Balkans
HIPTHER Renews Media Partnership with Balkan Entertainment & Gaming Expo – BEGE and The Eastern European Gaming Summit (EEGS)

HIPTHER, the pioneering event organizer and media agency in Central and Eastern Europe specializing in cutting-edge Gaming and Technology sectors, is thrilled to continue the fruitful media partnership with the renowned Balkan Entertainment & Gaming Expo – BEGE and The Eastern European Gaming Summit (EEGS).
This year marks the Anniversary editions of the Balkan Entertainment & Gaming Expo – BEGE and the Eastern European Gaming Summit (EEGS), both celebrating 15 successful years. The exhibition and the conference will be held on November 27-28. The longevity and continued success of these events underscore their significance in the gaming industry.
Representatives from BEGE & EEGS have participated in ICE London 2024, seizing the opportunity for iGaming industry professionals to connect, network, and lay the groundwork for business growth in the Balkans and Eastern Europe.
Anticipation for BEGE 2024 is already building, with many exhibitors from the previous year securing their space for the upcoming event. This trend is a testament to the positive experiences and business opportunities created through BEGE.
The success of BEGE and EEGS in 2023 was extraordinary, with over 80 exhibitors hailing from 3 continents and 68 countries participating in the exhibition. BEGE 2023 saw a staggering attendance of over 6000 visitors, highlighting its status as a premier gaming expo in the region.
EEGS 2023, the Eastern European Gaming Summit, featured 50 speakers from 25 countries, attracting over 400 delegates to participate in insightful discussions and networking opportunities.
“We are delighted to extend our media partnership with HIPTHER into 2024. Leveraging a robust foundation that we’ve meticulously built, we aim to enhance our past accomplishments, as well as to cultivate fresh successes collaboratively.” – shared Natalia Baevska, Project Manager at BEGE & EEGS.
Zoltan Tundik, Co-Founder and Head of Business at HIPTHER commented: “We at HIPTHER are immensely proud to renew our media partnership with the Balkan Entertainment & Gaming Expo (BEGE) and The Eastern European Gaming Summit (EEGS). This year, as they celebrate the 15th anniversary of these landmark events, our collaboration stands as a testament to our dedication to the gaming and technology sectors. The success of BEGE and EEGS in recent years, marked by significant international participation and groundbreaking discussions, perfectly aligns with our mission to foster growth and innovation in the industry. As we prepare for an exciting array of events in 2024, we look forward to further elevating our content and networking opportunities, while continuing to showcase the dynamic developments in Central and Eastern Europe, the Balkans, and beyond. Here’s to another year of unparalleled achievements and to making a significant impact on the global stage!”
The renewal of the media partnership between HIPTHER, BEGE, and EEGS underscores a commitment to delivering exceptional content and networking opportunities to the gaming and technology sectors. As HIPTHER prepares for a highly successful calendar of premier GameTech events in 2024, spanning across CEE, the Balkans, and the D-A-CH regions, and with EEGS and BEGE celebrating 15 years of stellar gaming exhibitions, we eagerly anticipate communicating our continued success across Europe and around the world.
Balkans
CT Gaming Expands in Macedonia with a Landmark Installation

CT Gaming has marked a significant milestone with the debut of its latest multigame, Diamond King 4, at Princess Casino Gevgelija. As part of the exciting launch, ten NEXT slot cabinets, equipped with a premium stand and innovative iDeck, have been successfully installed, setting a new standard for gaming excellence.
Staying ahead of industry trends, the iDeck enhances gameplay with intuitive navigation, allowing players to immerse themselves in captivating content effortlessly.
“We are excited to introduce Diamond King 4 to the Macedonian market. Paired with the premium NEXT slot cabinet, this combination embodies CT Gaming’s innovation and commitment to exceptional gaming experiences,” said Biser Bozhanov, Director of Strategy and Business Development at CT Gaming.
Guests at Princess Casino Gevgelija can now explore 40 thrilling titles, including 20 linked to the upgraded progressive jackpot – Diamond Tree Deluxe, offering bigger rewards and heightened excitement. The multigame pack seamlessly blends classic favorites with fresh new releases, catering to a wide range of player preferences. Additionally, the Buy Bonus feature adds another layer of excitement, making gameplay even more engaging and memorable.
“We are grateful to our partners at Princess Casino Gevgelija for their trust. We believe this installation will further reinforce our strong presence in the Macedonian market and set the stage for future growth,” Mr. Bozhanov added.
The post CT Gaming Expands in Macedonia with a Landmark Installation appeared first on European Gaming Industry News.
Balkans
BEGE and EEGS Unveil Visionary 2025 Concept Focusing on Proximity, Collaboration, and AI

