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Soft2Bet and iGaming Academy: training at scale with a commitment to excellence

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Partnering with iGaming Academy has enabled Soft2Bet to train its teams at scale and strengthen its commitment to regulatory compliance and excellence.

As an iGaming operator and supplier that works across a multitude of jurisdictions, Soft2Bet’s scale, reach and size (with more than 1,000 employees across four main sites) meant finding training solutions that answer multiple and varied needs was paramount.

Whether the training focused on compliance, responsible gambling, anti-money laundering or sporting integrity, the need for a centrally-located, comprehensive and scalable training solution that can be applied to all its teams led Soft2Bet to partner with iGaming Academy.

 

First project quickly expanded

The collaboration at first focused on compliance training for Soft2Bet’s operational teams, but quickly evolved into a company-wide approach. The ability of both Soft2Bet and iGaming Academy to quickly gauge the scale of the requirement has enabled the effective rollout of training to a vast international workforce.

Elisabeth Isaksson, Head of Regulatory and Compliance at Soft2Bet, says: “iGaming Academy’s training platform and courses not only facilitate multi-jurisdictional training whilst reducing repetitive learning, it also offers seamless support for policy uploads and additional training materials. This presents a significant advantage for a large, international and growing company, centralising all training materials in one accessible location to enhance employees’ learning experience and streamline the auditing process.”

Soft2Bet’s partnership with iGaming Academy is an example of its commitment to staff training at every level and of harnessing scale and reach by creating a centralised hub for compliance and regulatory matters.

Rebeka Mizzi, Commercial Director of iGaming Academy, added: “It’s a pleasure to work with such a renowned and exciting company. Soft2Bet’s commitment to staff development and training is visible in the way they’re utilising our platform to create a centralised knowledge hub for their entire business.

This goes beyond our industry courses with more and more teams adding their policies and training onto the system, giving their staff the support they need on an ongoing basis. With the system supporting their team leads to track learning analytics and identify knowledge gaps, it’s a testament to how they have not only partnered with us to conform with their compliance requirements, but to truly understand their staff and equip them with the knowledge to excel at their jobs and take the company to the next level.”

 

iGaming Academy’s Plug-in Solution

The partnership has also been strengthened by Soft2Bet’s use of iGaming Academy’s new AML and RG Plug-in Solution. This has enabled it to adapt, localise and tailor its training to “multiple jurisdictional requirements and having the option to complement the training with supporting policies through their Policy Hub,” adds Isaksson, “this has proven to be immensely effective for our organisation”.

By leveraging iGaming Academy’s comprehensive training solutions, Soft2Bet is reaping the benefits of a scalable, centralised and efficient platform that has empowered it to navigate the complexities of multi-jurisdictional training.

Compliance Updates

Incentive Games wins interim Pennsylvania gaming licence

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Incentive Games has been granted an interim gaming licence in Pennsylvania by the Pennsylvania Gaming Control Board, effective immediately. The approval allows the B2B supplier to offer its real-money gaming products to licensed operators in the state.

The Pennsylvania approval follows Incentive Games’ licensing in Michigan in 2025, as the company continues to expand across regulated North American markets.

Incentive Games said the Pennsylvania licence gives it access to one of the most established and competitive US iGaming markets, where compliance and player protection requirements are tightly enforced.

Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “Being granted an interim licence in Pennsylvania is a huge achievement for our business and a strong endorsement of our regulatory approach. It strengthens our position in North America and supports our ambition to grow through trusted partnerships in regulated markets. We look forward to working with operators in Pennsylvania to deliver high-quality real-money gaming experiences to their players.”

The post Incentive Games wins interim Pennsylvania gaming licence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Ahmed Baker Chief Commercial Officer at Incentive Games

Incentive Games Secures Interim Pennsylvania Gaming Licence

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Incentive Games, a leading B2B games provider, has been granted an interim gaming licence in Pennsylvania by the Pennsylvania Gaming Control Board. The approval, effective immediately, enables the company to offer its portfolio of real-money gaming products to licensed operators within the state.

This builds on Incentive Games’ earlier licensing success in Michigan in 2025 and continues its expansion across regulated North American markets. The Pennsylvania approval further reinforces the company’s focus on regulatory excellence, operational transparency and secure, responsible gaming practices as it scales its presence in the region.

Achieving a Pennsylvania licence opens access to one of the most established and competitive iGaming markets in the United States, where stringent standards govern compliance and player protection. Incentive Games’ approval reflects its ability to meet these expectations across multiple jurisdictions.

Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “Being granted an interim licence in Pennsylvania is a huge achievement for our business and a strong endorsement of our regulatory approach. It strengthens our position in North America and supports our ambition to grow through trusted partnerships in regulated markets. We look forward to working with operators in Pennsylvania to deliver high-quality real-money gaming experiences to their players.”

The post Incentive Games Secures Interim Pennsylvania Gaming Licence appeared first on Americas iGaming & Sports Betting News.

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Compliance Updates

KSA Files Over 4600 Reports Targeting Illegal Gambling Ads on Meta Platforms

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In April, the Dutch Gaming Authority (KSA) has filed over 4600 reports with Meta regarding illegal advertisements. Combating illegal gambling offerings is one of the KSA’s priorities. Special attention is paid by the KSA to the marketing practices of the gambling companies, which frequently advertise on social media such as Facebook and Instagram. Therefore, the KSA monitors the volume of illegal advertisements.

Illegal practices

Illegal gambling providers place many advertisements on social media. In doing so, they use names and logos of well-known Dutch athletes and major brands to enhance their credibility. It is often difficult for consumers to determine whether a gambling provider holds a license. To protect consumers, the KSA therefore makes a strong effort to combat online advertising by illegal providers. The KSA does this, among other measures, by filing reports with major media companies more frequently.

Cooperation in alliance

To tackle illegal providers on social media, the KSA works closely with various companies and organisations. During a recent meeting of the alliance, current knowledge, trends and insights were shared. Advertising on social media was a key topic, as these platforms reach a large number of people.

The working group also discussed how companies can protect their trademarks and held a brainstorming session on what else is needed to tackle illegal providers on social media. The KSA will use the outcomes of the meeting in the coming period to take even better action.

Frustrating infrastructure

In the Netherlands, online gambling is only permitted with licensed providers. The KSA’s approach to illegal offerings ranges from imposing fines to disrupting the infrastructure used by illegal providers. The online world, and social media in particular, plays a major role within this infrastructure.

The post KSA Files Over 4600 Reports Targeting Illegal Gambling Ads on Meta Platforms appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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