Latest News
SBC Summit North America to Discuss the Uncharted Path of iGaming in the United States
The 2024 edition of SBC Summit North America will spotlight iGaming, a vertical with immense revenue potential which is, however, often overshadowed in the United States by the successes in the sports betting field.
The ‘iGaming’ conference track, scheduled for Wednesday, May 8th, will bring together senior iGaming professionals to share their invaluable insights on key topics within the sector. Attendees, numbering 5,000, can anticipate in-depth discussions on the reinvention of land-based experiences through digital integration, debates on whether iGaming is cannibalizing land-based operations, and strategies for developing profitable iGaming applications, among other compelling subjects.
The panel titled ‘Why Online Casino Legislation Hasn’t Kept Pace With Sports Betting’ will explore the lack of regulatory attention iGaming has received in North America. Industry experts Adam Glass (Director of B2B Services, Rush Street Interactive), Elizabeth Suever (Vice President, Government Relations, Bally’s), Brandt Iden (VP Government Affairs, Fanatics Betting & Gaming), Cesar Fernandez, (Senior Director Head of State Government Relations, FanDuel), and moderator Shawn Fluharty (President-Elect, National Council of Legislators from Gaming States (NCLGS)) will aim to explain the disparity between sports betting and iGaming, explore the regulatory and revenue models for the two sectors, and discuss new approaches from lobbyists and legislators.
The panel ‘Omnichannel Effectiveness: From Land-Based to Digital and Back’, will discuss the necessity for land-based operations to prioritize the creation of omnichannel experiences. Industry experts Bobby Soper (CEO, Sun Gaming), Matt Reback (President & CEO, Galaxy Gaming), Oliver Bartlett (Vice President of Gaming – Product & Content, BetMGM), Nick Patrick (Co-Founder and CEO, Radar), Stacey Rowland (Vice President and General Counsel, Genting Americas) and panel moderator Zoe Ebling (VP Interactive, AGS), will underscore the importance of seamless navigation between land-based and digital platforms for players, the requisite infrastructure for optimal player retention, and how land-based establishments can reinvent themselves to be accessible to all.
The panel titled ‘Blurred Lines: When is a Game of Skill Really a Game of Chance?’ will delve into the subtle differences between games that rely on skill and those that rely on luck. Industry experts CJ Fisher (Partner, Co-Chair, Gaming Department, Fox Rothschild), Jeff Hakala (Special Investigator, Connecticut Consumer Protection), Rafael DiCarlo (General Manager, Gaming NA Bancard) and panel moderator Matt Para (Principal, 10MB, LLC), will analyze instances of ambiguous iCasino and sports betting practices and explore the distinction between skill and luck in the eyes of regulators.
The conference session titled ‘Game Design 101: Launching a Profitable Product’ will bring together a host of professionals to discuss key strategies for launching a successful iGaming application. Industry luminaries Ricardo Cornejo (VP of Online Gaming, Caesars Entertainment), Alex Ursa (Head of Gaming, Betr), Doug Fallon (Group Director of Content, Bragg Gaming), Rich Criado (VP, Product & Fanatics Game Studios, Fanatics Betting and Gaming) alongside panel moderator Tony Plaskow (Commercial Director, Pixiu Gaming), will explore the essential tools companies require to effectively promote their products, foster loyalty, and achieve high player retention rates. Additionally, it will provide valuable insights and advice for game studios aiming to successfully launch their latest games.
Delegates will also have the opportunity to bolster their knowledge of the North American landscape through dedicated conference tracks covering leadership, sports betting, affiliates & marketing, industry & growth, compliance & regulation, and payments & tech. Additionally, the conference will include a dedicated tribal symposium, as well as two pre-day conferences; the Capital Market Forum and the Player Protection Symposium (entry to the pre-day conferences will require a separate ticket).
Latest News
Game On N1 Sport Promo Is Live
N1 Partners is launching N1 Sport Promo, a promo campaign for affiliates driving Sports Betting and Prediction Markets traffic.
The promotion covers the biggest sporting and esports events of the season, including the FIFA World Cup 2026, Wimbledon, Formula 1, UFC Freedom 250, and many other major events. The promo runs from June 10 to July 20, 2026.
During the campaign, affiliates can increase their CPA payouts based on the volume of qualified FTDs they deliver. The more quality players a partner brings, the higher his rate and total earnings become.
Why join N1 Sport Promo?
Every major sporting event attracts new audiences to the betting vertical, and summer 2026 offers multiple powerful growth drivers for affiliates.
- Peak sports season.
The biggest sporting events of the year are perfect for scaling traffic and testing new funnels. - Growing payouts.
The more FTDs you generate, the higher your active CPA rate becomes. - Tier-1 GEOs.
The promo is available across Tier-1 markets with high potential and quality sports traffic.
N1 Partners team has compiled a guide covering key sporting events, June promotions, and expert recommendations for monetising Tier-1 sports traffic to help affiliates prepare for the upcoming sports season.
How does N1 Sport Promo work?