BEGE (Balkan Entertainment and Gaming Expo) and EEGS (Eastern European Gaming Summit) are excited to announce their groundbreaking 2025 concept, which emphasizes the critical importance of proximity, collaboration, and forward-thinking strategies – all while integrating the latest advancements in Artificial Intelligence.
At the heart of this initiative is a strong commitment to fostering meaningful connections within the industry. Together, BEGE and EEGS are creating a vibrant platform for networking and idea exchange, bringing industry leaders together to explore the future of gaming. With multiple networking opportunities throughout the BEGE and EEGS, attendees will have countless chances to engage with one another, share insights, and forge valuable partnerships.
“The power of community is essential to our mission,” says Natalia Baevska, Project Manager of BEGE and EEGS. “By collaborating, we can harness our collective strengths to unlock new opportunities for growth within the region.”
Nino Berezhiani, Marketing Manager, highlights the significance of the initiative’s theme, “Proximity to Potential: Where Every Piece Matters.” She explains, “This slogan captures the essence of our vision. It underscores the idea that every connection and collaboration serves as a vital piece of a larger puzzle, driving innovation and success in our industry. We are excited to create an environment where companies can showcase their achievements, celebrate excellence and engage in meaningful dialogue.”
In addition to the networking events, the initiative will feature an impressive lineup of thought-provoking lectures and lively panel discussions led by industry experts, all designed to spark engagement and collaboration.
Furthermore, the integration of AI into this initiative promises to elevate gaming experiences and enhance operational efficiency, setting a new benchmark for innovation in the sector.
With this ambitious initiative, BEGE and EEGS are poised to transform the gaming landscape in the Balkans, encouraging all stakeholders to come together and actively shape the industry’s future.
The post BEGE and EEGS Unveil Visionary 2025 Concept Focusing on Proximity, Collaboration, and AI appeared first on European Gaming Industry News.
Balkans
7777 gaming partners with LiveScore to elevate its new operations in Bulgaria

7777 gaming is excited to announce a strategic partnership with LiveScore Bet, a leading brand in the sports betting industry. This collaboration aims to elevate the online gaming experience for customers by offering 7777 gaming’s innovative casino games on LiveScore Bet in Bulgaria.
LiveScore Bet™, is a sportsbook offering customers in the UK, Ireland, Nigeria, and Bulgaria a new and improved betting experience within the LiveScore ecosystem. Building on the existing user relationship with the trusted “LiveScore” brand that is already a core part of the live sport experience, LiveScore Bet seeks to deliver a best-in-class product and represents a new opportunity for customers to bet responsibly. LiveScore Bet has been able to emerge from the crowd with a vibrant personality, a world-class product and demonstrable growth that has set it apart from the chasing pack.
Through this partnership, Bulgarian players of LiveScore’s new website will gain access to 7777 gaming’s diverse portfolio of engaging and immersive casino games, enhancing their overall gaming experience.
This collaboration underscores 7777 gaming’s commitment to expanding its presence in the Bulgarian market and delivering high-quality gaming content to a broader audience.
Elena Shaterova, CCO at 7777 gaming commented: “Partnering with LiveScore Bet is a strategic step forward in our mission to deliver world-class gaming experiences. LiveScore Group’s established presence and dedication to high-quality entertainment align perfectly with our vision. We are excited to bring our unique and engaging casino content to their platform and provide Bulgarian players with next-level gaming.”
Chris Reiff, Marketing Director at LiveScore, added: “We are thrilled to collaborate with 7777 gaming as we are launching our online operations in Bulgaria with such a strong brand name on the market. Their innovative approach to casino content perfectly complements our commitment to providing top-quality entertainment and a world-class product. This partnership will ensure our users enjoy a seamless and engaging gaming experience.”
7777 gaming has established itself as a dominant force in the Bulgarian iGaming market, partnering with top-tier online operators and continuously expanding its reach on the market and beyond.
The post 7777 gaming partners with LiveScore to elevate its new operations in Bulgaria appeared first on European Gaming Industry News.
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