The new Promotional Markets add substitution-enabled player props designed to transfer bets to replacement players during a match.

Sporting Risk has expanded its Promotional Markets suite with a new set of SureSub player prop markets, distributed via the Sportradar Unified Odds Feed.

The company said SureSub is designed to extend eligible player prop bets beyond substitutions by automatically transferring selections to the replacement player. Sporting Risk added that operators can customise the feature, including its branding and name, to fit their sportsbook UX.

Sporting Risk positioned the release as part of its wider Promotional Markets portfolio, which it said includes products such as 2Up and other enhanced settlement mechanics aimed at helping operators differentiate without relying on bonuses, free bets or price-led promotions.

Andy Phillips, Chief Business Development Officer at Sporting Risk, said: “Operators are constantly looking for new ways to stand out in increasingly competitive markets. Promotional Markets do exactly that. They give operators a differentiated betting experience that keeps customers engaged throughout the match, without relying on bonuses or free bet campaigns. SureSub is a natural addition to that portfolio. It’s a mechanic customers already understand, but we’ve expanded it across a much broader range of player prop markets. Combined with our distribution through Sportradar, operators can now roll out SureSub at a scale that simply hasn’t been possible before.”

Sporting Risk said the product can be delivered directly or through the Sportradar Unified Odds Feed, with deployment designed to work across existing sportsbook infrastructure and scale across multiple competitions and leagues.

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Jumio, the leading provider of AI-powered identity intelligence, has partnered with BOYLE Sports, Ireland’s largest independently owned bookmaker, to deliver a faster, safer, and more seamless onboarding experience for players across the UK and Ireland.

BOYLE Sports is using Jumio’s Identity Verification and Doc Proof solutions to automatically and rapidly verify new players’ identities during onboarding. Jumio’s AI-powered checks enable BOYLE Sports to verify customers’ identities while supporting a smoother, more efficient onboarding journey, helping the company manage compliance requirements, and maintaining the high levels of customer trust and assurance needed in online gaming.

Ireland recently overhauled its gaming framework with the passing of the Gambling Regulation Act 2024, which placed additional requirements on operators to balance customer experience, fraud prevention and regulatory readiness. Jumio helps BOYLE Sports and other operators to comply with new Gambling Regulatory Authority of Ireland (GRAI) mandates, by streamlining player verification workflows and providing robust, automated AML screening.

“BOYLE Sports is committed to putting customers first, and that starts with making onboarding as simple, secure and reliable as possible. Jumio gives us a more advanced identity verification experience, with AI-powered checks that help us protect our customers and our business. We have already seen higher automatic verification rates, which not only improves the customer onboarding experience, but also reduces our operating costs by minimising the need for manual checks,” said Gareth Mok, director of operational compliance at BOYLE Sports.

“Gaming operators are being asked to move faster, protect players better and meet new GRAI compliance expectations all at once. We know that a strong onboarding experience is not just about speed – it’s about building trust from the first interaction. We are proud to support BOYLE Sports as it continues to raise the bar for safe, customer-first gaming across the UK and Ireland,” said Mike Nawrocki, chief revenue officer at Jumio.

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PhilWeb Corporation has announced an exclusive partnership with Pragmatic Play that will enable licensed gaming operators in the Philippines to utilise international ecosystem partner Pragmatic Play’s gaming services through PhilWeb. The partnership represents a significant expansion of PhilWeb’s technology-enabled gaming services business and further strengthens its position as a trusted technology and commercial partner for licensed gaming operators in the Philippines.

Under the arrangement, PhilWeb provides hosted services through remote technology infrastructure and API-enabled integration, enabling operators to efficiently make available a broad portfolio of gaming offerings to their end users, subject to applicable regulatory approvals and contractual arrangements, within the third quarter of 2026.

“This partnership represents an important milestone in PhilWeb’s long-term strategy of expanding its technology-enabled gaming services business. By collaborating with one of the industry’s leading international gaming services providers, we are positioned to broaden our commercial relationships with licensed operators while creating a scalable and recurring revenue stream through technology-enabled services,” said Edgar Brian K. Ng, President of PhilWeb.

Pragmatic Play is already utilised by a substantial majority of online gaming platforms licensed to operate in the Philippines. PhilWeb expects the exclusive commercial arrangement to strengthen its existing operator relationships while creating opportunities for further growth as additional operators adopt the hosted gaming services available through the partnership.

The partnership also establishes a platform for PhilWeb to pursue additional collaborations with international gaming services providers, supporting its objective of building a diversified portfolio of technology-enabled offerings for the regulated Philippine gaming market.

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