partnerships
SGG Media & Pro League Network Announce Social Media Sports Partnership
SGG Media will use its extensive network of two-thousand sports micro-influencer content creators and 60 million sports fan followers to create impactful and memorable social media marketing c ampaigns for Pro League Network’s roster of unique sports content.
Pro League Network (PLN) is the leading sports media and entertainment company producing fun, unique sports optimized for wagering. PLN launched in 2022 with a vision to create a new type of sports entertainment, combining a diverse range of sports with social media creators to provide a unique watch’n’wager betting experience.
PNL’s portfolio of sports features some of the viral sports competitions in the world, including the World Putting League, CarJitsu Championship, SlapFIGHT Championships and the highly anticipated streetball 3×3 league str33t, produced in partnership with Kevin Garnett and Big Ticket sports.
PLN’s sports are now available for wagering by many leading sportsbooks, including DraftKings, bet365, and Betfred, in the U.S. and internationally.
“Many of Pro League Network’s events offer legal wagering our targeted micro-influencer social media sports fan audience may find interesting and entertaining” says Troy Paul – SGG Media CEO. “The sports offered may be something you have never seen before, but they are compelling, and you can’t turn away once these events start streaming!”
Mike Salvaris & Bill Yucatonis – Pro League Network Co-Founders said “Pro League Network’s goal is to introduce fun, live, betable, professional sports events to a new generation of players. These types of sports are fun for groups of fans to stream and watch in their own physical and on-line communities.”
“We aim to modernize sports entertainment by capitalizing on the exploding live streaming sports wagering market. SGG Media ’s experience in social media, excellent portfolio of highly engaged micro-influencer content creators, and unique approach to marketing are leading this new chapter in the history of alternative sports” says Troy Paul – SGG Media CEO .
EGT Digital
EGT Digital rolls out Bell Link and Clover Chance jackpots with Superbet Greece
Shining Crown Bell Link and 40 Super Fruits Clover Chance are among the first titles added to Superbet’s Greek casino offering
EGT Digital has expanded its collaboration with Superbet in Greece, rolling out a selection of its jackpot titles on the operator’s local platform.
The launch includes games from EGT Digital’s Bell Link and Clover Chance jackpot systems. The supplier said early additions include Shining Crown Bell Link and 40 Super Fruits Clover Chance.
“Greece remains one of the key markets in our regional strategy, and partnering with Superbet is an important step in further strengthening our presence in the market,” said Tsvetomira Drumeva, Sales Director at EGT Digital. “Superbet has built a strong commercial brand thanks to its focus on user experience and quality entertainment, which makes this collaboration a natural fit for both companies. We are confident that our Bell Link and Clover Chance titles will resonate strongly with their audience and deliver excellent results.”
“Partnering with EGT Digital, one of the fastest-growing casino content in our region, represents another important step in Superbet Greece’s strategy to continuously enhance our digital entertainment offering. Through this collaboration, we are able to provide our customers with access to innovative, high-performing content that resonates strongly with their preferences,” said Stathis Leontaritis, Casino Lead at Superbet Greece.
EGT Digital said the Superbet deal further expands the availability of its jackpot content in the Greek market, as it continues to build distribution for its recognisable titles locally.
The post EGT Digital rolls out Bell Link and Clover Chance jackpots with Superbet Greece appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Canada
Gaming Corps goes live with OLG iCasino in Ontario
Gaming Corps has launched its casino game portfolio with Ontario Lottery and Gaming Corporation (OLG) in Ontario, bringing a selection of the Swedish studio’s titles to OLG’s digital casino audience.
The rollout includes football-themed games timed to the summer football calendar. Titles going live with OLG include Goals to Glory: Football Fever, Penalty Champion: Goals to Glory, and Goals to Glory: Instant Blitz, part of Gaming Corps’ Instant Blitz series.
OLG is a provincial crown agency that has operated in Ontario since 1975, with responsibilities spanning land-based gaming facilities, province-wide lottery games, internet gaming, bingo, and electronic gaming products at Charitable Gaming Centres.
Graham Greensmith, Chief Commercial Officer at Gaming Corps, said: “Launching with OLG gives Gaming Corps outstanding visibility in one of the most exciting regulated markets in North America. The timing could not be better. As global football moves into focus, we are bringing OLG a fantastic line-up that speaks directly to the moment, while also introducing some of our most recognisable titles, mechanics and characters.”
Ian Shelswell, Director, iCasino Product, Partnerships & Development at OLG, added: “OLG is always looking to bring high-quality content to our players, and Gaming Corps’ portfolio adds further variety to our iCasino offering at an exciting time in the sporting calendar. The combination of football-themed releases, instant win content, recognisable slot franchises and engaging game mechanics makes this a strong addition to our casino catalogue. We are pleased to welcome Gaming Corps to OLG and look forward to developing the partnership.”
The post Gaming Corps goes live with OLG iCasino in Ontario appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
action-sports
Stake names Nyjah Huston as its first global skateboarding ambassador
Stake has named skateboarder Nyjah Huston as its first global skateboarding ambassador, with the partnership starting in June 2026 ahead of this summer’s X Games Summer League Championship.
The company said the deal is its first ambassador role with a skateboarder and builds on its existing partnerships with X Games and Street League Skateboarding.
Akhil Sarin, Chief Marketing Officer at Stake, said: “Stake is proud to be home to many world-class and iconic athletes in their respective sports. Adding Nyjah Huston, a true legend of skateboarding, to the Stake family is something we are really excited about.
“We take enormous pride in the calibre of superstars on our roster, and with that comes a genuine responsibility and passion to shine a spotlight on the sports they represent and help elevate them to new audiences. Nyjah is a perfect embodiment of that commitment – a true icon who has done as much as anyone to bring skateboarding to the world stage.
“At Stake, we’ve always been drawn to sports that are dynamic, high impact and entertaining – the kind that resonate with our community in a real way. Skateboarding is a brilliant example of that, and as a brand we’re excited to keep exploring and championing sports that reflect those values.
“This partnership further cements our position as the only casino and sportsbook brand within the action sports ecosystem, and there’s a lot more to come.
“Nyjah embodies so many qualities which perfectly align with Stake as a brand, and we can’t wait to begin working together in what is set to be an exciting partnership for our followers.”
Huston said: “It’s a great sign to see a company like Stake investing into X Games, action sports athletes and skateboarding. I’ve always thought contest skating needs to get eyes on it, and brands like Stake being involved is a step in the right direction.
“I’m stoked to be working with them, and I have a feeling we’re going to do some epic things together.”
The post Stake names Nyjah Huston as its first global skateboarding ambassador appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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