Brazil
GLI® First Lab to Achieve Accreditation by the Secretaria De Prêmios e Apostas to Certify Betting Systems, Live Game Studios, and Online Games to be used by Fixed-odds Lottery Operators for Brazil
Gaming Laboratories International (GLI®) has become the first laboratory to achieve accreditation to certify for betting systems, live game studios, and online games to be used by fixed-odds lottery operators by the Secretaria De Prêmios e Apostas (SPA) in Brazil.
The accreditation means GLI is authorized to test and certify equipment, programs, instruments, and devices that comprise betting systems, live game studios, and online games to be used by fixed-odds lottery operators for the recently enacted national regulatory regime of Brazil.
“We commend the outstanding work that SPA has done in creating a regulatory framework by adapting global best practices to their jurisdiction need and thank them for the transparency and professionalism of this laboratory accreditation process,” said Karen Sierra-Hughes, GLI Vice President for Latin America, Caribbean, and Spain. “We are grateful for the trust put in our work by Brazilian operators and suppliers in the past years in their self-regulatory efforts to voluntarily adhere to compliance processes, which puts them in the position to transition effortlessly to the rise of regulations that are in development today. We have witnessed the efforts that the government and the industry had made throughout all these years to regulate different forms of gaming and lottery, and we feel fortunate to have been part of it while sharing our global expertise and putting the local focus needed in providing support customized to the Brazil culture and particularities of this unique market. We are looking forward to being part of this very exciting time in Brazil and now finally also as an official accredited laboratory for this great country.”
GLI has been working with regulators, lotteries, and industry stakeholders across the Latin American and Caribbean region for more than 26 years in their efforts towards regulation, sustainable growth, and eradicating illegal gaming. In Brazil, GLI has been side by side with government entities and all industry stakeholders for nearly 20 years, participating in public hearings in the Senate, Chamber of Deputies, and State government level, and in recent years, adding strategic local representation to strengthen their local support.
This milestone is the latest for GLI in Latin America. Last month, GLI became the first lab to achieve accreditation to test online gaming, wagering, and retail sports betting in Peru. Last year in Brazil, GLI was the first lab authorized to test and certify for the Lottery of Parana LOTTOPAR, and GLI will become accredited in all states where laboratory accreditation will be required in Brazil.
Zitro Digital, the online arm of leading gaming supplier Zitro, is further expanding its footprint in Brazil through a new partnership with Brazino777, one of the country’s most recognized online operators. The agreement strengthens Zitro Digital’s position in a key regulated market and reflects the company’s continued commitment to Latin America’s iGaming sector.
Brazino777 players now have access to Zitro Digital’s full portfolio, spanning slots and Video Bingo titles that combine the company’s proven land-based heritage with content developed exclusively for the digital space.
“At Brazino777, we are focused on delivering high-quality, top-performing games to our players. Zitro Digital’s portfolio strengthens our offering, and we’re confident it will resonate strongly with our Brazilian audience as we continue to grow and evolve our platform,” said Andre Medeiros, country manager for Brazil at Brazino777.
“Brazil is an important market for us, one where we see a strong connection with players and the local gaming culture. Launching our portfolio with Brazino777 gives us the opportunity to bring our content to a new segment of players, as part of our continued growth in the Latin American digital gaming scene,” said José Javier Martí, CCO at Zitro Digital.
The post Zitro Digital Goes Live on Brazino777 in Brazil appeared first on Americas iGaming & Sports Betting News.
Massive Gaming (MVG) has gone live with Superbet Brazil, launching a selection of Blitzcrown studio titles via the Bragg hub game aggregation platform.
The initial rollout includes eight games from Blitzcrown, which focuses on non-traditional casino formats. Titles available at launch include Boom Boom Hit Plinko, Snowball Plinko, Fast Crash, and Dragon & Wizard.
The content is delivered through bragg hub, using Bragg Gaming Group’s existing aggregation relationship with Superbet in Brazil. The companies noted that Superbet secured a regulated licence ahead of the market’s January 2025 launch.
Blitzcrown’s instant-win games previously secured Brazil RGS, RNG, and individual game certifications from Gaming Laboratories International (GLI).
George Cho, Director at Massive Gaming, said: “Going live on Superbet Brazil is a landmark moment for Massive Gaming, and for Blitzcrown as a studio. Brazil is one of the most exciting regulated markets in the world, and being able to bring our content to Superbet’s players through Bragg’s platform is a testament to both the quality of our games, and the strength of these partnerships. We look forward to expanding our presence in the market as we continue to grow our portfolio.”
Hristofor Hristov, Commercial Director Aggregation at bragg, commented:
“We are thrilled to facilitate this exciting launch between Massive Gaming and Superbet in Brazil. Our bragg hub platform is specifically engineered to seamlessly deliver high-performing, localized content to major operators. Blitzcrown’s certified instant-win and non-traditional games are a perfect fit for the dynamic Brazilian audience, and this rollout underscores our commitment to fueling our partners’ growth in one of the world’s most vibrant regulated markets.”
The post Massive Gaming launches Blitzcrown titles on Superbet Brazil via Bragg Hub appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
7Games partners with FIRST.bet to deliver Tier-1 sportsbook technology to one of Brazil’s largest casino operators.
7Games, Betão, and R7—brands managed by OIG Gaming Brazil Ltda. and recognized as key players in Brazil’s casino-led betting market—have launched a comprehensive sportsbook platform powered by FIRST.bet’s leading Tier-1 technology.
As one of Brazil’s most prominent casino operators, OIG Gaming Brazil Ltda. opted for FIRST.bet to seamlessly expand its reach into the sports betting sector across its trio of brands. This partnership underscores the scalability and robustness of FIRST.bet, demonstrating its capacity to support large-scale, multi-brand ecosystems in the competitive Brazilian market.
Leveraging FIRST.bet’s SportOS operating system, 7Games developed a customized sportsbook front end tailored to its unique branding and user experience. While players interact with a platform fully reflective of 7Games’ identity—from design to functionality—the underlying engine driving trading, pricing, live markets, and overall performance is powered by FIRST.bet.
As a casino-first operator venturing into sports betting, 7Games required a sportsbook solution aligning directly with the nuances of the Brazilian market. FIRST.bet delivered exactly that: a product optimized for Brazil, complete with Brazilian-Portuguese language capabilities, odds models tailored for national leagues, and high-performance live betting, trading, and risk management systems to meet the demands of a competitive scale.
“Brazil isn’t a market where you can afford slow growth—your product must hit the ground running,” explained Fernando Oliveira Lima, Founder and CEO of 7Games. “FIRST.bet provided us with a solution already optimized for this market, allowing us to concentrate on serving our players rather than troubleshooting underlying technology.”
Echoing this sentiment, Tom Light, Founder and CEO of FIRST.bet, added, “Success in Brazil hinges on getting the product right from day one. Operators who fail to meet those expectations are quickly left behind. With 7Games already commanding significant casino traffic, they now have a sportsbook designed to handle that scale. It’s their unique brand experience backed by an engine built for top-tier performance, which is exactly why we developed SportOS.”
The post FIRST.bet Launches Sportsbook with Brazil’s Biggest Online Casino Operator appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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