3 Oaks Gaming
3 Oaks Gaming expands LatAm footprint with BetPlay agreement
iGaming distributor gains strategic entry into Colombian market
3 Oaks Gaming, an established distributor of iGaming content, has gone live in Colombia after agreeing a partnership with leading operator, BetPlay.
3 Oaks Gaming is set to enhance its reputation in Colombia, one of LatAm’s most mature markets. Its full portfolio will be integrated onto BetPlay’s cutting-edge platform, allowing Colombian players to navigate its catalogue of slots.
With titles such as Sky Pearls: Hold and Win, 3 Egypt Chests: Hold and Win and Coin UP: Hot Fire 3×3 launching this year, the supplier has elevated its games library with subtle twists to its mechanics, bolstering the overall player experience.
Founded in 2017 in Colombia’s capital, Bogota, BetPlay has propelled itself into one of the market’s biggest operators, with its casino offering continuing to expand across the region.
This collaboration reinforces 3 Oaks Gaming’s strategy of establishing a presence in LatAm as 2024 progresses, with this entry into Colombia following swiftly on from agreeing a partnership with EstrelaBet in Brazil.
Sebastian Damian, Managing Director of 3 Oaks Gaming, said: “Colombia is one of LatAm’s most established markets and we believe our high-quality slots will resonate perfectly with users in the jurisdiction.
“Our journey into LatAm is an exciting time for everyone at 3 Oaks and to agree a partnership with BetPlay will only boost our presence in Colombia.”
3 Oaks Gaming
Why is LatAm such an important market for 3 Oaks Gaming?
3 Oaks Gaming is beginning to establish itself across regulated European markets, but now it has a focus on gaining a footprint in the rapidly evolving Latin American region.
We spoke to 3 Oaks Gaming’s Account Manager LatAm, Henrique De Simoni, about the distributor’s plans for LatAm and the overall appeal of the region.
3 Oaks has recently signed multiple deals in LatAm. How did those deals come about and are there plans for any more partnerships in those territories?
It is fantastic to sign a range of deals across LatAm, initially in Colombia and Mexico before sealing a number of agreements in Brazil. Colombia, in particular, is now a mature jurisdiction and entering the market there first ahead of other regulated territories was something that we felt was a sensible move for us.
Luckia and BetPlay are two of Colombia’s foremost operators, with a huge network of suppliers under their remit. To sign deals with those two giants undoubtedly bolsters our reputation within the region.
We also have Bet7K and F12.bet with our portfolio in Brazil and many more operators that are almost ready to go live in the next semester.
Overall, we have connected with multiple casino platform providers, such as Vibra Solutions, Alea, Hub88 and Salsa Technology, extending the reach of our content across the continent and we are excited at what the future holds for us with these partnerships.
Why were Colombia and Mexico first on 3 Oaks’ list when entering LatAm?
Colombia and Mexico emerged as the top choices for several compelling reasons. Firstly, both countries exhibit substantial market potential, with burgeoning populations eager for new and exciting gaming experiences. Additionally, the regulatory landscapes in Colombia and Mexico have been evolving positively, offering conducive environments for the expansion of the gaming industry. This regulatory stability provides a solid foundation upon which we can build our operations and establish long-term success.
Despite Colombia’s rapid maturity within the gaming sector, our thorough analysis identified continued high potential for growth. By securing certification for our games in Colombia, we’ve positioned ourselves to capitalise on the evolving landscape and seize lucrative business opportunities.
Mexico is now the second market in terms of volume, internet betting traffic and great demographic numbers related to gambling in LatAm. This opportunity of offering casino games for Spanish speaking countries that adores sports is something that challenges us and makes the industry more competitive in terms of generating the best premium slots.
What other LatAm regions are 3 Oaks targeting over the next 12 months?
With some provinces in Argentina already regulated, such as the capital Buenos Aires, this is a key market for us as we look to expand across the continent. Argentina has shown substantial numbers in the iGaming market and can easily become the third largest country in terms of GGR.
However, we are also looking at other regions in LatAm as we try and finalise further partnerships here so watch this space as our journey continues!
With Brazil on the cusp of regulation, how do you think the space will pan out over the next 12 months and what plans does 3 Oaks have for the region?
It’s no secret that Brazil has been our number one target and we are thrilled to be live in the jurisdiction through a number of agreements already. Certain analysts predict that the market is expected to be worth over US$3 billion by 2028, which is an astonishing prediction, but also an incredibly exciting one.