The mechanics are simple: the more quality FTDs an affiliate generates, the higher their CPA rate becomes.
SEO and PPC
Affiliates working with SEO and PPC traffic can increase their CPA rate with no limits.
Every 10 FTDs add an extra €50 to your current rate. There is no cap on CPA growth.
Example:
| FTD | Rate | Revenue |
| 1–10 | €300 | €3 000 |
| 11–20 | €350 | €3 500 |
| 21–30 | €400 | €4 000 |
| 31–40 | €450 | €4 500 |
FB, In-App, UAC, ASO, Email and SMS
A separate payout structure applies to affiliates working with Facebook, In-App, UAC, ASO, Email, and SMS traffic.
Every 30 FTDs increase your current CPA rate by €10. The maximum increase is €100 on top of the base rate.
Accordingly, the more successfully a campaign scales, the higher the final payout becomes.
Example:
| FTD | Rate | Revenue |
| 1–30 | €100 | €3 000 |
| 31–60 | €110 | €3 300 |
| 61–90 | €120 | €3 600 |
| 91–120 | €130 | €3 900 |
N1 Sport Promo terms
Registered N1 Partners affiliates are eligible to participate in N1 Sport Promo. Please contact your affiliate manager to join the promotion.
Not working with N1 Partners yet? Get in touch with the LeadGen team and join the promotion during the biggest sports period of the summer.
Main terms:
- Sports betting and Prediction Markets traffic is allowed.
- GEOs: Tier-1 (the list of available countries is provided by your manager).
- CAP: 50 FTDs at campaign launch.
- At least 60% of acquired players must place sports bets.
- Traffic to crash games must not exceed 30% of total volume.
- Incentivised traffic, fraud, and non-target GEOs are not eligible for the promotion.
- N1 Partners reserves the right to recalculate or cancel FTDs in cases of fraudulent activity or violations of the promotion terms.
- Payouts are processed according to the company’s standard payment schedule.
Detailed participation terms are available via the link.
Join N1 Sport Promo and turn the 2026 sports season into record-breaking results!
Join N1 Partners:
- 14+ casino and sportsbook brands with high Reg2Dep
- 10+ Tier-1 GEOs
- CPA up to €700 and RevShare up to 55% + NNCO for top partners
Be number one with N1!
The post Game On N1 Sport Promo Is Live appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
Novusbet and TeApuesto scale omnichannel betting in Peru with 1,300-shop network
Novusbet and Peruvian operator TeApuesto are expanding a large-scale omnichannel betting operation in Peru, Novusbet said on 11 June 2026 in a release from Nicosia, Cyprus. The supplier said the deployment links a retail network of more than 1,300 shops—each with at least two terminals—to online, mobile, self-service terminals and back-office operations.
Novusbet said the TeApuesto operation processes more than 3 million sports and virtual tickets every month. The company positioned the project as an example of growing convergence between retail and digital betting in Peru, where shops remain central but customer expectations are shifting toward faster access, mobile use and digital payment options.
According to Novusbet, the focus is “not only about allowing players to access the same brand through different channels” but “creating continuity across the full player journey: from registration and betting activity to payments, ticket management, account interaction, information access and customer support.”
The company also pointed to local payment habits as a driver for product development, citing mobile money transfer services Yape and Plin as widely used in Peru. Novusbet said it has enhanced self-service and “omniconnected solutions” with payment options aligned with local usage patterns.
Novusbet said it will exhibit at Peru Gaming Show 2026 on June 17–18 at the Centro de Exposiciones Jockey in Lima.
The post Novusbet and TeApuesto scale omnichannel betting in Peru with 1,300-shop network appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Game Development
ICONIC21 releases Soccer World Championship slot built around penalty shootouts
ICONIC21 has released Soccer World Championship, a new multiplayer-driven slot themed around penalty shootouts. The game runs on a 5×5 grid with 15 paylines.
The title’s core mechanic is a Penalty symbol that becomes an Expanding Wild and triggers a duel between a Striker and a Goalkeeper. Each carries a multiplier between 2x and 100x, with the duel outcome determining which remains on the reel. ICONIC21 said multiple Expanding Wilds on the same payline combine their multipliers into a single win.
The game includes two bonus modes. Three Goalkeeper Bonus symbols trigger a Bonus Game featuring frequent Penalty symbols, where multipliers from Expanding WILDs build a global multiplier applied to all wins. Three Striker Bonus symbols instead activate a Bonus Game where Expanding WILDs lock as Sticky WILDs until the end of the feature.
Edvardas Sadovskis, Chief Product Officer at ICONIC21, said: “Football is the one sport where a single moment can decide everything, and that is exactly the feeling we set out to build a slot around.
“The penalty duel puts that tension at the heart of the base game, and the two bonus modes give players genuinely different ways for the match to play out. It’s a title with an instantly recognisable hook, strong seasonal reference and the kind of standout mechanic that earns its place in any operator’s lobby.”
The post ICONIC21 releases Soccer World Championship slot built around penalty shootouts appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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