partnerships
SGG Media & Pro League Network Announce Social Media Sports Partnership
SGG Media will use its extensive network of two-thousand sports micro-influencer content creators and 60 million sports fan followers to create impactful and memorable social media marketing c ampaigns for Pro League Network’s roster of unique sports content.
Pro League Network (PLN) is the leading sports media and entertainment company producing fun, unique sports optimized for wagering. PLN launched in 2022 with a vision to create a new type of sports entertainment, combining a diverse range of sports with social media creators to provide a unique watch’n’wager betting experience.
PNL’s portfolio of sports features some of the viral sports competitions in the world, including the World Putting League, CarJitsu Championship, SlapFIGHT Championships and the highly anticipated streetball 3×3 league str33t, produced in partnership with Kevin Garnett and Big Ticket sports.
PLN’s sports are now available for wagering by many leading sportsbooks, including DraftKings, bet365, and Betfred, in the U.S. and internationally.
“Many of Pro League Network’s events offer legal wagering our targeted micro-influencer social media sports fan audience may find interesting and entertaining” says Troy Paul – SGG Media CEO. “The sports offered may be something you have never seen before, but they are compelling, and you can’t turn away once these events start streaming!”
Mike Salvaris & Bill Yucatonis – Pro League Network Co-Founders said “Pro League Network’s goal is to introduce fun, live, betable, professional sports events to a new generation of players. These types of sports are fun for groups of fans to stream and watch in their own physical and on-line communities.”
“We aim to modernize sports entertainment by capitalizing on the exploding live streaming sports wagering market. SGG Media ’s experience in social media, excellent portfolio of highly engaged micro-influencer content creators, and unique approach to marketing are leading this new chapter in the history of alternative sports” says Troy Paul – SGG Media CEO .
ATG
ATG Casino goes live with Fantasma Games slots via EveryMatrix in Sweden
ATG Casino has gone live in Sweden with slots from Fantasma Games via EveryMatrix, extending an earlier agreement to integrate aggregated content from the supplier.
ATG’s Swedish customers now have access to Fantasma titles including Explosive Banana X, Thundra Hydra Coins Max and Mission Coinplete, among others. Fantasma Games is part of the EveryMatrix Group.
The rollout includes EngageSuite Jackpots. EveryMatrix said the product uses real-time, customisable in-game widgets and allows operators to configure up to four jackpots per game without impacting base bets, with built-in simulation tools to estimate win frequency.
Carl Gatt Baldacchino, Account Management Casino, EveryMatrix, said: “Expanding the ATG® Casino deal with Fantasma Games titles was the natural next step of our partnership. By combining our aggregated and in-house content with our premium jackpot solution, ATG® will deliver a more engaging and differentiated experience to its players.”
Jan Sonnevi, Head of Casino, ATG, said: “Partnering with EveryMatrix has allowed us to introduce high-quality content and innovative engagement features to our players. We already saw how successful these additions were thanks to the record-breaking win registered by one of our players in January.” EveryMatrix noted ATG previously recorded a 1.4 million MEGA Jackpot win earlier this year using EngageSuite Jackpots.
The post ATG Casino goes live with Fantasma Games slots via EveryMatrix in Sweden appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
casino games
Playson signs Mohegan Digital deal for Ontario launch via PlayFallsview.com
Playson has signed a content partnership with Mohegan Digital to launch its online casino games in Ontario via PlayFallsview.com, with go-live expected in early Q2 2026.
Under the agreement, PlayFallsview.com—Mohegan Digital’s online casino brand in Ontario—will add a selection of Playson titles. Games named in the announcement include Coin Strike: Hold and Win, Diamonds Power XXL: Hold and Win and 4 Pots Riches: Hold and Win.
The rollout will be delivered through Light & Wonder’s platform, which the companies said will support integration and content distribution in the regulated market.
Conor Jenner, Senior Sales Manager at Playson, said: “Fallsview is an iconic entertainment destination and a fantastic partner for us as we continue to grow our presence in Ontario.
“Launching through our long-term partners Light & Wonder allows us to deliver our most engaging titles efficiently and at scale. We’re excited to bring our popular content to Fallsview’s players and build a strong relationship together.”
Rich Roberts, President of Mohegan Digital, said: “Playson’s portfolio provides popular and in-demand additions to offerings on Play Fallsview.
“Through this collaboration, we look forward to impressive production value with gameplay that is sure to resonate with players. Playson is a premier supplier with experience in regulated markets that aligns seamlessly with our approach to digital growth in Ontario.”
The post Playson signs Mohegan Digital deal for Ontario launch via PlayFallsview.com appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
aggregation
Peter & Sons signs Relum deal to widen distribution via aggregator
Peter & Sons has partnered with Relum to expand distribution for its slots portfolio through Relum’s aggregation platform.
Under the agreement, Peter & Sons’ games will be integrated into Relum’s ecosystem. Relum said its platform offers access to more than 20,000 games from over 360 providers and supports operator tools including jackpots, free spins and tournaments via a single API and unified back office.
Yann Bautista, Founder and Commercial Director at Peter & Sons, said: “Relum offers a highly flexible and well-structured platform that brings together content and engagement in a meaningful way. For us, it’s about placing our games in environments where they can perform and connect with players. This partnership gives us another strong route to market as we continue to expand our global footprint.”
Anna Kiselova, Head of International Relations at Relum, said: “We are excited to welcome Peter & Sons to our platform. Their games bring a distinctive artistic approach and engaging mechanics that complement the diversity of our aggregation offering. Together, we aim to provide operators with high-quality content that enhances player experience and drives performance across our network.”
The post Peter & Sons signs Relum deal to widen distribution via aggregator appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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