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SGG Media & Pro League Network Announce Social Media Sports Partnership

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SGG Media will use its extensive network of two-thousand sports micro-influencer content creators and 60 million sports fan followers to create impactful and memorable social media marketing c ampaigns for Pro League Network’s roster of unique sports content.

Pro League Network (PLN) is the leading sports media and entertainment company producing fun, unique sports optimized for wagering. PLN launched in 2022 with a vision to create a new type of sports entertainment, combining a diverse range of sports with social media creators to provide a unique watch’n’wager betting experience.

PNL’s portfolio of sports features some of the viral sports competitions in the world, including the World Putting League, CarJitsu Championship, SlapFIGHT Championships and the highly anticipated streetball 3×3 league str33t, produced in partnership with Kevin Garnett and Big Ticket sports.

PLN’s sports are now available for wagering by many leading sportsbooks, including DraftKings, bet365, and Betfred, in the U.S. and internationally.

“Many of Pro League Network’s events offer legal wagering our targeted micro-influencer social media sports fan audience may find interesting and entertaining” says Troy Paul – SGG Media CEO. “The sports offered may be something you have never seen before, but they are compelling, and you can’t turn away once these events start streaming!”

Mike Salvaris & Bill Yucatonis – Pro League Network Co-Founders said “Pro League Network’s goal is to introduce fun, live, betable, professional sports events to a new generation of players. These types of sports are fun for groups of fans to stream and watch in their own physical and on-line communities.”

“We aim to modernize sports entertainment by capitalizing on the exploding live streaming sports wagering market. SGG Media ’s experience in social media, excellent portfolio of highly engaged micro-influencer content creators, and unique approach to marketing are leading this new chapter in the history of alternative sports” says Troy Paul – SGG Media CEO .

Andreas Larsson Casino Manager for Entain

Spinomenal content goes live in Estonia via Entain NCE brands

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Spinomenal has expanded its presence in Estonia through a new content partnership with Entain NCE (Entain North and Central Europe).

Under the agreement, Entain NCE’s Estonia-facing brands Ninja Casino and Boost Casino will offer Spinomenal titles via Light & Wonder’s OpenGaming™ platform. Games cited by the company as now available include Majestic King, Demi Gods V and Fairytale Beauties 2.

The deal extends Spinomenal’s wider commercial relationship with Entain across regulated European markets, with the Estonia rollout delivered through Entain NCE’s regional operation.

Yossi Shayovits, Head of Business Development for Spinomenal, said: “Entain is one of the most influential groups in the global gaming industry, and expanding our presence with them in Estonia demonstrates the quality of our content. This is an important part of a broader, evolving relationship across different markets, and we look forward to what’s to come.”

Andreas Larsson, Casino Manager for Entain, added: “Time and time again, Spinomenal knows what it takes to create content that our players genuinely love. Estonia marks the next chapter in a highly productive partnership that we expect will deliver strong results.”

The post Spinomenal content goes live in Estonia via Entain NCE brands appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Central Europe

Habanero goes live on Favbet Romania

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Deal adds Habanero’s slots and table games to Favbet.ro as the supplier targets further growth in CEE regulated markets.

Habanero has gone live with Favbet Romania, rolling out its slots and table games portfolio on the operator’s locally focused platform in Romania’s regulated online market.

Under the agreement, Favbet Romania players gain access to Habanero’s full catalogue. The companies positioned the launch as part of Habanero’s wider push to add regulated operator partners across Central and Eastern Europe.

Toni Karapetrov, Head of Corporate Communications at Habanero, said: “Favbet Romania is a well-respected brand in Europe and exactly the kind of partner we look to work with as we deepen our presence in the market. Romania players have a strong appetite for our content and we are confident our games will resonate well with their audience.

“Romania is an important market for us, and going live with this operator is another strong step in our continued European expansion across high-growth regulated markets.”

Cristian Sapovici, Head of Casino, Favbet Romania, said: “The collaboration between Favbet Romania and Habanero has been strong from the very beginning, and this co-branded collaboration agreement marks an important step in strengthening our strategic partnership.

“Our shared objective is to deliver a more integrated gaming experience for players in Romania, supported by consistent visibility, dedicated campaigns, and a stronger presence of Habanero content within the Favbet.ro ecosystem.”

Habanero said it is now live in 22 European regulated markets, and counts operators including Entain, Sisal and Betway among its partners.

The post Habanero goes live on Favbet Romania appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Allen Terleto VP Global Partners and Ecosystem at Cockroach Labs

Continent 8 launches managed CockroachDB service for global iGaming infrastructure

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Continent 8 Technologies, a leading provider of managed IT solutions for the global iGaming and online sports betting industry, today announced the launch of its fully managed CockroachDB service. The offering expands Continent 8’s portfolio across AWS Outposts, hybrid cloud, and Kubernetes environments including AWS EKS – enabling operators and suppliers to deploy distributed, highly resilient data infrastructure.

The iGaming industry is entering a new phase defined by rapid scale, real-time player interactions, and increasingly complex regulatory requirements. Operators must support high-throughput transactional workloads across regulated markets while adhering to strict data sovereignty and compliance mandates – from the U.S. in each individual regulated state to country-specific regulations worldwide. At the same time, traditional monolithic databases are being pushed beyond their limits, struggling to scale dynamically and operate consistently across modern, distributed environments.

CockroachDB’s cloud-agnostic and PostgreSQL-compatible distributed architecture directly addresses these challenges by enabling strongly consistent transactions across regions and hybrid deployments. This allows operators to operate across markets while maintaining strict control over where data resides and how it is managed. Combined with Continent 8’s global footprint – spanning more than 100 locations across the globe in regulated jurisdictions – the service provides a foundation for deploying infrastructure closer to players without compromising compliance or performance.

“Continent 8 has always focused on delivering infrastructure that meets the unique demands of the iGaming industry – where performance, compliance, and uptime are non-negotiable,” said David Brace, Chief Alliance & Partnership Officer, AWS, at Continent 8 Technologies. “As our customers grow across regulated markets, the database becomes a critical component. Our managed CockroachDB service provides the consistency, resilience, and deployment flexibility required to support that growth.”

As operators scale into new markets and adopt hybrid deployment models spanning on-premises, cloud, and edge environments, the need for integrated, multi-region infrastructure continues to grow. By incorporating CockroachDB into its portfolio of hosting, cloud, connectivity, and cybersecurity solutions, Continent 8 delivers a unified platform designed to simplify operations while supporting massive scale in regulated environments.

“Partnerships like this are critical as operators move toward more integrated, ecosystem-driven infrastructure models,” said Allen Terleto, VP Global Partners and Ecosystem at Cockroach Labs. “By combining Continent 8’s managed services and AWS expertise with CockroachDB’s distributed SQL capabilities, we’re enabling customers to build and operate modern applications across hybrid environments with greater flexibility and control. It also strengthens the broader ISV ecosystem supporting iGaming, making it easier to bring new services to market on a data platform that can scale with the evolving demands of the industry.”

The post Continent 8 launches managed CockroachDB service for global iGaming infrastructure appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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