We will see an increase of mature companies trying to expand in Brazil and can expect to reach the biggest operators with our approach and outstanding customer experience. We have premium slots, a team that believes in the market and everything to make our brand visible for our Brazilian customers.
These numbers ensure Brazil will be the jewel in Latin America’s crown once it fully regulates, and thanks to the deals we have in place, we feel we are well positioned for future growth when regulation finally kicks in.
3 Oaks Gaming
3 Oaks Gaming extends Brazilian outreach with Bet7k partnership
iGaming distributor signs strategic agreement with leading operator
3 Oaks Gaming, an established distributor of iGaming content, has strengthened its position in Brazil by collaborating with one of the region’s fastest-growing operators, Bet7k.
This latest deal quickly follows the company’s launch into Brazil in March 2024, illustrating its growing reputation within the country for its high-quality slot titles.
3 Oaks Gaming’s extensive games catalogue is set to be made available across Bet7k’s online casino and mobile app, which has been further elevated with the release of its latest slots 3 Clover Pots: Hold and Win, Lion Coins: Hold and Win 3×3 and Sky Pearls: Hold and Win.
Founded in 2022, the operator has significantly grown its player base, boosting its profile to become one of Brazil’s biggest online casinos.
The partnership demonstrates 3 Oaks Gaming’s strategy to be one of LatAm’s leading suppliers over the next 12 months, with the region offering major commercial growth opportunities for the ambitious iGaming distributor.
Sebastian Damian, Managing Director of 3 Oaks Gaming, said: “As everyone is aware, Brazil is becoming an increasingly important hub for suppliers, and we are delighted that our portfolio will be exhibited on Bet7k’s online casino.
“In the space of two years, Bet7k has propelled itself to become one of the jurisdiction’s major brands. Having our content live with such an ambitious operator is a strong way for us to reach even more players in Brazil..”
Talita Lacerda, CEO of Bet7k, said: “Our online casino features high-quality games and we are pleased to partner with 3 Oaks Gaming.
“The company’s Hold and Win slot series is already popular around the world and we believe the content will resonate with our players. With a portfolio full of innovation, everyone at Bet7k is excited to share 3 Oaks Gaming’s titles in the next few months.”
3 Oaks Gaming
3 Oaks Gaming forges strategic alliance with Vibra Solutions to expand LatAm presence
iGaming distributor’s portfolio to go live with leading platform provider
3 Oaks Gaming, an established distributor of iGaming content, has announced a new agreement in LatAm with online casino platform provider, Vibra Solutions, a branch of Vibra Gaming’s technology division.
3 Oaks Gaming’s high-quality portfolio of slots is set to launch onto Vibra Solutions’ cutting-edge iGaming platform, offering 3 Oaks’ content to operators across LatAm.
New releases including Lion Coins: Hold and Win, 3 Egypt Chests: Hold and Win and Sky Pearls: Hold and Win have elevated 3 Oaks Gaming’s reputation worldwide and LatAm has proven to be a key target market, signing deals with BetPlay and EstrelaBet in recent weeks across Colombia and Brazil.
With its headquarters in Buenos Aires, Vibra Solutions has been one of the leading platform providers in LatAm since being established in 2020, proving to be a valuable partner for suppliers beginning their LatAm journey.
This strategic partnership represents a significant milestone for 3 Oaks Gaming, aligning seamlessly with its vision to lead the distribution of slots across LatAm to an expansive audience, building upon its successful penetration into numerous mature markets in Europe.
Sebastian Damian, Managing Director of 3 Oaks Gaming, said: “LatAm presents us with a fantastic opportunity to enhance our burgeoning reputation as a world-class distributor of slots and this partnership with Vibra Solutions will be hugely beneficial to both sides.
“Vibra Solutions is one of LatAm’s biggest platform providers, and with a presence in multiple regions, we feel that this partnership can propel us to the next level, providing our content to numerous operators across the region.”
Ramiro Atucha, CEO at Vibra Solutions, said: “3 Oaks Gaming is one of the world’s most exciting and up-and-coming distributors and we are thrilled to have agreed to partner with them.
“Their extensive portfolio, including their Hold and Win titles, is resonating with players across the globe and we feel its full offering will prove a great fit for LatAm operators.”
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