPA up to €700 and RevShare up to 55% + NNCO for top partners
Be number one with N1!
The post Support N1 Partners at the G Gate Awards 4 Nominations, Power Your Vote appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
N1 Partners has been nominated for the G Gate Awards 2026 in 4 categories — the company is among the market leaders who are changing the industry in several directions at once: from developing the partnership ecosystem and expanding the product portfolio to introducing new marketing approaches, media formats and working with content, including YouTube.
N1 Partners is actively working to create a base for networking and development within its community, which is why partners can participate in the work and directly influence the success of the affiliate program!
Vote for N1 Partners in the following nominations:
-
- iGaming-advertiser of the year.
The company offers some of the best conditions for partners: CPA up to €700 and RevShare up to 55%, 14+ brands on 10+ Tier-1 GEO are available and the portfolio is constantly being updated. This creates conditions for growth. By the end of 2025, the average number of FTDs per month increased by 150%!
- iGaming-advertiser of the year.
- PR campaign of the year.
N1 Puzzle Promo is one of the biggest promotions of 2025, with the main gift of the Robinson R22 helicopter and coverage in 50+ media! The prize fund was €500,000.
- Event of the year.
The team also held a big show event at the end of N1 Puzzle Promo as part of the iGB Affiliate in Barcelona. The industry’s interest is confirmed by the numbers: more than 2,000 registrations; and 600+ confirmed guests gathered at this private event to congratulate the finalists and celebrate the end of the campaign. - YouTube project of the year.
N1 Partners YouTube is a media outlet within the affiliate industry with proprietary formats and a focus on real-world market experience. In the first six months, the channel organically gained more than 4,000 subscribers from the field and 70,000 views on all materials; launched 2 permanent formats; and attracted industry leaders from founders to market experts.
How to vote for N1 Partners at G Gate Awards?
The first stage of voting will be held from April 15 to May 20, and then the finalists can be supported from May 22 to June 22.
Vote for N1 Partners at G Gate Awards:
- Visit the award website;
- Choose N1 Partners in four categories;
- Click on the “Cast your votes” button;
- Enter your phone number;
- Confirm your vote through the incoming call (enter the last 4 digits of the number).
Your vote is very important — thank you for the support!
Why work with N1 Partners:
- 14+ casino and sportsbook brands with high Reg2Dep
- 10+ Tier-1 GEOs
- CPA up to €700 and RevShare up to 55% + NNCO for top partners
Be number one with N1!
The post Support N1 Partners at the G Gate Awards 4 Nominations, Power Your Vote appeared first on Americas iGaming & Sports Betting News.
N1 Partners has been nominated for the G Gate Awards 2026 in 4 categories — the company is among the market leaders who are changing the industry in several directions at once: from developing the partnership ecosystem and expanding the product portfolio to introducing new marketing approaches, media formats and working with content, including YouTube.
N1 Partners is actively working to create a base for networking and development within its community, which is why partners can participate in the work and directly influence the success of the affiliate program!
Vote for N1 Partners in the following nominations:
-
- iGaming-advertiser of the year.
The company offers some of the best conditions for partners: CPA up to €700 and RevShare up to 55%, 14+ brands on 10+ Tier-1 GEO are available and the portfolio is constantly being updated. This creates conditions for growth. By the end of 2025, the average number of FTDs per month increased by 150%!
- iGaming-advertiser of the year.
- PR campaign of the year.
N1 Puzzle Promo is one of the biggest promotions of 2025, with the main gift of the Robinson R22 helicopter and coverage in 50+ media! The prize fund was €500,000.
- Event of the year.
The team also held a big show event at the end of N1 Puzzle Promo as part of the iGB Affiliate in Barcelona. The industry’s interest is confirmed by the numbers: more than 2,000 registrations; and 600+ confirmed guests gathered at this private event to congratulate the finalists and celebrate the end of the campaign. - YouTube project of the year.
N1 Partners YouTube is a media outlet within the affiliate industry with proprietary formats and a focus on real-world market experience. In the first six months, the channel organically gained more than 4,000 subscribers from the field and 70,000 views on all materials; launched 2 permanent formats; and attracted industry leaders from founders to market experts.
How to vote for N1 Partners at G Gate Awards?
The first stage of voting will be held from April 15 to May 20, and then the finalists can be supported from May 22 to June 22.
Vote for N1 Partners at G Gate Awards:
- Visit the award website;
- Choose N1 Partners in four categories;
- Click on the “Cast your votes” button;
- Enter your phone number;
- Confirm your vote through the incoming call (enter the last 4 digits of the number).
Your vote is very important — thank you for the support!
Why work with N1 Partners:
- 14+ casino and sportsbook brands with high Reg2Dep
- 10+ Tier-1 GEOs
- CPA up to €700 and RevShare up to 55% + NNCO for top partners
Be number one with N1!
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