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Playson invests in talented workforce with trio of promotions
Michael Tadross, Christos Zoulianitis and Martyna Scieszka set to lead respective units for award-winning provider
Playson, the fast-growing digital entertainment supplier, has revamped its corporate strategy with three internal promotions that align with the company’s ambitious business plans.
Michael Tadross, who has been with Playson for over six years, has been promoted to Director of Account Management. His new role will see him take even greater strategic leadership of the Account Management department and influence its further advancement.
Christos Zoulianitis has been promoted to Director of Market Strategy. His responsibilities now include developing and executing the company’s overall business strategy, introducing a new commercial approach that will secure market growth and brand exposure to all key focus markets.
Having started as an Account Manager in 2018, this is Zoulianitis’ third internal promotion at Playson, previously working under Head of Partnerships, showcasing his ability to communicate the organisation’s strategic vision and objectives by coordinating and evaluating strategic plans and initiatives.
Martyna Scieszka is now Head of Compliance following a strong performance since joining Playson just 14 months ago, providing the confidence for the studio she is ready to embrace additional responsibilities in a more senior role. Scieszka will spearhead Playson’s Compliance unit, fostering a culture of excellence as the company looks to extend its reach across regulated markets worldwide.
The latest promotions demonstrate the superior talent of Playson’s wider team and the company’s ongoing commitment to delivering career progression for its people, following the announcement of Vsevolod Lapin’s move to Deputy CEO last month.
Michael Tadross, Director of Account Management at Playson, said: “I am really excited to get started in my new role here at Playson.
“We have a unified team of experienced Account Managers and, as we continue to pursue our goal of expansion within regulated markets, I’m thrilled to further lead the team in facilitating Playson’s continued growth through striving to provide a first-class experience to our valued business partners.”
Christos Zoulianitis Director of Market Strategy at Playson, said: “For one of the long-serving members of the Playson team, I am delighted to be recognised with my promotion to Director of Market Strategy.
“Throughout my tenure we have experienced some good times and other more challenging ones, but with a clear vision in place coinciding with our ambitious growth plans, I am confident we can reach our goals.”
Martyna Scieszka, Head of Compliance at Playson, said: “Having worked in the iGaming industry for over a decade now, it’s great to now use my experience to enhance the compliance team at Playson.
“Our enhanced growth strategy is rapidly taking shape and I hope we can continue to secure some exciting licences.”
Alex Ivshin, CEO at Playson, said: “It brings us great pleasure make promotions from within the company. Michael, Christos and Martyna thoroughly deserve their new positions within Playson’s senior team.
“All three have demonstrated all the characteristics that we look for in our senior team as we continue to build and reach our goals. It’s great to know we have their experience and leadership.”
GCGRA
South African expat wins AED 5m in The UAE Lottery’s Wednesday Lucky Day draw
A 39-year-old South African expat, Branden Tekram, has won AED 5 million in The UAE Lottery’s Lucky Day draw, according to the operator. The company said the win marks “the first time the second prize has been won on a Wednesday draw since its recent introduction.”
Tekram said he discovered the result while checking email. “It’s still overwhelming and unbelievable. I don’t know how to explain it. I mean, I’m a millionaire in Dubai,” he said. He added that he told his wife at home and they “sat there in disbelief.”
The winner said the family plans to take a staged approach to using the money, including funding a prototype linked to a patent application his wife is working on, and potentially moving into a villa. He also said the win could help them access additional support for their son.
The operator said it has awarded more than AED 300 million in prizes to more than 340,000 winners across its portfolio, including Lucky Day, Scratch Cards, and E-Instants. Lucky Day draws run every Wednesday and Saturday, with prizes including the AED 30 million grand prize and AED 5 million second prize. The company said all games are regulated by the General Commercial Gaming Regulatory Authority (GCGRA).
The post South African expat wins AED 5m in The UAE Lottery’s Wednesday Lucky Day draw appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
game release
Spinomenal adds Desperado Drifter Hold & Hit 3×3 to slot portfolio
Spinomenal has released The Desperado Drifter Hold & Hit 3×3, the latest addition to its Hold & Hit portfolio.
The Western-themed slot uses a 3×3 bonus grid and features a Wild symbol (a bag of gems) that substitutes for all symbols except Bonus and Bonus Collect. Bonus coins land on reels one and three, while the Bonus Collect coin lands on reel two.
When Bonus Collect lands alongside one or more Bonus symbols, the game triggers an Instant Win Feature that collects the values and adds them directly to the player’s balance. The same symbol combination also starts the Bonus Game, with triggering symbols locked in place and three spins awarded initially.
During the Bonus Game, only Bonus and Bonus Collect symbols can appear. Spins can apply multipliers of x1, x2, x5, x7, x10 and x15, and the feature includes jackpots set at Mini (x25 total bet), Minor (x50 total bet), Major (x150 total bet) and Grand (x5,000 total bet) for filling all nine positions. The spin counter resets each time a new symbol lands.
Spinomenal CO-CEO, Omer Henya, commented: “The Desperado Drifter Hold & Hit 3×3 gives players the chance to join a high-stakes Wild West adventure. Smart visuals, nail-biting gameplay and a four-tier jackpot peaking at x5,000 make this a title that will keep players coming back for more.”
The post Spinomenal adds Desperado Drifter Hold & Hit 3×3 to slot portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Affiliate Succes
Kwiff appoints RavenTrack as primary affiliate tracking provider
Kwiff has appointed RavenTrack as its primary affiliate tracking provider, as the sports betting operator looks to strengthen oversight and reporting across its affiliate channel.
The companies said the partnership will see Kwiff integrate RavenTrack’s platform-as-a-service tracking technology to support “greater transparency, accuracy, and efficiency” for its affiliate programme.
Kate Scowen, sales and growth manager at RavenTrack, said: “From our very first conversation, it was clear that Kwiff were looking for more than just a tracking platform, they needed a partner who could genuinely match their ambition and long-term strategic vision. We’re truly grateful that Kwiff chose RavenTrack in what was a highly competitive process, and I’m personally proud to have helped bring the partnership together.”
Jack Milner, campaign manager at Kwiff, added: “RavenTrack came highly recommended and with a strong track record within the iGaming sphere. We have enjoyed a fantastic start, working with their brilliant and incredibly helpful team and I look forward to a long and fruitful partnership together.”
Kwiff said the move supports its ongoing expansion across the UK and international markets, and that RavenTrack will provide infrastructure to manage affiliate data and optimise ROI for the channel.
The post Kwiff appoints RavenTrack as primary affiliate tracking provider appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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