partnerships
SGG Media & Pro League Network Announce Social Media Sports Partnership
SGG Media will use its extensive network of two-thousand sports micro-influencer content creators and 60 million sports fan followers to create impactful and memorable social media marketing c ampaigns for Pro League Network’s roster of unique sports content.
Pro League Network (PLN) is the leading sports media and entertainment company producing fun, unique sports optimized for wagering. PLN launched in 2022 with a vision to create a new type of sports entertainment, combining a diverse range of sports with social media creators to provide a unique watch’n’wager betting experience.
PNL’s portfolio of sports features some of the viral sports competitions in the world, including the World Putting League, CarJitsu Championship, SlapFIGHT Championships and the highly anticipated streetball 3×3 league str33t, produced in partnership with Kevin Garnett and Big Ticket sports.
PLN’s sports are now available for wagering by many leading sportsbooks, including DraftKings, bet365, and Betfred, in the U.S. and internationally.
“Many of Pro League Network’s events offer legal wagering our targeted micro-influencer social media sports fan audience may find interesting and entertaining” says Troy Paul – SGG Media CEO. “The sports offered may be something you have never seen before, but they are compelling, and you can’t turn away once these events start streaming!”
Mike Salvaris & Bill Yucatonis – Pro League Network Co-Founders said “Pro League Network’s goal is to introduce fun, live, betable, professional sports events to a new generation of players. These types of sports are fun for groups of fans to stream and watch in their own physical and on-line communities.”
“We aim to modernize sports entertainment by capitalizing on the exploding live streaming sports wagering market. SGG Media ’s experience in social media, excellent portfolio of highly engaged micro-influencer content creators, and unique approach to marketing are leading this new chapter in the history of alternative sports” says Troy Paul – SGG Media CEO .
The supplier says the partnership supports the club and aligns with its growing focus on sports betting via its Sportsbook platform.
EGT Digital has signed a sponsorship partnership with Bulgarian football club CSKA Sofia, with the companies positioning the deal as a long-term collaboration.
“Sport has the unique ability to unite communities, inspire future generations, and create opportunities for personal growth,” said Vladimir Dokov, CEO of EGT Digital. “Our partnership with CSKA Sofia reflects our long-term commitment to supporting initiatives that have a meaningful impact. We are proud to stand behind a club with such a rich history and strong dedication to developing talent.”
Vangel Vangelov, CEO of CSKA, said: “Partnering with an internationally recognized brand like EGT Digital is a strategic opportunity that will support CSKA’s continued development and help us achieve our long-term objectives. It is also a testament to the club’s importance in society and its role as a true social phenomenon. We are delighted to welcome EGT Digital as a partner that shares our vision for a sustainable, long-term collaboration in support of such a socially significant sector as sport.”
EGT Digital also tied the sponsorship to its sportsbook business, citing its Sportsbook platform as part of the company’s growing presence in the sports sector. The supplier said the product is designed for operators and offers technology-led features, coverage and customization options.
Financial terms, contract length, and sponsorship asset details were not disclosed.
The post EGT Digital signs sponsorship deal with CSKA Sofia appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
REEVO has announced a new partnership with Amigo Gaming, a Barcelona-based slot provider recognised for delivering immersive and high-performing gaming experiences across international markets. This collaboration further strengthens REEVO’s aggregation ecosystem, expanding its portfolio with a wide range of engaging content designed to drive player retention and operator growth.
Through this partnership, Amigo Gaming’s portfolio is now available on the REEVO aggregation platform, providing operators seamless access to more than 150 certified titles through a single and efficient integration. The addition of Amigo Gaming reinforces REEVO’s commitment to continuously expanding its platform with diverse, engaging, and globally proven content.
For REEVO, this partnership reflects its ongoing strategy to collaborate with innovative and fast-growing studios that enhance the value and performance of its aggregation platform.
Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with Amigo Gaming is an exciting step forward for REEVO as we continue to strengthen our aggregation platform with engaging and high-performing content. Amigo Gaming has built a strong portfolio with a clear focus on player experience, creativity, and consistency, which aligns perfectly with our vision at REEVO. We are focused on building an ecosystem that helps operators stand out, and this partnership adds even more depth and variety to the content available through our platform.”
Alice Carraro, Senior Account Manager at Amigo Gaming, said: “At the end of the day, a great game is only as good as the platform hosting it, and that’s why working with REEVO feels so right. We pour a lot of energy into making our slots distinct, reliable, and genuinely fun to play, but REEVO has the seamless network needed to get them in front of the right audience. It’s the perfect match: we bring the engaging content players love, and they provide the smooth, hassle-free integration that operators appreciate. We’re really excited to grow together.”
The post REEVO Announces New Partnership with Amigo Gaming appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
NetBet has bolstered its content offering with a new partnership with Kalamba Games, facilitated via Relax’s Silver Bullet aggregation platform.
As part of this agreement, a range of Kalamba Games’ slot titles will be made available to NetBet players. This integration allows seamless access to high-performing content, combining innovative mechanics with proven revenue-driving features.
Over the past ten years, Kalamba Games has built a reputation for creating titles that balance entertainment with strong commercial performance. Its focus on game design innovation and player retention has positioned it as a valuable addition to any operator’s portfolio.
NetBet users will soon be able to explore Kalamba Games’ diverse catalogue, including Piggy Bank Plunder Hold and Win, Carnival Express 7s and Emerald Glory 7s. These titles will add a new dimension to their extensive and easily accessible library.
Claudia Georgevici, PR Manager at NetBet, said: “Partnering with Kalamba Games means we can further strengthen our content offering with innovative and high-performing titles. Kalamba’s ability to merge social casino elements with real-money gameplay creates a unique player experience that aligns perfectly with our strategies.”
Giovanna Calà, Head of Business Development at Kalamba Games, said: “Collaborating with NetBet gives us the opportunity to expand our reach, and bring our games to a broader audience. NetBet’s strong brand and international presence make them an excellent partner, and we’re excited to see our titles resonate with their players.”
The post NetBet Enters into Partnership with Kalamba Games appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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