White Hat Gaming Takes PAM Live with Bally Casino Rhode Island

Deal sees landmark launch with provider in monopoly state

Leading iGaming platform provider White Hat Gaming has launched its PAM with Bally’s Corporation (NYSE: BALY) in Rhode Island, marking the company’s first casino state deployment with the operator.

Bally’s Corporation Rhode Island customers can now benefit from its casino product, powered by White Hat Gaming’s PAM.

The provider’s robust PAM has enabled the rapid deployment of several major content integrations. This demonstrates the exceptional flexibility and scalability of White Hat Gaming’s solution, which meets the most demanding requirements of operators across the United States and globally.

White Hat Gaming’s PAM provides a suite of services critical to operator success including CRM and marketing support, a proprietary cashier, diverse payment options, 24/7 managed services and a wide array of player protection tools.

In addition, White Hat Studios’ launches its content with Bally’s Corporation in Rhode Island with the ‘House of Brands’ taking its slots live in the seventh iCasino state, making it one of only two casino game suppliers live in all legal iCasino United States states.

“We’re thrilled to reinforce our strong partnership with Bally’s Corporation by taking our industry-leading PAM live in Rhode Island for Bally Casino,” the Chief Executive Officer for White Hat Gaming, Phil Gelvan, said. “This launch cements our position as Bally’s Corporation platform provider of choice across the United States.

“Our unique combination of rapid integration capabilities, player-centric wallet technology, turnkey services and proven content continues to underpin Bally’s Corporation’s success across states and its ambitious growth plans for the future.”

“Bally’s Corporation is committed to delivering best-in-class sports betting and iGaming products that thrill and captivate our players,” the Chief Executive Officer for Bally’s Corporation, Robeson Reeves, said. “We value innovation, service and reliability in our partners and White Hat Gaming consistently delivers across all three.

“The rapid integration of its feature-rich PAM and player-favourite content exemplifies why it has become a key partner across our national footprint. Together, we will continue rolling out market-leading entertainment products that position Bally’s Corporation as the preeminent omni-channel gaming provider in the United States.”